Welcome!

News Feed Item

Salsa Labs Switches, Selects PowerMTA(TM) for Digital Messaging Infrastructure

ELLICOTT CITY, MD -- (Marketwired) -- 05/08/14 -- Today, Salsa Labs and Port25 Solutions, Inc. jointly announced that Salsa Labs will utilize PowerMTA™ for its digital messaging infrastructure. Salsa Labs is a unique and easy-to-use SaaS marketing platform that helps nonprofits, green communities and political campaigns of all sizes to fundraise, advocate, communicate and organize online.

Clocking in at 3 billion digital messages sent annually with a peak delivery rate of 15 million emails per hour, Salsa Labs cited many important factors that influenced their switch from a more expensive and overly complex messaging system to PowerMTA™. The challenges with their prior platform included management simplicity performance, reliability, higher cost, and failover complexities in case of server loss.

Scalability and cost were also influential concerns. Salsa Labs sought to deliver more messages with better performance and predictably scale while keeping costs linear. Additionally, Salsa Labs was aiming for a much higher ROI and a lower total cost of ownership for email infrastructure, coupled with a sensible budget for developmental and standby instances. These additional licenses were to be employed in a QA sending environment which required enterprise level throughput availability.

Because digital messaging infrastructure investments vary widely, Salsa Labs conducted extensive due diligence before selecting PowerMTA™. One specific deliverability feature that aided Salsa Labs' decision to switch to PowerMTA™ was VirtualMTA pooling. PowerMTA™ supports the creation of VirtualMTA pools that can be used to load-balance message delivery for clients across several different VirtualMTAs. This deliverability method is used for time-sensitive campaigns, and is a great fit for many Salsa Labs clients, especially non-profit and politically based campaigns where donations are encouraged. Other important PowerMTA™ features that appealed to Salsa Labs included: detailed delivery and bounce data, advanced bounce characterization, flexible DKIM signing, and dynamic delivery adjustments based on real-time SMTP responses received by remote gateways.

Salsa Labs praised PowerMTA™ as an infrastructure solution that made sending large volumes of email simple and highly efficient. Making granular delivery setting adjustments and migrating were straightforward. The thousands of users who administer and deploy PowerMTA™ are always impressed with its effortless installation and configuration process on any platform. Salsa Labs works with more than 2,000 non-profit and political organizations, and they require a digital messaging platform that is simple and user-friendly but still powerful enough to meet the needs of their clients. By commissioning PowerMTA™, Salsa Labs found the perfect balance of performance and value. PowerMTA™ allows them to effectively deploy, communicate and scale their digital messaging infrastructure with restored confidence.

About Salsa Labs
The Salsa nonprofit online marketing platform is a fully-integrated software-as-a-service that helps your organization or political campaign to grow, engage and cultivate a base of support online. Ignite action and fuel change for your mission with everything you need at your fingertips. See more at: http://www.salsalabs.com

About Port25 Solutions, Inc.
Port25 Solutions Inc. provides specialized email infrastructure software products that address the increased demands of client communications and digital messaging apps. PowerMTA™, Port25's flagship product, has a global footprint that is recognized in over 50 countries, with over 4000 installations. It provides enterprise senders with superior performance and advanced features to proactively manage sender reputations. PowerMTA is utilized by hundreds of Email Service Providers worldwide and many leading enterprise level clients including Microsoft, Forbes, Turner Broadcasting and the New York Times. Port25 is a member of the Email Sender and Provider Coalition (ESPC) and M3AAWG. Founded in 1999, Port25's mission is to help realize the potential of email as a platform for legitimate and effective customer communications. Visit Port25 for a fully featured product evaluation

Media Contact
Fred Tabsharani
VP, Marketing
Port25 Solutions, Inc.
Email Contact
http://twitter.com/#!/tabsharani
510.367.5832

