Welcome!

News Feed Item

Drowning World Portrait Project Takes Over Subway Station for Scotiabank CONTACT

TORONTO, ONTARIO -- (Marketwired) -- 04/29/14 -- Editors Note: There is a photo associated with this press release.

Drowning World by Gideon Mendel transforms Toronto's Queen's Park subway station into a unique exhibition space for the Scotiabank CONTACT Photography Festival from May 1 - 31, 2014, capturing the attention of more than one million daily commuters. Contacting Toronto: Drowning World is a part of Pattison Onestop's ongoing Art in Transit programme.

An official public installation of Scotiabank CONTACT, Contacting Toronto features London-based, South African photographer Gideon Mendel's portraits of people whose lives have been devastated by floods, as well as excerpts from his Water videos, which capture people navigating their lives in the midst of recent floodwaters. Drowning World is an art project with photojournalistic roots, which Gideon Mendel began in 2007 as a response to climate change. This long-term effort spans 9 countries to date: the UK, India, Haiti, Pakistan, Australia, Thailand, Nigeria, Germany and the Philippines.

"Public installations of Drowning World are very important to me. Reaching such a large audience and exhibiting in a public space where people are not generally expecting an art experience may prove to be more effective in prompting conversation and social awareness about climate change than a traditional exhibition venue," said artist Gideon Mendel.

Mendel's Drowning World surrounds the viewer within the massive underground gallery in the Queen's Park subway station. Large portraits of flood victims are positioned along the tunnels, and smaller posters depicting flooded homes and landscapes line the stairwells. Drowning World also weaves throughout the entire subway system, with Water clips playing every 10 minutes on the PATTISON Onestop digital platform screens.

"I am excited to be presenting the first major Canadian exhibition of Drowning World in such a well-traveled public space as the Toronto transit system. I hope Mendel's powerful collection of photographs and videos truly affects commuters and elicits an emotional response to this very serious shared reality," said Sharon Switzer, National Arts Programmer and Curator, PATTISON Onestop.

"We hope the immersive experience offered by PATTISON Onestop's Contacting Toronto: Drowning World initiates conversation and that our partnership with CONTACT emphasizes the vital role played by the arts in the social, economic and educational fabric of our community," said Randy Otto, President, PATTISON Outdoor Advertising. "PATTISON recognizes the importance of private sector investment in culture and is proud to support four unique Scotiabank CONTACT exhibitions this year."

On Sunday May 25th Gideon Mendel and curator Sharon Switzer will offer an on-site exhibition tour, followed by a panel discussion co-presented by Cape Farewell Foundation at the adjacent MaRS Centre (101 College Street) that engages with the fundamental question of "who we are" as humans in relation to our place on this planet.

For a selection of Drowning World images, Gideon Mendel's bio and additional information, visit the exhibition website at www.contactingtoronto.ca.

Contacting Toronto: Drowning World is co-produced by PATTISON Onestop and Art for Commuters in partnership with Scotiabank CONTACT Photography Festival.

Scotiabank CONTACT Photography Festival - www.scotiabankcontactphoto.com

PATTISON Onestop - www.pattisononestop.com - @onestopmedia

Art in Transit - www.artintransit.ca - @ArtTransit

Art for Commuters - www.art4commuters.com - @art4commuters

About Cape Farewell - www.capefarewellfoundation.com (North America) and www.capefarewell.com (UK)

About PATTISON Onestop - www.pattisononestop.com

PATTISON Onestop, a division of PATTISON Outdoor Advertising Canada's largest Out-of-Home advertising company serving 200 markets coast-to-coast, is a world leader in the development and operation of Digital Out-of-Home Media (DOOH) for mass transit, mall, retail, hospitality, residential, office, and outdoor environments. Art in Transit represents PATTISON Onestop's ongoing arts and culture programme.

About Art in Transit - www.artintransit.ca

Art in Transit represents PATTISON Onestop's ongoing arts and culture programme, presenting thought-provoking projects that enhance our shared environment and transport commuters, shoppers and city-dwellers, if only momentarily, out of their daily routines.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140428-942172_photo_800.jpg

Contacts:
Marie Nazar
Arts Publicist
PATTISON Onestop
416-762-7702
mnazar@idirect.ca

