Welcome!

News Feed Item

Drowning World Portrait Project Takes Over Subway Station for Scotiabank CONTACT

TORONTO, ONTARIO -- (Marketwired) -- 04/29/14 -- Editors Note: There is a photo associated with this press release.

Drowning World by Gideon Mendel transforms Toronto's Queen's Park subway station into a unique exhibition space for the Scotiabank CONTACT Photography Festival from May 1 - 31, 2014, capturing the attention of more than one million daily commuters. Contacting Toronto: Drowning World is a part of Pattison Onestop's ongoing Art in Transit programme.

An official public installation of Scotiabank CONTACT, Contacting Toronto features London-based, South African photographer Gideon Mendel's portraits of people whose lives have been devastated by floods, as well as excerpts from his Water videos, which capture people navigating their lives in the midst of recent floodwaters. Drowning World is an art project with photojournalistic roots, which Gideon Mendel began in 2007 as a response to climate change. This long-term effort spans 9 countries to date: the UK, India, Haiti, Pakistan, Australia, Thailand, Nigeria, Germany and the Philippines.

"Public installations of Drowning World are very important to me. Reaching such a large audience and exhibiting in a public space where people are not generally expecting an art experience may prove to be more effective in prompting conversation and social awareness about climate change than a traditional exhibition venue," said artist Gideon Mendel.

Mendel's Drowning World surrounds the viewer within the massive underground gallery in the Queen's Park subway station. Large portraits of flood victims are positioned along the tunnels, and smaller posters depicting flooded homes and landscapes line the stairwells. Drowning World also weaves throughout the entire subway system, with Water clips playing every 10 minutes on the PATTISON Onestop digital platform screens.

"I am excited to be presenting the first major Canadian exhibition of Drowning World in such a well-traveled public space as the Toronto transit system. I hope Mendel's powerful collection of photographs and videos truly affects commuters and elicits an emotional response to this very serious shared reality," said Sharon Switzer, National Arts Programmer and Curator, PATTISON Onestop.

"We hope the immersive experience offered by PATTISON Onestop's Contacting Toronto: Drowning World initiates conversation and that our partnership with CONTACT emphasizes the vital role played by the arts in the social, economic and educational fabric of our community," said Randy Otto, President, PATTISON Outdoor Advertising. "PATTISON recognizes the importance of private sector investment in culture and is proud to support four unique Scotiabank CONTACT exhibitions this year."

On Sunday May 25th Gideon Mendel and curator Sharon Switzer will offer an on-site exhibition tour, followed by a panel discussion co-presented by Cape Farewell Foundation at the adjacent MaRS Centre (101 College Street) that engages with the fundamental question of "who we are" as humans in relation to our place on this planet.

For a selection of Drowning World images, Gideon Mendel's bio and additional information, visit the exhibition website at www.contactingtoronto.ca.

Contacting Toronto: Drowning World is co-produced by PATTISON Onestop and Art for Commuters in partnership with Scotiabank CONTACT Photography Festival.

Scotiabank CONTACT Photography Festival - www.scotiabankcontactphoto.com

PATTISON Onestop - www.pattisononestop.com - @onestopmedia

Art in Transit - www.artintransit.ca - @ArtTransit

Art for Commuters - www.art4commuters.com - @art4commuters

About Cape Farewell - www.capefarewellfoundation.com (North America) and www.capefarewell.com (UK)

About PATTISON Onestop - www.pattisononestop.com

PATTISON Onestop, a division of PATTISON Outdoor Advertising Canada's largest Out-of-Home advertising company serving 200 markets coast-to-coast, is a world leader in the development and operation of Digital Out-of-Home Media (DOOH) for mass transit, mall, retail, hospitality, residential, office, and outdoor environments. Art in Transit represents PATTISON Onestop's ongoing arts and culture programme.

