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The Walking Company Announces 2nd Annual Gold Sponsorship of the 2014 Los Angeles EIF Revlon Run/Walk for Women

Leading Comfort Footwear Continues Commitment Through Their Walking for Hope Campaign to Support Programs and Events Dedicated to Cancer Research, Prevention and Treatment

WESTLAKE VILLAGE, CA -- (Marketwired) -- 05/06/14 -- The Walking Company, the leading national specialty retailer of comfort footwear, is proud to announce their sponsorship of the 2014 EIF Revlon Run/Walk for Women on May 10th in Los Angeles. Now in its 21st year, the EIF Revlon Run/Walk events have raised more than $70 million dollars to support women's cancer research, counseling and outreach programs.

Through their continued dedication to the research, prevention, and treatment of cancer, The Walking Company is proud to return as a gold sponsor of the EIF Revlon Run/Walk as part of their Walking for Hope campaign. Since 2011, The Walking Company has donated over $500,000 through the campaign to support the City of Hope, and hundreds of charities, events and programs around the country, including the EIF Revlon Run/Walk for Women.

"We are proud to join the local community to support the EIF Revlon Run/Walk for the 2nd year in a row," began Lee Cox, President of Retail at The Walking Company. "Our presence at this event reflects our dedication to cancer awareness and prevention, and aligns with our mission to help everyone enjoy the health and wellness benefits of an active lifestyle in the best comfort footwear."

"We are thrilled to have The Walking Company join the EIF Revlon Run/Walk for Women for the second year as a gold sponsor," said SVP of Special Events, Cathy James. "We are truly grateful for their commitment to the event and for their continued dedication to the fight against women's cancers."

The Walking Company will be onsite at the health expo during the walk to preview the exclusive ABEO biomechanical footwear collection and more, with fit specialists available to provide a digital foot analysis and further information on The Walking Company.

To register or volunteer for the EIF Revlon Run/Walk for Women, go to revlonrunwalk.org. For more information on The Walking Company, go to thewalkingcompany.com.

ABOUT THE WALKING COMPANY
The Walking Company® is the leading national specialty retailer of high-quality, technically designed comfort footwear and accessories and offers a selection of premium comfort brands including ABEO®, Dansko®, Umberto Raffini®, ECCO®, UGG® Australia, and many others. The Walking Company operates over 200 stores in premium malls across the nation and the company's website at thewalkingcompany.com.

ABOUT ENTERTAINMENT INDUSTRY FOUNDATION
The Entertainment Industry Foundation (EIF), as a leading charitable organization of the entertainment industry, has distributed hundreds of millions of dollars to support charitable initiatives addressing critical health, education and social issues. Visit http://www.eifoundation.org.

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Contact:
Dinah B. Erasmus
The Walking Company
805-496-3005 ext. 2238
[email protected]

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