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
SYS-CON Events announced today that N3N will exhibit at SYS-CON's @ThingsExpo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. N3N’s solutions increase the effectiveness of operations and control centers, increase the value of IoT investments, and facilitate real-time operational decision making. N3N enables operations teams with a four dimensional digital “big board” that consolidates real-time live video feeds alongside IoT sensor data a...
Today most companies are adopting or evaluating container technology - Docker in particular - to speed up application deployment, drive down cost, ease management and make application delivery more flexible overall. As with most new architectures, this dream takes significant work to become a reality. Even when you do get your application componentized enough and packaged properly, there are still challenges for DevOps teams to making the shift to continuous delivery and achieving that reducti...
Mobile device usage has increased exponentially during the past several years, as consumers rely on handhelds for everything from news and weather to banking and purchases. What can we expect in the next few years? The way in which we interact with our devices will fundamentally change, as businesses leverage Artificial Intelligence. We already see this taking shape as businesses leverage AI for cost savings and customer responsiveness. This trend will continue, as AI is used for more sophistica...
Many companies start their journey to the cloud in the DevOps environment, where software engineers want self-service access to the custom tools and frameworks they need. Machine learning technology can help IT departments keep up with these demands. In his session at 21st Cloud Expo, Ajay Gulati, Co-Founder, CTO and Board Member at ZeroStack, will discuss the use of machine learning for automating provisioning of DevOps resources, taking the burden off IT teams.
SYS-CON Events announced today that Cedexis will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Cedexis is the leader in data-driven enterprise global traffic management. Whether optimizing traffic through datacenters, clouds, CDNs, or any combination, Cedexis solutions drive quality and cost-effectiveness.
SYS-CON Events announced today that Enroute Lab will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enroute Lab is an industrial design, research and development company of unmanned robotic vehicle system. For more information, please visit http://elab.co.jp/.
SYS-CON Events announced today that Mobile Create USA will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Mobile Create USA Inc. is an MVNO-based business model that uses portable communication devices and cellular-based infrastructure in the development, sales, operation and mobile communications systems incorporating GPS capabi...
SYS-CON Events announced today that Suzuki Inc. will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Suzuki Inc. is a semiconductor-related business, including sales of consuming parts, parts repair, and maintenance for semiconductor manufacturing machines, etc. It is also a health care business providing experimental research for...
IBM helps FinTechs and financial services companies build and monetize cognitive-enabled financial services apps quickly and at scale. Hosted on IBM Bluemix, IBM’s platform builds in customer insights, regulatory compliance analytics and security to help reduce development time and testing. In his session at 21st Cloud Expo, Lennart Frantzell, a Developer Advocate with IBM, will discuss how these tools simplify the time-consuming tasks of selection, mapping and data integration, allowing devel...
Cloud-based disaster recovery is critical to any production environment and is a high priority for many enterprise organizations today. Nearly 40% of organizations have had to execute their BCDR plan due to a service disruption in the past two years. Zerto on IBM Cloud offer VMware and Microsoft customers simple, automated recovery of on-premise VMware and Microsoft workloads to IBM Cloud data centers.
Why Federal cloud? What is in Federal Clouds and integrations? This session will identify the process and the FedRAMP initiative. But is it sufficient? What is the remedy for keeping abreast of cutting-edge technology? In his session at 21st Cloud Expo, Rasananda Behera will examine the proposed solutions: Private or public or hybrid cloud Responsible governing bodies How can we accomplish?
Real IoT production deployments running at scale are collecting sensor data from hundreds / thousands / millions of devices. The goal is to take business-critical actions on the real-time data and find insights from stored datasets. In his session at @ThingsExpo, John Walicki, Watson IoT Developer Advocate at IBM Cloud, will provide a fast-paced developer journey that follows the IoT sensor data from generation, to edge gateway, to edge analytics, to encryption, to the IBM Bluemix cloud, to Wa...
With the rise of DevOps, containers are at the brink of becoming a pervasive technology in Enterprise IT to accelerate application delivery for the business. When it comes to adopting containers in the enterprise, security is the highest adoption barrier. Is your organization ready to address the security risks with containers for your DevOps environment? In his session at @DevOpsSummit at 21st Cloud Expo, Chris Van Tuin, Chief Technologist, NA West at Red Hat, will discuss: The top security r...
SYS-CON Events announced today that Massive Networks, that helps your business operate seamlessly with fast, reliable, and secure internet and network solutions, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. As a premier telecommunications provider, Massive Networks is headquartered out of Louisville, Colorado. With years of experience under their belt, their team of...
SYS-CON Events announced today that Nihon Micron will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Nihon Micron Co., Ltd. strives for technological innovation to establish high-density, high-precision processing technology for providing printed circuit board and metal mount RFID tags used for communication devices. For more inf...