About Art in Transit - www.artintransit.ca

Art in Transit represents PATTISON Onestop's ongoing arts and culture programme, presenting thought-provoking projects that enhance our shared environment and transport commuters, shoppers and city-dwellers, if only momentarily, out of their daily routines.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140428-942172_photo_800.jpg

Contacts:
Marie Nazar
Arts Publicist
PATTISON Onestop
416-762-7702
[email protected]

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
To Really Work for Enterprises, MultiCloud Adoption Requires Far Better and Inclusive Cloud Monitoring and Cost Management … But How? Overwhelmingly, even as enterprises have adopted cloud computing and are expanding to multi-cloud computing, IT leaders remain concerned about how to monitor, manage and control costs across hybrid and multi-cloud deployments. It’s clear that traditional IT monitoring and management approaches, designed after all for on-premises data centers, are falling short in ...
When applications are hosted on servers, they produce immense quantities of logging data. Quality engineers should verify that apps are producing log data that is existent, correct, consumable, and complete. Otherwise, apps in production are not easily monitored, have issues that are difficult to detect, and cannot be corrected quickly. Tom Chavez presents the four steps that quality engineers should include in every test plan for apps that produce log output or other machine data. Learn the ste...
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great deals to great conferences, helping you discover new conferences and increase your return on investment.
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Containers and Kubernetes allow for code portability across on-premise VMs, bare metal, or multiple cloud provider environments. Yet, despite this portability promise, developers may include configuration and application definitions that constrain or even eliminate application portability. In this session we'll describe best practices for "configuration as code" in a Kubernetes environment. We will demonstrate how a properly constructed containerized app can be deployed to both Amazon and Azure ...
Everyone wants the rainbow - reduced IT costs, scalability, continuity, flexibility, manageability, and innovation. But in order to get to that collaboration rainbow, you need the cloud! In this presentation, we'll cover three areas: First - the rainbow of benefits from cloud collaboration. There are many different reasons why more and more companies and institutions are moving to the cloud. Benefits include: cost savings (reducing on-prem infrastructure, reducing data center foot print, redu...
SYS-CON Events announced today that Silicon India has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Published in Silicon Valley, Silicon India magazine is the premiere platform for CIOs to discuss their innovative enterprise solutions and allows IT vendors to learn about new solutions that can help grow their business.
You want to start your DevOps journey but where do you begin? Do you say DevOps loudly 5 times while looking in the mirror and it suddenly appears? Do you hire someone? Do you upskill your existing team? Here are some tips to help support your DevOps transformation. Conor Delanbanque has been involved with building & scaling teams in the DevOps space globally. He is the Head of DevOps Practice at MThree Consulting, a global technology consultancy. Conor founded the Future of DevOps Thought Leade...
We are seeing a major migration of enterprises applications to the cloud. As cloud and business use of real time applications accelerate, legacy networks are no longer able to architecturally support cloud adoption and deliver the performance and security required by highly distributed enterprises. These outdated solutions have become more costly and complicated to implement, install, manage, and maintain.SD-WAN offers unlimited capabilities for accessing the benefits of the cloud and Internet. ...
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
Founded in 2000, Chetu Inc. is a global provider of customized software development solutions and IT staff augmentation services for software technology providers. By providing clients with unparalleled niche technology expertise and industry experience, Chetu has become the premiere long-term, back-end software development partner for start-ups, SMBs, and Fortune 500 companies. Chetu is headquartered in Plantation, Florida, with thirteen offices throughout the U.S. and abroad.
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
DXWorldEXPO LLC announced today that "IoT Now" was named media sponsor of CloudEXPO | DXWorldEXPO 2018 New York, which will take place on November 11-13, 2018 in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
The technologies behind big data and cloud computing are converging quickly, offering businesses new capabilities for fast, easy, wide-ranging access to data. However, to capitalize on the cost-efficiencies and time-to-value opportunities of analytics in the cloud, big data and cloud technologies must be integrated and managed properly. Pythian's Director of Big Data and Data Science, Danil Zburivsky will explore: The main technology components and best practices being deployed to take advantage...