Welcome!

News Feed Item

Research and Markets: Tablets in Latin America - Market Opportunities and Growth Drivers 2014-2018: Samsung to Remain on Top

Research and Markets (http://www.researchandmarkets.com/research/4n44v9/tablets_in_latin) has announced the addition of the "Tablets in Latin America - Market Opportunities and Growth Drivers" report to their offering.

Tablets in Latin America: Market Opportunities and Growth Drivers,' a new Latin America Telecom Insider, sizes the market and analyzes the major forces driving the demand and supply of cellular-capable and Wi-Fi-only tablets in Latin America, with a global perspective. It delivers deep quantitative and qualitative insight into Latin America's tablet market, analyzing key trends, evaluating near-term opportunities and assessing risk factors.

Based on insights directly from major regional and local market players and on proprietary data from Pyramid Research's databases, the report provides detailed competitive analysis of the tablet market, with forecasts of key indicators such as tablet sell-through, tablet sell-through by vendor and tablet sell-through by OS up to 2018. The focus is on the consumer side of the major Latin American markets: Argentina, Brazil, Chile, Colombia, Mexico, Peru and Venezuela.

Report Findings

  • Report estimates that 14.2m tablets were sold in Latin America in 2013, representing 6% of global tablet sales. Looking ahead, we believe that tablet sales in the region are set to grow rapidly through 2018, accounting for nearly 9.3% of the global tablet market in 2018.
  • Growth will be driven by the increasing popularity and greater availability of more affordable local brands and low-end, off-label Chinese tablets. With regard to midrange tablets from the top vendors, the expanded availability of financing options at retail outlets will allow a greater number of consumers to purchase these devices. Like high-end smartphones, high-end tablets have an aspirational value for which people are willing to borrow and go beyond their cash positions.
  • Several national, provincial and local governments across the region are investing in large purchases of tablets or pushing initiatives that require the private sector to increase the adoption of these devices among school-age children.
  • Wi-Fi-only tablets dominate the market mainly because cellular-capable tablets are typically 35-50% more expensive than a comparable Wi-Fi-only model, and because of the relatively high cost associated with subscribing to a tablet-specific mobile data plan.
  • Samsung will remain the top tablet vendor through the forecast period, 2013-2018. Assuming Apple doesn't shift its focus away from high-end tablets, iPads will continue to lose market share, as the devices will remain too expensive for the average consumer.

The report provides in-depth analysis of the following tablet sales growth drivers:

  • A growing middle class and greater access to financing options
  • Increasing availability of more affordable local tablet brands and off-label Chinese tablets
  • Government initiatives to increase tablet adoption among school-age children
  • Video content, device subsidy and mobile data strategies carried out by fixed and mobile operators, as well as by pay-TV providers.

Key Topics Covered:

1. Introduction

2. Tablet market demand

3. Tablet sales growth drivers in Latin America

4. The outlook: 2014 and beyond

5. Market detail: Case studies

6. Conclusions: Key findings and recommendations

7. Appendix: Acronyms and definitions

Companies Mentioned

  • Apple
  • Samsung
  • Lenovo
  • HP
  • Amazon
  • Asus
  • HTC
  • Ubuntu
  • BlackBerry
  • Microsoft
  • Android
  • Alcatel
  • Huawei
  • Telefónica
  • Vivo Brasil
  • Siragon Venezuela
  • Cablevisión Mexico
  • TIM Brazil
  • Motorola

For more information visit http://www.researchandmarkets.com/research/4n44v9/tablets_in_latin

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
While some vendors scramble to create and sell you a fancy solution for monitoring your spanking new Amazon Lambdas, hear how you can do it on the cheap using just built-in Java APIs yourself. By exploiting a little-known fact that Lambdas aren’t exactly single threaded, you can effectively identify hot spots in your serverless code. In his session at 20th Cloud Expo, David Martin, Principal Product Owner at CA Technologies, will give a live demonstration and code walkthrough, showing how to o...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
SYS-CON Events announced today that Hitachi, the leading provider the Internet of Things and Digital Transformation, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd., offers an integrated portfolio of services and solutions that enable digital transformation through enhanced data management, governance, mobility and analytics. We help globa...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Cloud Expo, Inc. has announced today that Aruna Ravichandran, vice president of DevOps Product and Solutions Marketing at CA Technologies, has been named co-conference chair of DevOps at Cloud Expo 2017. The @DevOpsSummit at Cloud Expo New York will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and @DevOpsSummit at Cloud Expo Silicon Valley will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Translating agile methodology into real-world best practices within the modern software factory has driven widespread DevOps adoption, yet much work remains to expand workflows and tooling across the enterprise. As models evolve from pockets of experimentation into wholescale organizational reinvention, practitioners find themselves challenged to incorporate the culture and architecture necessary to support DevOps at scale. In his session at @DevOpsSummit at 20th Cloud Expo, Anand Akela, Senior...
SYS-CON Events announced today that Juniper Networks (NYSE: JNPR), an industry leader in automated, scalable and secure networks, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. The company co-innovates with customers and partners to deliver automated, scalable and secure network...
SYS-CON Events announced today that Progress, a global leader in application development, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Enterprises today are rapidly adopting the cloud, while continuing to retain business-critical/sensitive data inside the firewall. This is creating two separate data silos – one inside the firewall and the other outside the firewall. Cloud ISVs oft...
Five years ago development was seen as a dead-end career, now it’s anything but – with an explosion in mobile and IoT initiatives increasing the demand for skilled engineers. But apart from having a ready supply of great coders, what constitutes true ‘DevOps Royalty’? It’ll be the ability to craft resilient architectures, supportability, security everywhere across the software lifecycle. In his keynote at @DevOpsSummit at 20th Cloud Expo, Jeffrey Scheaffer, GM and SVP, Continuous Delivery Busine...
As pervasive as cloud technology is -- and as persuasive as the arguments are for using it -- the cloud has its limits. Some companies will always have security concerns about storing data in the cloud and certain high-transaction applications will always be better suited for on-premises storage. Those statements were among the bottom-line takeaways delivered at Cloud Expo this week, a three day, bi-annual event focused on cloud technologies, adoption and associated challenges.
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
SYS-CON Events announced today that T-Mobile will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on ...