Welcome!

News Feed Item

Keek Partners With Hot 97 as Official Video App of Summer Jam Concert

Mobile Video Social Network Gives Unsigned Artists Chance to Perform at Metlife Stadium

TORONTO, ON--(Marketwired - May 02, 2014) -   Following last week's appointment of Keek Inc. (TSX VENTURE: KEK) (OTCQX: KEEKF) CEO Alexandra Cameron and CMO Lin Dai, the company continues momentum in the US and announces its first major marketing partnership under the company's new leadership. Keek has signed an exclusive partnership deal with WQHT HOT 97, the biggest Hip Hop radio station in the world, reaching over three million listeners daily in the New York market and beyond. Keek is the "Official Video App" of HOT 97's Summer Jam, the largest annual hip hop festival in the world, with over 55,000 attendees on-site and over one million global fans tuning in digitally every year. HOT 97's Summer Jam 2014 will take place on June 1, at MetLife Stadium in NJ, and will include performances by major musical artists such as Nas, 50 Cent, Nicki Minaj with Young MONEY & Lil Wayne, Wiz Khalifa, The Roots, Trey Songz and many more.

Founded in 2011, Keek is a leading mobile video social network, used by over 66 million teens and young adults worldwide. The platform is known for its "keeks" -- short 36 second video updates. Members create keeks via smart phone or web cam and share them via Email, SMS, Facebook, Twitter, Tumblr and Instagram. Posting keeks is a way to show the world what you are up to in real-time.

HOT 97 will use Keek to search for "Who's Next," to uncover the next big artists in Hip Hop and R&B. Unsigned musical performers will be able to record themselves performing for 36 seconds using the Keek app and share it with 66 million Keek members as well as the artists' fans on Facebook and Twitter. The artists with the most "likes" will have a chance to perform on the HOT 97 Summer Jam Festival Stage as well as compete for prizes, including a recording contract. Keek fans will be have a chance to win tickets to HOT 97's Summer Jam daily leading up to the big concert, and Keek will be on site at Metlife Stadium, bringing fans exclusive backstage content in addition to hosting a VIP meet and greet experience for select lucky fans.

The partnership will position Keek as the "go-to" tool for video sharing at the most influential Hip Hop event of the year. The program will involve cross platform activations on-air and online through the station's website and across its social media channels, submerging the millions of HOT 97 listeners with a truly authentic content experience. For the next month, Keek will be infiltrated into the station's DNA, with a presence on multiple broadcasts including the HOT 97 Morning Show, DJ Camilo's New @ 2, Friday Nite Live with Mister Cee, and the Funkmaster Flex show, placing Keek front and center with the HOT 97 audience. 

Lin Dai, CMO of Keek commented, "HOT 97 Summer Jam is the Super Bowl of Hip Hop, and Keek is the most exciting mobile video app for sharing amazing content. It's a perfect partnership that brings exclusive content from HOT 97 to 66 million Keek members. Music is in Keek's DNA, that's why we are especially excited to give aspiring artists the opportunity to compete for a chance to perform at the biggest Hip Hop concert in the world by using the Keek platform, putting the power in the hands of the fans!"

"HOT 97 Summer Jam is a one-of-a-kind music experience. We are super excited to be able to share and engage with millions of Hip Hop fans around the world through the Keek app." HOT 97 Music Director, Karlie Hustle, adds, "Follow HOT 97 on the Keek app; you never know which mega star will make a surprise appearance at Summer Jam!"

A portion HOT 97 Summer Jam 2014 ticket sales will go towards the Hip Hop Has Heart Foundation for community programs and outreach initiatives. HOT 97's Summer Jam is made HOT by Keek, Beck's Sapphire, Pepsi, McDonald's Sweet Tea and MetroPlus Health Plan, with partners XXL Magazine and Year Up.

