Welcome!

News Feed Item

“Fitness Tribes” Helping Social Dieters Lose Twice the Weight of Non-Social Dieting Peers, According to Analysis, Survey From MyFitnessPal

MyFitnessPal (www.myfitnesspal.com), the world’s largest digital health community, published its first user data study, uncovering a new trend in which people share health-related goals, activities and personal health content with their friends, colleagues and relatives, online and off. The report reveals that dieters who form their own “Fitness Tribes” lose twice as much weight as their non-social dieting peers. The data analysis also showed the larger the Fitness Tribe, the more weight social dieters were likely to shed. Users who formed Fitness Tribes of 10 or more people lost up to four times as much as peers who did not build or partake in Fitness Tribe support groups.

“Mobile and social allow us to connect with each other in ways that help people form and sustain healthy habits. This generation of health-seekers are instinctively coming up with a variety of ways to give and get the support they need from their real-world relationships and digital social networks,” said Mike Lee, Co-Founder and CEO, MyFitnessPal. “This data shows that their instincts are correct: social Fitness Tribes are actually driving better outcomes in weight loss and other healthy eating and exercise goals when compared against the outcomes of users who tackle their health journeys solo.”

Fitness Tribes not only helped members lose more weight, they also inspired members to exercise harder and more frequently. About half of MyFitnessPal users reported in a survey that they work out harder with friends than they would on their own. And about 55% say they are more likely to show up and actually exercise than they would on their own.

Additional findings of the inaugural study entitled “The Rise of the Fitness Tribe” includes:

  • People are sharing their health goals and efforts both online and in real life: 64% tried to lose weight together in the last 12 months, and 54% have shared status updates or check-ins on Facebook that made it clear they were at the gym or exercising. (By contrast, only 32% of respondents reported having posted a relationships status updates to their Facebook pages).
  • The majority of MyFitnessPal users surveyed (56%) said they prefer to exercise in some social context, whether with a friend (33%), a relative (11%), or in a group exercise class (12%).
  • Giving and getting inspiration appears to be a primary motivator for sharing health goals, as 50% of respondents said that if a friend or relative lost 20lbs, they would be inspired to lose weight, too.
  • More than half of respondents (60%) said they’d make healthy food choices in a restaurant if the friends they were eating with did.
  • Users who have 10 or more friends lose on average 4 times as much weight compared to users not connected with friends, proving ‘tribal’ behavior around fitness habits does drive success.

The company also announced a new feature for its smartphone app called Steps, available now for iPhone 5S. Steps can help raise awareness of how even small efforts like taking the stairs or walking to lunch can become healthy habits. This always-on steps tracking feature on the MyFitnessPal app will hopefully inspire users to become more engaged in their health and fitness activities overall.

As MyFitnessPal continues to expand the universe of data it collects with Steps, the company took a deep dive into its existing data with its Fitness Tribes study. The study consists of data from MyFitnessPal’s more than 50 million users plus a deep-dive survey of 2,220 users, and shows that people who track their health and fitness activities and involve their social and physical networks experience greater positive results and change in behavior, compared to those who do not.

For the full Fitness Tribes Report, please visit: http://blog.myfitnesspal.com/2014/05/myfitnesspal-ebook-the-rise-of-the-fitness-tribe

Data Methodology:

MyFitnessPal analyzed data from the entire user base of 50+ million people, and conducted a deep dive survey of 2,220 users, comparing users who shared their diaries socially and those who didn’t. The survey was conducted online by MyFitnessPal among 2,200 registered MyFitnessPal users, age 18 and over within the United States, between January 22 and January 29, 2014.

About MyFitnessPal:

MyFitnessPal has helped more than 50 million people achieve and maintain a healthier and happier lifestyle. With a database of nearly 4 million foods and hundreds of exercises, top fitness technology partners and community insights, MyFitnessPal is the leading free resource for achieving and maintaining health goals. MyFitnessPal is headquartered in San Francisco, CA. For more inspiration, visit http://www.myfitnesspal.com/.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists examined how DevOps helps to meet the de...
"Loom is applying artificial intelligence and machine learning into the entire log analysis process, from start to finish and at the end you will get a human touch,” explained Sabo Taylor Diab, Vice President, Marketing at Loom Systems, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
A look across the tech landscape at the disruptive technologies that are increasing in prominence and speculate as to which will be most impactful for communications – namely, AI and Cloud Computing. In his session at 20th Cloud Expo, Curtis Peterson, VP of Operations at RingCentral, highlighted the current challenges of these transformative technologies and shared strategies for preparing your organization for these changes. This “view from the top” outlined the latest trends and developments i...
In the world of DevOps there are ‘known good practices’ – aka ‘patterns’ – and ‘known bad practices’ – aka ‘anti-patterns.' Many of these patterns and anti-patterns have been developed from real world experience, especially by the early adopters of DevOps theory; but many are more feasible in theory than in practice, especially for more recent entrants to the DevOps scene. In this power panel at @DevOpsSummit at 18th Cloud Expo, moderated by DevOps Conference Chair Andi Mann, panelists discussed...
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists discussed how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations might...
After more than five years of DevOps, definitions are evolving, boundaries are expanding, ‘unicorns’ are no longer rare, enterprises are on board, and pundits are moving on. Can we now look at an evolution of DevOps? Should we? Is the foundation of DevOps ‘done’, or is there still too much left to do? What is mature, and what is still missing? What does the next 5 years of DevOps look like? In this Power Panel at DevOps Summit, moderated by DevOps Summit Conference Chair Andi Mann, panelists loo...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
@DevOpsSummit at Cloud Expo taking place Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center, Santa Clara, CA, is co-located with the 21st International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is ...
When growing capacity and power in the data center, the architectural trade-offs between server scale-up vs. scale-out continue to be debated. Both approaches are valid: scale-out adds multiple, smaller servers running in a distributed computing model, while scale-up adds fewer, more powerful servers that are capable of running larger workloads. It’s worth noting that there are additional, unique advantages that scale-up architectures offer. One big advantage is large memory and compute capacity...
The financial services market is one of the most data-driven industries in the world, yet it’s bogged down by legacy CPU technologies that simply can’t keep up with the task of querying and visualizing billions of records. In his session at 20th Cloud Expo, Karthik Lalithraj, a Principal Solutions Architect at Kinetica, discussed how the advent of advanced in-database analytics on the GPU makes it possible to run sophisticated data science workloads on the same database that is housing the rich...
What's the role of an IT self-service portal when you get to continuous delivery and Infrastructure as Code? This general session showed how to create the continuous delivery culture and eight accelerators for leading the change. Don Demcsak is a DevOps and Cloud Native Modernization Principal for Dell EMC based out of New Jersey. He is a former, long time, Microsoft Most Valuable Professional, specializing in building and architecting Application Delivery Pipelines for hybrid legacy, and cloud ...
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...