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SnackHealthy Announces Launch of HealthyTrac Farm to Table Food Traceability Solution

NEWPORT BEACH, CA -- (Marketwired) -- 04/24/14 -- SnackHealthy, Inc. (OTCBB: SNAX), a manufacturer and distributor of organic and natural food and beverages, announced today the formal debut of HealthyTrac a proprietary ERP software and food traceability platform.

Being able to trace food to its origins is crucial during a recall or outbreak. Many consumers also want to know whether what they are about to eat is organic, whether it's vegetarian, or maybe because of their beliefs, are looking for food that's kosher or halal.

Richard Damian, SnackHealthy CEO, commented, "We believe SnackHealthy and our partners will benefit from offering food chain traceability. It is key to building relationships with our customers and giving them the ability to trust that they know what they are eating. Knowing what's in your food and where it comes from sounds simple enough, but food chain traceability is a complex worldwide issue."

The HealthyTrac technology was designed to meet existing and pending food traceability legislation in the USA and many global regions. The legislation requires facilities to have systems in place to identify and locate any item in the food supply chain. HealthyTrac is an internal platform within the Company's Asian food exports business. It is one of the only true, full supply chain traceability solutions (from farm to table) incorporating all stakeholders in the process.

"Every participant in the fresh foods supply chain is required to have a case level traceability system in place for tracing incoming and outgoing products," said Claude Sabourin, Healthient's GM in Taiwan. "For the most part, today's tracing systems are non-automated and often do not integrate efficiently with trading partners up or down the supply chain. Our HealthyTrac solution provides an advanced cloud based operational platform and is fully scalable with transparent view of the total supply chain from farm to table," Sabourin added.

HealthyTrac will be made available for free to all of the Company's growers and supply partners. With the support of the Industrial Technology Research Institutes and the Institute for Information Industry Taiwan, the developers of the platform, the Company will also be offering distribution management systems and hardware services to its growers and suppliers.

About the Institute for Information Industry

III is one of the world's leading information technology institutes established in 1979, jointly sponsored by the Taiwan government and prominent private enterprises, for the purpose of strengthening the development of the information industry in Taiwan.

About the Industrial Technology Research Institute

Industrial Technology Research Institute (ITRI) is a national research organization that serves to strengthen the technological competitiveness of Taiwan. As of today, more than 60% of the ITRI's 6,000 employees hold either a Master's degree or PhD in their respective field of studies. ITRI has been issued over 20,000 patents and have spun off over 210 companies.

About SnackHealthy, Inc.

SnackHealthy, Inc. (SNAX) is a manufacturer and distributor of organic, natural and healthy food products headquartered in Newport Beach, CA The Company offers a portfolio of healthy foods and beverages that are organic, all-natural, low-calorie, and free from artificial sweeteners; created to satisfy several eating occasions daily. SnackHealthy is dedicated to offering a broad array of choices for healthy, convenient and fun nourishment, while reducing environmental impact. Healthient, a division of SnackHealthy, is focused on the export of branded organic and natural food products.

Disclosure Regarding Forward-Looking Statements

This document contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact are "forward-looking statements" for purposes of federal and state securities laws, including any projections of earnings, revenue or other financial items; any statements of the plans, strategies and objectives of management for future operations; any statements concerning proposed new services or developments; any statements regarding future economic conditions or performance; any statements of belief; and any statements of assumptions underlying any of the foregoing. Forward-looking statements may include the words "may," "will," "estimate," "intend," "continue," "believe," "expect" or "anticipate" and any other similar words. Although we believe that the expectations reflected in any of our forward-looking statements are reasonable, actual results could differ materially from those projected or assumed in any of our forward-looking statements. Our future financial condition and results of operations, as well as any forward-looking statements, are subject to change and to inherent risks and uncertainties, such as those disclosed or incorporated by reference in our filings with the Securities and Exchange Commission.

Company Contact:
Richard Damion
[email protected]

Investor Relations:
William Alverson
[email protected]

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