Welcome!

News Feed Item

Research and Markets: Tablets in Latin America - Market Opportunities and Growth Drivers 2014-2018: Samsung to Remain on Top

Research and Markets (http://www.researchandmarkets.com/research/4n44v9/tablets_in_latin) has announced the addition of the "Tablets in Latin America - Market Opportunities and Growth Drivers" report to their offering.

Tablets in Latin America: Market Opportunities and Growth Drivers,' a new Latin America Telecom Insider, sizes the market and analyzes the major forces driving the demand and supply of cellular-capable and Wi-Fi-only tablets in Latin America, with a global perspective. It delivers deep quantitative and qualitative insight into Latin America's tablet market, analyzing key trends, evaluating near-term opportunities and assessing risk factors.

Based on insights directly from major regional and local market players and on proprietary data from Pyramid Research's databases, the report provides detailed competitive analysis of the tablet market, with forecasts of key indicators such as tablet sell-through, tablet sell-through by vendor and tablet sell-through by OS up to 2018. The focus is on the consumer side of the major Latin American markets: Argentina, Brazil, Chile, Colombia, Mexico, Peru and Venezuela.

Report Findings

  • Report estimates that 14.2m tablets were sold in Latin America in 2013, representing 6% of global tablet sales. Looking ahead, we believe that tablet sales in the region are set to grow rapidly through 2018, accounting for nearly 9.3% of the global tablet market in 2018.
  • Growth will be driven by the increasing popularity and greater availability of more affordable local brands and low-end, off-label Chinese tablets. With regard to midrange tablets from the top vendors, the expanded availability of financing options at retail outlets will allow a greater number of consumers to purchase these devices. Like high-end smartphones, high-end tablets have an aspirational value for which people are willing to borrow and go beyond their cash positions.
  • Several national, provincial and local governments across the region are investing in large purchases of tablets or pushing initiatives that require the private sector to increase the adoption of these devices among school-age children.
  • Wi-Fi-only tablets dominate the market mainly because cellular-capable tablets are typically 35-50% more expensive than a comparable Wi-Fi-only model, and because of the relatively high cost associated with subscribing to a tablet-specific mobile data plan.
  • Samsung will remain the top tablet vendor through the forecast period, 2013-2018. Assuming Apple doesn't shift its focus away from high-end tablets, iPads will continue to lose market share, as the devices will remain too expensive for the average consumer.

The report provides in-depth analysis of the following tablet sales growth drivers:

  • A growing middle class and greater access to financing options
  • Increasing availability of more affordable local tablet brands and off-label Chinese tablets
  • Government initiatives to increase tablet adoption among school-age children
  • Video content, device subsidy and mobile data strategies carried out by fixed and mobile operators, as well as by pay-TV providers.

Key Topics Covered:

1. Introduction

2. Tablet market demand

3. Tablet sales growth drivers in Latin America

4. The outlook: 2014 and beyond

5. Market detail: Case studies

6. Conclusions: Key findings and recommendations

7. Appendix: Acronyms and definitions

Companies Mentioned

  • Apple
  • Samsung
  • Lenovo
  • HP
  • Amazon
  • Asus
  • HTC
  • Ubuntu
  • BlackBerry
  • Microsoft
  • Android
  • Alcatel
  • Huawei
  • Telefónica
  • Vivo Brasil
  • Siragon Venezuela
  • Cablevisión Mexico
  • TIM Brazil
  • Motorola

For more information visit http://www.researchandmarkets.com/research/4n44v9/tablets_in_latin

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, wil...
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Enterprises have forever faced challenges surrounding the sharing of their intellectual property. Emerging cloud adoption has made it more compelling for enterprises to digitize their content, making them available over a wide variety of devices across the Internet. In his session at 19th Cloud Expo, Santosh Ahuja, Director of Architecture at Impiger Technologies, will introduce various mechanisms provided by cloud service providers today to manage and share digital content in a secure manner....
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
To leverage Continuous Delivery, enterprises must consider impacts that span functional silos, as well as applications that touch older, slower moving components. Managing the many dependencies can cause slowdowns. See how to achieve continuous delivery in the enterprise.