|By ACN Newswire||
|May 2, 2014 01:31 AM EDT||
User-generated analytics dashboards allow for customized social metrics and action on data points that matter most
|Singapore, May 2 - Above: uberVU via HootSuite Boards turn key social analytics into real-time actionable insights that can be immediately shared or turned into reports; Middle: Users can create personalized Boards to compare data metrics side-by-side using a library of adjustable widgets; Bottom: Ryan Holmes, CEO of HootSuite|
"Since our acquisition of uberVU, we've been working hard to accelerate their vision to bring analytics to the front and center of the social business," said Ryan Holmes, CEO of HootSuite. "With its ease of use, Boards empowers everyone, not just analysts, to quickly find business insights in analytics by easily building pinnable, custom analytics dashboards."
HootSuite acquired uberVU in January and introduced an uberVU integration in the App Directory 30 days later to bring key monitoring from across the web into HootSuite's robust social engagement solution. Boards is HootSuite's latest innovation towards making uberVU via HootSuite the most personalized, actionable analytics platform for enterprise customers.
Users can streamline workflow and take action on what matters most in real-time by setting up Boards for daily tasks such as:
-- Customized campaign management: Manage campaigns in real-time using customized Boards to track specific KPIs and metrics against targets. Create multiple Boards to scale social analytics across projects and track progress, and then turn dashboards into reports for quick sharing across teams.
-- One-stop social media management: Set up a personalized social media command center as your home Board and pin metrics that are used daily, such as mention streams or spike signals. Use widgets like conversation maps to gauge brand sentiment and address questions without having to toggle between multiple streams, tabs or timelines.
-- Competitive market research: Use Boards to stay up to date with industry trends and key conversations. Use side-by-side views for direct comparison of competitor standings and instantly aggregate data points most relevant to a division, campaign or metric. Then, generate reports of key business insights with just one click from the same dashboard.
-- uberVU Boards Video: http://youtu.be/wFN_Lw6WSg0
-- Blog Post: http://blog.hootsuite.com/ubervu-via-hootsuite-boards
-- uberVU via HootSuite: http://www.ubervu.com
-- Media Kit: http://media.hootsuite.com/media-kit
HootSuite is a social relationship platform for businesses and organizations to collaboratively execute campaigns across social networks such as Twitter, Facebook, LinkedIn and Google+ Pages from one secure, web-based dashboard. Advanced functionality includes tools for audience engagement, team collaboration, account security and comprehensive analytics for end-to-end measurement and reporting. To learn more, visit: www.hootsuite.com.
Melody Uy Ogilvy Public Relations Worldwide, Singapore T: +65 6213 6997 E-mail: [email protected]
Copyright 2014 ACN Newswire. All rights reserved.
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