Welcome!

News Feed Item

Drowning World Portrait Project Takes Over Subway Station for Scotiabank CONTACT

TORONTO, ONTARIO -- (Marketwired) -- 04/29/14 -- Editors Note: There is a photo associated with this press release.

Drowning World by Gideon Mendel transforms Toronto's Queen's Park subway station into a unique exhibition space for the Scotiabank CONTACT Photography Festival from May 1 - 31, 2014, capturing the attention of more than one million daily commuters. Contacting Toronto: Drowning World is a part of Pattison Onestop's ongoing Art in Transit programme.

An official public installation of Scotiabank CONTACT, Contacting Toronto features London-based, South African photographer Gideon Mendel's portraits of people whose lives have been devastated by floods, as well as excerpts from his Water videos, which capture people navigating their lives in the midst of recent floodwaters. Drowning World is an art project with photojournalistic roots, which Gideon Mendel began in 2007 as a response to climate change. This long-term effort spans 9 countries to date: the UK, India, Haiti, Pakistan, Australia, Thailand, Nigeria, Germany and the Philippines.

"Public installations of Drowning World are very important to me. Reaching such a large audience and exhibiting in a public space where people are not generally expecting an art experience may prove to be more effective in prompting conversation and social awareness about climate change than a traditional exhibition venue," said artist Gideon Mendel.

Mendel's Drowning World surrounds the viewer within the massive underground gallery in the Queen's Park subway station. Large portraits of flood victims are positioned along the tunnels, and smaller posters depicting flooded homes and landscapes line the stairwells. Drowning World also weaves throughout the entire subway system, with Water clips playing every 10 minutes on the PATTISON Onestop digital platform screens.

"I am excited to be presenting the first major Canadian exhibition of Drowning World in such a well-traveled public space as the Toronto transit system. I hope Mendel's powerful collection of photographs and videos truly affects commuters and elicits an emotional response to this very serious shared reality," said Sharon Switzer, National Arts Programmer and Curator, PATTISON Onestop.

"We hope the immersive experience offered by PATTISON Onestop's Contacting Toronto: Drowning World initiates conversation and that our partnership with CONTACT emphasizes the vital role played by the arts in the social, economic and educational fabric of our community," said Randy Otto, President, PATTISON Outdoor Advertising. "PATTISON recognizes the importance of private sector investment in culture and is proud to support four unique Scotiabank CONTACT exhibitions this year."

On Sunday May 25th Gideon Mendel and curator Sharon Switzer will offer an on-site exhibition tour, followed by a panel discussion co-presented by Cape Farewell Foundation at the adjacent MaRS Centre (101 College Street) that engages with the fundamental question of "who we are" as humans in relation to our place on this planet.

For a selection of Drowning World images, Gideon Mendel's bio and additional information, visit the exhibition website at www.contactingtoronto.ca.

Contacting Toronto: Drowning World is co-produced by PATTISON Onestop and Art for Commuters in partnership with Scotiabank CONTACT Photography Festival.

Scotiabank CONTACT Photography Festival - www.scotiabankcontactphoto.com

PATTISON Onestop - www.pattisononestop.com - @onestopmedia

Art in Transit - www.artintransit.ca - @ArtTransit

Art for Commuters - www.art4commuters.com - @art4commuters

About Cape Farewell - www.capefarewellfoundation.com (North America) and www.capefarewell.com (UK)

About PATTISON Onestop - www.pattisononestop.com

PATTISON Onestop, a division of PATTISON Outdoor Advertising Canada's largest Out-of-Home advertising company serving 200 markets coast-to-coast, is a world leader in the development and operation of Digital Out-of-Home Media (DOOH) for mass transit, mall, retail, hospitality, residential, office, and outdoor environments. Art in Transit represents PATTISON Onestop's ongoing arts and culture programme.

About Art in Transit - www.artintransit.ca

Art in Transit represents PATTISON Onestop's ongoing arts and culture programme, presenting thought-provoking projects that enhance our shared environment and transport commuters, shoppers and city-dwellers, if only momentarily, out of their daily routines.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140428-942172_photo_800.jpg

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Get deep visibility into the performance of your databases and expert advice for performance optimization and tuning. You can't get application performance without database performance. Give everyone on the team a comprehensive view of how every aspect of the system affects performance across SQL database operations, host server and OS, virtualization resources and storage I/O. Quickly find bottlenecks and troubleshoot complex problems.
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
"Coalfire is a cyber-risk, security and compliance assessment and advisory services firm. We do a lot of work with the cloud service provider community," explained Ryan McGowan, Vice President, Sales (West) at Coalfire Systems, Inc., in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service. In his session at 19th Cloud Exp...
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, sha...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
CloudJumper, a Workspace as a Service (WaaS) platform innovator for agile business IT, has been recognized with the Customer Value Leadership Award for its nWorkSpace platform by Frost & Sullivan. The company was also featured in a new report(1) by the industry research firm titled, “Desktop-as-a-Service Buyer’s Guide, 2016,” which provides a comprehensive comparison of DaaS providers, including CloudJumper, Amazon, VMware, and Microsoft.
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"Qosmos has launched L7Viewer, a network traffic analysis tool, so it analyzes all the traffic between the virtual machine and the data center and the virtual machine and the external world," stated Sebastien Synold, Product Line Manager at Qosmos, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...