About Keek:
Keek is a leading mobile video social network with over 66 million members worldwide. Keek is easy to use, fast and personal. With Keek, members around the world create and interact with videos up to 36 seconds in length and 111 characters of accompanying text, in either public or private views. Keek makes it simple for anyone to instantly create, distribute, discover and react to content in real-time across mobile devices and the web. The Keek app is available in over 190 countries across 6 global regions, and in 36 languages.

About HOT 97:
HOT 97 (WQHT FM) is the world's first all Hip-Hop station and has held the dominant position in New York for over ten years. HOT 97 is best known for its celebrity on air talent, such as Angie Martinez (Grammy nominated artist) and Funkmaster Flex (television host, multiple gold records), as well as being the world's premier source for Hip Hop music culture. HOT 97 TV is an online and mobile destination for original web series, celebrity content, concerts and music videos. For more information, please visit www.hot97.com, facebook.com/hot97official, or twitter.com/hot97

About Emmis Communications:
Emmis Communications Corporation is a diversified media company, principally focused on radio broadcasting. Emmis operates the 9th largest radio portfolio in the United States based on total listeners. Emmis owns 18 FM and 3 AM radio stations in New York, Los Angeles, St. Louis, Austin (Emmis has a 50.1% controlling interest in Emmis' radio stations located there), Indianapolis and Terre Haute, IN and operates two additional stations in New York (1 FM and 1 AM) pursuant to a Local Marketing Agreement ("LMA") whereby Emmis provides the programming for these stations and sells all advertising within that programming pending its acquisition of the stations. In addition, one of the FM radio stations Emmis currently owns in New York is operated pursuant to a LMA by a third party.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the USA and Europe, we work with a variety of customers from emerging startups to Fortune 1000 companies.
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
Developers want to create better apps faster. Static clouds are giving way to scalable systems, with dynamic resource allocation and application monitoring. You won't hear that chant from users on any picket line, but helping developers to create better apps faster is the mission of Lee Atchison, principal cloud architect and advocate at New Relic Inc., based in San Francisco. His singular job is to understand and drive the industry in the areas of cloud architecture, microservices, scalability ...
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deli...
The age of Digital Disruption is evolving into the next era – Digital Cohesion, an age in which applications securely self-assemble and deliver predictive services that continuously adapt to user behavior. Information from devices, sensors and applications around us will drive services seamlessly across mobile and fixed devices/infrastructure. This evolution is happening now in software defined services and secure networking. Four key drivers – Performance, Economics, Interoperability and Trust ...
In recent years, containers have taken the world by storm. Companies of all sizes and industries have realized the massive benefits of containers, such as unprecedented mobility, higher hardware utilization, and increased flexibility and agility; however, many containers today are non-persistent. Containers without persistence miss out on many benefits, and in many cases simply pass the responsibility of persistence onto other infrastructure, adding additional complexity.
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Cloud Expo, Inc. has announced today that Aruna Ravichandran, vice president of DevOps Product and Solutions Marketing at CA Technologies, has been named co-conference chair of DevOps at Cloud Expo 2017. The @DevOpsSummit at Cloud Expo New York will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and @DevOpsSummit at Cloud Expo Silicon Valley will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Most companies are adopting or evaluating container technology - Docker in particular - to speed up application deployment, drive down cost, ease management and make application delivery more flexible overall. As with most new architectures, this dream takes a lot of work to become a reality. Even when you do get your application componentized enough and packaged properly, there are still challenges for DevOps teams to making the shift to continuous delivery and achieving that reduction in cost ...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
Translating agile methodology into real-world best practices within the modern software factory has driven widespread DevOps adoption, yet much work remains to expand workflows and tooling across the enterprise. As models evolve from pockets of experimentation into wholescale organizational reinvention, practitioners find themselves challenged to incorporate the culture and architecture necessary to support DevOps at scale. In his session at @DevOpsSummit at 20th Cloud Expo, Anand Akela, Senior...
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound e...
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...