Welcome!

News Feed Item

Keek Partners With Hot 97 as Official Video App of Summer Jam Concert

Mobile Video Social Network Gives Unsigned Artists Chance to Perform at Metlife Stadium

TORONTO, ON--(Marketwired - May 02, 2014) -   Following last week's appointment of Keek Inc. (TSX VENTURE: KEK) (OTCQX: KEEKF) CEO Alexandra Cameron and CMO Lin Dai, the company continues momentum in the US and announces its first major marketing partnership under the company's new leadership. Keek has signed an exclusive partnership deal with WQHT HOT 97, the biggest Hip Hop radio station in the world, reaching over three million listeners daily in the New York market and beyond. Keek is the "Official Video App" of HOT 97's Summer Jam, the largest annual hip hop festival in the world, with over 55,000 attendees on-site and over one million global fans tuning in digitally every year. HOT 97's Summer Jam 2014 will take place on June 1, at MetLife Stadium in NJ, and will include performances by major musical artists such as Nas, 50 Cent, Nicki Minaj with Young MONEY & Lil Wayne, Wiz Khalifa, The Roots, Trey Songz and many more.

Founded in 2011, Keek is a leading mobile video social network, used by over 66 million teens and young adults worldwide. The platform is known for its "keeks" -- short 36 second video updates. Members create keeks via smart phone or web cam and share them via Email, SMS, Facebook, Twitter, Tumblr and Instagram. Posting keeks is a way to show the world what you are up to in real-time.

HOT 97 will use Keek to search for "Who's Next," to uncover the next big artists in Hip Hop and R&B. Unsigned musical performers will be able to record themselves performing for 36 seconds using the Keek app and share it with 66 million Keek members as well as the artists' fans on Facebook and Twitter. The artists with the most "likes" will have a chance to perform on the HOT 97 Summer Jam Festival Stage as well as compete for prizes, including a recording contract. Keek fans will be have a chance to win tickets to HOT 97's Summer Jam daily leading up to the big concert, and Keek will be on site at Metlife Stadium, bringing fans exclusive backstage content in addition to hosting a VIP meet and greet experience for select lucky fans.

The partnership will position Keek as the "go-to" tool for video sharing at the most influential Hip Hop event of the year. The program will involve cross platform activations on-air and online through the station's website and across its social media channels, submerging the millions of HOT 97 listeners with a truly authentic content experience. For the next month, Keek will be infiltrated into the station's DNA, with a presence on multiple broadcasts including the HOT 97 Morning Show, DJ Camilo's New @ 2, Friday Nite Live with Mister Cee, and the Funkmaster Flex show, placing Keek front and center with the HOT 97 audience. 

Lin Dai, CMO of Keek commented, "HOT 97 Summer Jam is the Super Bowl of Hip Hop, and Keek is the most exciting mobile video app for sharing amazing content. It's a perfect partnership that brings exclusive content from HOT 97 to 66 million Keek members. Music is in Keek's DNA, that's why we are especially excited to give aspiring artists the opportunity to compete for a chance to perform at the biggest Hip Hop concert in the world by using the Keek platform, putting the power in the hands of the fans!"

"HOT 97 Summer Jam is a one-of-a-kind music experience. We are super excited to be able to share and engage with millions of Hip Hop fans around the world through the Keek app." HOT 97 Music Director, Karlie Hustle, adds, "Follow HOT 97 on the Keek app; you never know which mega star will make a surprise appearance at Summer Jam!"

A portion HOT 97 Summer Jam 2014 ticket sales will go towards the Hip Hop Has Heart Foundation for community programs and outreach initiatives. HOT 97's Summer Jam is made HOT by Keek, Beck's Sapphire, Pepsi, McDonald's Sweet Tea and MetroPlus Health Plan, with partners XXL Magazine and Year Up.

About Keek:
Keek is a leading mobile video social network with over 66 million members worldwide. Keek is easy to use, fast and personal. With Keek, members around the world create and interact with videos up to 36 seconds in length and 111 characters of accompanying text, in either public or private views. Keek makes it simple for anyone to instantly create, distribute, discover and react to content in real-time across mobile devices and the web. The Keek app is available in over 190 countries across 6 global regions, and in 36 languages.

About HOT 97:
HOT 97 (WQHT FM) is the world's first all Hip-Hop station and has held the dominant position in New York for over ten years. HOT 97 is best known for its celebrity on air talent, such as Angie Martinez (Grammy nominated artist) and Funkmaster Flex (television host, multiple gold records), as well as being the world's premier source for Hip Hop music culture. HOT 97 TV is an online and mobile destination for original web series, celebrity content, concerts and music videos. For more information, please visit www.hot97.com, facebook.com/hot97official, or twitter.com/hot97

About Emmis Communications:
Emmis Communications Corporation is a diversified media company, principally focused on radio broadcasting. Emmis operates the 9th largest radio portfolio in the United States based on total listeners. Emmis owns 18 FM and 3 AM radio stations in New York, Los Angeles, St. Louis, Austin (Emmis has a 50.1% controlling interest in Emmis' radio stations located there), Indianapolis and Terre Haute, IN and operates two additional stations in New York (1 FM and 1 AM) pursuant to a Local Marketing Agreement ("LMA") whereby Emmis provides the programming for these stations and sells all advertising within that programming pending its acquisition of the stations. In addition, one of the FM radio stations Emmis currently owns in New York is operated pursuant to a LMA by a third party.

For further information, please contact:
Adrienne Scordato (for Keek, Inc)
Atrium PR 
917.402.5377
adrienne@atrium-pr.com


Lindsay Salandra
Emmis NY | WQHT HOT 97
LSalandra@emmisny.com

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
WebRTC is about the data channel as much as about video and audio conferencing. However, basically all commercial WebRTC applications have been built with a focus on audio and video. The handling of “data” has been limited to text chat and file download – all other data sharing seems to end with screensharing. What is holding back a more intensive use of peer-to-peer data? In her session at @ThingsExpo, Dr Silvia Pfeiffer, WebRTC Applications Team Lead at National ICT Australia, looked at differ...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often un...
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and containers together help companies achieve their business goals faster and more effectively. In his session at DevOps Summit, Ruslan Synytsky, CEO and Co-founder of Jelastic, reviewed the current landscape of Dev...
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
The security needs of IoT environments require a strong, proven approach to maintain security, trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vic...
With billions of sensors deployed worldwide, the amount of machine-generated data will soon exceed what our networks can handle. But consumers and businesses will expect seamless experiences and real-time responsiveness. What does this mean for IoT devices and the infrastructure that supports them? More of the data will need to be handled at - or closer to - the devices themselves.
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
Building a cross-cloud operational model can be a daunting task. Per-cloud silos are not the answer, but neither is a fully generic abstraction plane that strips out capabilities unique to a particular provider. In his session at 20th Cloud Expo, Chris Wolf, VP & Chief Technology Officer, Global Field & Industry at VMware, will discuss how successful organizations approach cloud operations and management, with insights into where operations should be centralized and when it’s best to decentraliz...
In the first article of this three-part series on hybrid cloud security, we discussed the Shared Responsibility Model and examined how the most common attack strategies persist, are amplified, or are mitigated as assets move from data centers to the cloud. Today, we’ll look at some of the unique security challenges that are introduced by public cloud environments. While cloud computing delivers many operational, cost-saving and security benefits, it takes place in a public, shared and on-demand ...