News Feed Item

Disney Publishing Worldwide Launches Star Wars™ Apps for Next Generation of Fans

Drawing from the success of its interactive storytelling products, Disney Publishing Worldwide today announced the launch of “Star Wars Journeys,” a new episodic series of apps featuring the stories, heroes and villains from a galaxy far, far away. With immersive story content and fast-paced activities and game play, “Star Wars Journeys” apps will introduce the epic Star Wars universe to the next generation of fans like never before. More than half a dozen apps are slated for release for the Kids and Entertainment categories of the App Store; “Star Wars Journeys: The Phantom Menace” is available now and additional apps in the portfolio will roll out in sequential order leading up to the release of Star Wars Episode VII.

Each “Star Wars Journeys” app includes interactive features that fully immerse readers in the franchise’s epic adventures, including a 180-degree parallax viewing experience, infinite zoom scene transitions, collectible character profiles, brand new art, and unlockable hidden content. As The Force is strong with these apps, each will also feature a set of unique activities that deepens the story experience.

“The Star Wars film franchise has continuously excited and engaged audiences of all ages for more than 30 years” said Andrew Sugerman, executive vice president, Disney Publishing Worldwide. “Now, Disney Publishing is connecting Star Wars fans to their favorite franchise through a series of innovative new apps that combine storytelling, play, and technology for an epic experience. We are thrilled to help introduce the Star Wars universe to the next generation of fans, and provide those already familiar with the power of The Force new ways to connect with this legendary franchise.”

Star Wars Journeys: The Phantom Menace,” which is available now for iOS, reveals the first story in the classic saga in an explosive new way. As readers tap and swipe their way through the story, they are challenged to fast-paced races across four different galaxies in customizable anti-gravity podracers where they can earn special rewards that allow them to complete the story. Additional apps in the “Star Wars Journeys” portfolio rolling out in the coming months include:

  • “Star Wars Journeys: Attack of the Clones”
  • “Star Wars Journeys: Revenge of the Sith”
  • “Star Wars Journeys: A New Hope”
  • “Star Wars Journeys: The Empire Strikes Back”
  • “Star Wars Journeys: Return of the Jedi”

The Star Wars mobile apps portfolio will continue to evolve with the addition of an all-new category of user generated creativity apps, leading up to the release of Star Wars Episode VII. The new suite of apps will offer fans unrivaled storytelling experiences by providing them unprecedented access to the rich Star Wars universe they know and love. Through technology and innovative storytelling tools, these new apps will deliver deeper engagement and unlock imaginations in only a way Disney can.

Star Wars Journeys: The Phantom Menace” can be found on the App Store in the Kids and Entertainment categories. For additional Star Wars mobile apps updates and information, visit www.DisneyStories.com, Facebook at Facebook.com/disneyreads and Twitter at @DisneyReads.

About Disney Publishing Worldwide

Disney Publishing Worldwide (DPW) is the world's largest publisher of children's books, magazines, and Apps, with over 700 million products sold each year. DPW consists of an extensive worldwide books and magazines licensing structure as well as vertically integrated publishing imprints, including Disney-Hyperion and Disney Press in the U.S. and Disney Libri in Italy. DPW's digital products include bestselling eBook titles and award-winning original apps. Disney English is DPW's English language learning business, which includes learning centers in China and a worldwide retail-licensing program. Headquartered in Glendale, California, DPW publishes books, magazines, and digital products in 85 countries in 75 languages. For more information visit www.disneypublishing.com.

About Lucasfilm Ltd.

Lucasfilm Ltd., a wholly owned subsidiary of The Walt Disney Company, is a global leader in film, television and digital entertainment production. In addition to its motion-picture and television production, the company's activities include visual effects and audio post-production, cutting-edge digital animation, interactive entertainment software, and the management of the global merchandising activities for its entertainment properties including the legendary STAR WARS and INDIANA JONES franchises. Lucasfilm Ltd. is headquartered in northern California.

STAR WARS and related properties are trademarks in the United States and/or in other countries of Lucasfilm Ltd. and/or its affiliates. © & TM 2014 Lucasfilm Ltd. All rights reserved.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER give you detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPO also offers s...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Daniel Jones is CTO of EngineerBetter, helping enterprises deliver value faster. Previously he was an IT consultant, indie video games developer, head of web development in the finance sector, and an award-winning martial artist. Continuous Delivery makes it possible to exploit findings of cognitive psychology and neuroscience to increase the productivity and happiness of our teams.
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory? In her Day 2 Keynote at @DevOpsSummit at 21st Cloud Expo, Aruna Ravichandran, VP, DevOps Solutions Marketing, CA Technologies, was jo...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
Evan Kirstel is an internationally recognized thought leader and social media influencer in IoT (#1 in 2017), Cloud, Data Security (2016), Health Tech (#9 in 2017), Digital Health (#6 in 2016), B2B Marketing (#5 in 2015), AI, Smart Home, Digital (2017), IIoT (#1 in 2017) and Telecom/Wireless/5G. His connections are a "Who's Who" in these technologies, He is in the top 10 most mentioned/re-tweeted by CMOs and CIOs (2016) and have been recently named 5th most influential B2B marketeer in the US. H...
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of bus...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Cloud Expo | DXWorld Expo have announced the conference tracks for Cloud Expo 2018. Cloud Expo will be held June 5-7, 2018, at the Javits Center in New York City, and November 6-8, 2018, at the Santa Clara Convention Center, Santa Clara, CA. Digital Transformation (DX) is a major focus with the introduction of DX Expo within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive ov...