Welcome!

News Feed Item

Service Provider Veteran John Macario Joins Edgewater Networks as VP of Marketing

Edgewater Networks announced today that John Macario has joined the company as Vice President of Marketing. Mr. Macario brings over 14 years of telecommunications marketing, strategy and brand management experience to his new role. Reporting to Edgewater CEO Dave Norman, he will be responsible for the development and implementation of marketing strategies to drive growth for the company’s existing lines of Enterprise Session Border Controller (ESBC) products, and the new Software Defined Networking (SDN) and Network Functions Virtualization (NFV) based products currently in development.

“John brings years of industry expertise and a proven track record of developing, executing and managing impactful marketing initiatives aimed at the service provider and channel markets,” said Norman. “We are fortunate to add such a respected and experienced individual to Edgewater's already strong executive team as we embark on a significant expansion beyond our core Enterprise ESBC product portfolio.”

Prior to joining Edgewater Networks, Mr. Macario was Vice President at GrowthMark, a New York City based consultancy, where he led the telecommunications practice. In the last two years, John and his team guided product launches for over 20 North American service providers helping them expand their share of the lucrative market for business services.

A seasoned telecommunications expert, Mr. Macario also served as Senior Vice President of Product Strategy for Lightpath, a division of cable giant Cablevision and a market leader in Ethernet-based communication solutions. In this capacity, he was responsible for driving product direction in support of Lightpath's delivery of cutting edge communications services and solutions to businesses across their market footprint.

Mr. Macario also served for 11 years as president of Savatar, a consulting and research firm focused on helping service provider, enterprise and equipment vendor clients bring innovative IP communications solutions to market. Under Mr. Macario's leadership, Savatar grew to be widely regarded as an industry vanguard in the business community for IP Communications. Savatar's clients spanned the communications ecosystem, including AT&T, British Telecom, Cisco, Microsoft, Google and others that relied upon Savatar to drive product launches into the business community.

Prior to founding Savatar, Mr. Macario held senior positions with Digitas, a Boston-based direct marketing company where he worked on numerous projects in the telecommunications industry, most notably a series of assignments with AT&T supporting its large scale entry into the consumer market for local phone service.

“Edgewater has quietly built a wildly successful portfolio of ESBC products for over a decade, and have deployed over a quarter of a million units used by the largest service providers and cable MSOs on the planet,” said Macario. “As Edgewater looks to build upon these relationships and expand its product portfolio to encompass SDN and NFV based solutions, I’m excited to spearhead the marketing initiatives at this exciting time for the company.”

Edgewater recently raised $5.9 million in debt financing to expand its portfolio of communications products for service providers with the development of new solutions utilizing SDN and NFV technologies. These new services will complement the more than 250,000 Edgewater ESBCs that are currently deployed by leading service providers and integrators, including one of the two largest U.S. carriers and three of the top five U.S. cable operators.

About Edgewater Networks, Inc.

Edgewater Networks, Inc. is a leading provider of Enterprise Session Border Controllers that address the challenges to secure and reliable enterprise Unified Communications including device and protocol interoperability, security and policy management, troubleshooting and QoS. With more than 200,000 units deployed worldwide Edgewater products are used to deliver reliable, differentiated, business class services by leading carriers, cable operators, service providers and enterprises. To learn more about Edgewater Networks solutions please visit www.edgewaternetworks.com

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Microsoft Azure Container Services can be used for container deployment in a variety of ways including support for Orchestrators like Kubernetes, Docker Swarm and Mesos. However, the abstraction for app development that support application self-healing, scaling and so on may not be at the right level. Helm and Draft makes this a lot easier. In this primarily demo-driven session at @DevOpsSummit at 21st Cloud Expo, Raghavan "Rags" Srinivas, a Cloud Solutions Architect/Evangelist at Microsoft, wi...
Containers are rapidly finding their way into enterprise data centers, but change is difficult. How do enterprises transform their architecture with technologies like containers without losing the reliable components of their current solutions? In his session at @DevOpsSummit at 21st Cloud Expo, Tony Campbell, Director, Educational Services at CoreOS, will explore the challenges organizations are facing today as they move to containers and go over how Kubernetes applications can deploy with lega...
SYS-CON Events announced today that Avere Systems, a leading provider of hybrid cloud enablement solutions, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Avere Systems was created by file systems experts determined to reinvent storage by changing the way enterprises thought about and bought storage resources. With decades of experience behind the company’s founders, Avere got its ...
SYS-CON Events announced today that Taica will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. ANSeeN are the measurement electronics maker for X-ray and Gamma-ray and Neutron measurement equipment such as spectrometers, pulse shape analyzer, and CdTe-FPD. For more information, visit http://anseen.com/.
Today most companies are adopting or evaluating container technology - Docker in particular - to speed up application deployment, drive down cost, ease management and make application delivery more flexible overall. As with most new architectures, this dream takes significant work to become a reality. Even when you do get your application componentized enough and packaged properly, there are still challenges for DevOps teams to making the shift to continuous delivery and achieving that reducti...
As you move to the cloud, your network should be efficient, secure, and easy to manage. An enterprise adopting a hybrid or public cloud needs systems and tools that provide: Agility: ability to deliver applications and services faster, even in complex hybrid environments Easier manageability: enable reliable connectivity with complete oversight as the data center network evolves Greater efficiency: eliminate wasted effort while reducing errors and optimize asset utilization Security: imple...
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, will discuss how by using...
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lead...
SYS-CON Events announced today that Yuasa System will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Yuasa System is introducing a multi-purpose endurance testing system for flexible displays, OLED devices, flexible substrates, flat cables, and films in smartphones, wearables, automobiles, and healthcare.
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that CAST Software will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CAST was founded more than 25 years ago to make the invisible visible. Built around the idea that even the best analytics on the market still leave blind spots for technical teams looking to deliver better software and prevent outages, CAST provides the software intelligence that matter ...
SYS-CON Events announced today that Daiya Industry will exhibit at the Japanese Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Ruby Development Inc. builds new services in short period of time and provides a continuous support of those services based on Ruby on Rails. For more information, please visit https://github.com/RubyDevInc.
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busine...
As businesses evolve, they need technology that is simple to help them succeed today and flexible enough to help them build for tomorrow. Chrome is fit for the workplace of the future — providing a secure, consistent user experience across a range of devices that can be used anywhere. In her session at 21st Cloud Expo, Vidya Nagarajan, a Senior Product Manager at Google, will take a look at various options as to how ChromeOS can be leveraged to interact with people on the devices, and formats th...