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
SYS-CON Events announced today that CAST Software will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CAST was founded more than 25 years ago to make the invisible visible. Built around the idea that even the best analytics on the market still leave blind spots for technical teams looking to deliver better software and prevent outages, CAST provides the software intelligence that matter ...
The next XaaS is CICDaaS. Why? Because CICD saves developers a huge amount of time. CD is an especially great option for projects that require multiple and frequent contributions to be integrated. But… securing CICD best practices is an emerging, essential, yet little understood practice for DevOps teams and their Cloud Service Providers. The only way to get CICD to work in a highly secure environment takes collaboration, patience and persistence. Building CICD in the cloud requires rigorous ar...
SYS-CON Events announced today that Daiya Industry will exhibit at the Japanese Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Ruby Development Inc. builds new services in short period of time and provides a continuous support of those services based on Ruby on Rails. For more information, please visit https://github.com/RubyDevInc.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busine...
As businesses evolve, they need technology that is simple to help them succeed today and flexible enough to help them build for tomorrow. Chrome is fit for the workplace of the future — providing a secure, consistent user experience across a range of devices that can be used anywhere. In her session at 21st Cloud Expo, Vidya Nagarajan, a Senior Product Manager at Google, will take a look at various options as to how ChromeOS can be leveraged to interact with people on the devices, and formats th...
First generation hyperconverged solutions have taken the data center by storm, rapidly proliferating in pockets everywhere to provide further consolidation of floor space and workloads. These first generation solutions are not without challenges, however. In his session at 21st Cloud Expo, Wes Talbert, a Principal Architect and results-driven enterprise sales leader at NetApp, will discuss how the HCI solution of tomorrow will integrate with the public cloud to deliver a quality hybrid cloud e...
SYS-CON Events announced today that Yuasa System will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Yuasa System is introducing a multi-purpose endurance testing system for flexible displays, OLED devices, flexible substrates, flat cables, and films in smartphones, wearables, automobiles, and healthcare.
Is advanced scheduling in Kubernetes achievable? Yes, however, how do you properly accommodate every real-life scenario that a Kubernetes user might encounter? How do you leverage advanced scheduling techniques to shape and describe each scenario in easy-to-use rules and configurations? In his session at @DevOpsSummit at 21st Cloud Expo, Oleg Chunikhin, CTO at Kublr, will answer these questions and demonstrate techniques for implementing advanced scheduling. For example, using spot instances ...
Companies are harnessing data in ways we once associated with science fiction. Analysts have access to a plethora of visualization and reporting tools, but considering the vast amount of data businesses collect and limitations of CPUs, end users are forced to design their structures and systems with limitations. Until now. As the cloud toolkit to analyze data has evolved, GPUs have stepped in to massively parallel SQL, visualization and machine learning.
The session is centered around the tracing of systems on cloud using technologies like ebpf. The goal is to talk about what this technology is all about and what purpose it serves. In his session at 21st Cloud Expo, Shashank Jain, Development Architect at SAP, will touch upon concepts of observability in the cloud and also some of the challenges we have. Generally most cloud-based monitoring tools capture details at a very granular level. To troubleshoot problems this might not be good enough.
DevOps is under attack because developers don’t want to mess with infrastructure. They will happily own their code into production, but want to use platforms instead of raw automation. That’s changing the landscape that we understand as DevOps with both architecture concepts (CloudNative) and process redefinition (SRE). Rob Hirschfeld’s recent work in Kubernetes operations has led to the conclusion that containers and related platforms have changed the way we should be thinking about DevOps and...
SYS-CON Events announced today that Taica will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Taica manufacturers Alpha-GEL brand silicone components and materials, which maintain outstanding performance over a wide temperature range -40C to +200C. For more information, visit http://www.taica.co.jp/english/.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busine...
We all know that end users experience the Internet primarily with mobile devices. From an app development perspective, we know that successfully responding to the needs of mobile customers depends on rapid DevOps – failing fast, in short, until the right solution evolves in your customers' relationship to your business. Whether you’re decomposing an SOA monolith, or developing a new application cloud natively, it’s not a question of using microservices – not doing so will be a path to eventual b...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities – ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups. As a result, many firms employ new business models that place enormous impor...