|By Marketwired .||
|May 12, 2014 08:15 AM EDT||
LOS ANGELES, CA -- (Marketwired) -- 05/12/14 -- MMRGlobal, Inc. (OTCQB: MMRF) ("MMR" or the "Company") today announced that after the launch of the new home page for its patented MyMedicalRecords PHR in March, which can be seen at www.mymedicalrecords.com, signups for the Company's Personal Health Record accounts doubled in the first thirty days, with the trend continuing at a run rate of more than three hundred percent based on the first 10 days in May, without advertising. Given the early success, MMR will launch a new online media campaign starting this week based on keyword advertising, banners, affiliate programs and other forms of interactive online and smartphone advertising. The Company also announced that starting this summer, MMR will be running its new television commercial featuring Fran Drescher, TV's "The Nanny," in Associated Television International's programming (www.associatedtelevision.com), which is syndicated in more than 200 television markets, as part of a cause-related advertising campaign to sell Personal Health Records direct to consumers and benefit Cancer Schmancer. All of the Company's commercial advertising campaigns including the latest one featuring Ms. Drescher can be seen at www.mmrontv.com.
The Company also plans on announcing its first quarter 2014 results on May 15th in which revenue is projected to be the highest specifically coming from its core business of sales and licensing Personal Health Records products and services in the Company's history. MMR projects that trend will continue as it also launches a new national retail distribution program to more than 30 million consumers throughout the summer, starting this quarter.
MMRGlobal is a leading provider of Personal Health Records, MyEsafeDepositBox storage solutions and MMRPro document management and imaging systems for healthcare professionals. The use of Personal Health Records is a key part of modernizing America's healthcare system and the government is spending hundreds of millions of dollars in education designed to empower patients to take greater control of their health, using tools such as a PHR.
MMRGlobal, Inc., through its wholly-owned operating subsidiary, MyMedicalRecords, Inc., provides secure and easy-to-use online Personal Health Records ("PHRs") and electronic safe deposit box storage solutions, serving consumers, healthcare professionals, employers, insurance companies, financial institutions, retail pharmacies, and professional organizations and affinity groups. The MyMedicalRecords PHR enables individuals and families to access their medical records and other important documents, such as birth certificates, passports, insurance policies and wills, anytime from anywhere using the Internet. MyMedicalRecords is built on proprietary, patented technologies to allow documents, images and voicemail messages to be transmitted and stored in the system using a variety of methods, including fax, phone, or file upload without relying on any specific electronic medical record platform to populate a user's account. MMR's professional offering, MMRPro, is designed to give physicians' offices an easy and cost-effective solution to digitizing paper-based medical records and sharing them with patients through an integrated patient portal. Through its merger with Favrille, Inc. in January 2009, MMR acquired intellectual property biotech assets that include anti-CD20 antibodies and data and samples from its FavId/Specifid vaccine clinical trials for the treatment of B-Cell Non-Hodgkin's lymphoma. To learn more about MMRGlobal, Inc. visit www.mmrglobal.com. View demos and video tutorials of MMR's products and services at www.mmrtheater.com. Follow us at Facebook.com/MMRGlobal and Twitter.com/mmrglobal.
All statements in this press release that are not strictly historical in nature, including, without limitation, future performance, management's expectations, beliefs, intentions, estimates or projections, constitute "forward-looking statements." Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause MMR's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. Some can be identified by the use of words (and their derivations) such as "need," "possibility," "potential," "intend," "offer," "development," "if," "negotiate," "when," "begun," "believe," "achieve," "will," "estimate," "expect," "maintain," "plan," and "continue," or the negative of these words. Actual outcomes and results of operations and the timing of selected events may differ materially from the results predicted, and any reported results should not be considered as an indication of future performance. Such statements are necessarily based on assumptions and estimates and are subject to various risks and uncertainties, including those relating to the possible invalidity of the underlying assumptions and estimates and possible changes or developments in economic, business, industry, market, legal and regulatory circumstances and conditions and actions taken or omitted to be taken by third parties, including customers, suppliers, business partners, potential licensees, competitors and legislative, judicial and other governmental authorities and officials. The information discussed in this release is subject to various risks and uncertainties related to the MMR's business prospects, results of operations or financial condition; the risk our products and services are not adopted or viewed favorably by the healthcare community and consumer retail markets; unexpected outcomes with respect to intellectual property enforcement actions, claims of intellectual property infringement and general intellectual property litigation; our ability to maintain, develop, monetize and protect our patent portfolio for both MMR's health IT and biotechnology intellectual property assets in the U.S. and internationally; risks related to the current uncertainty and instability in financial and lending markets, including global economic uncertainties; marketing promotions and campaigns; product integration in physician practices and hospitals; timing and volume of sales and installations; length of sales cycles and the installation process; programs and initiatives; ability to establish and maintain strategic relationships; competitive product offerings and promotions; maintaining, developing and defending our intellectual property rights; marketing and exploitation of our patent portfolio; government laws and regulations and future changes in tax legislation and initiatives in the healthcare industry; and such other risks and uncertainties as detailed from time to time in MMRGlobal, Inc.'s public filings with the U.S. Securities and Exchange Commission. MMR is providing this information as of the date of this release and, except as required by applicable law, does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.
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