Welcome!

News Feed Item

FirstRain Releases Significant Upgrade to Mobile Apps for Personal Business Analytics

FirstRain, the leader in Personal Business Analytics™, today announced the release of its third generation of mobile apps, designed to increase the revenue productivity of enterprise sales teams. Updated versions for iPhone, iPad and Android and a new Windows Phone 8 App empower users to see developments deep in their customer’s businesses and take the right actions to grow their revenue.

FirstRain’s big data analytics solutions get real time, highly personalized, actionable insights and developments to sales and marketing teams. FirstRain’s cloud-based solutions, Customer Insights and Market Insights, leverage patented algorithms to extract critical developments and visualizations from the business web and social media.

Based on over three years of experience working with global sales teams at some of the most successful Fortune 500 companies, FirstRain has upgraded its mobile apps to now include social sharing, analytics and configuration integrated within the Personal Business Analytics mobile experience. Each sales person’s experience is automatically tuned to their role, their company, what they sell and the vertical markets of their customers. With mobile now at the top of the executive agenda as a tool for driving greater user productivity and company growth, usability and personal relevance is integral to adoption and sales productivity. To drive an exceptional user experience and help customers achieve their revenue goals, FirstRain has rolled out significant enhancements to its mobile apps, including:

  • Full collaboration and enhanced social sharing: FirstRain users can quickly share actionable recommendations and insights with their colleagues on Chatter, Yammer, LinkedIn, Twitter, and email.
  • Context and related insights that showcase meaningful Tweets on specific market and company issues and trends. This helps users better understand the context, extract meaning and determine which action to take next.
  • Simple and easy in-app personalization and analytics so users can change their interests and target accounts on their mobile device anytime, anywhere.
  • Fully native experiences: FirstRain iOS7 and Android apps are fully native, the gold standard for mobile experience providing the same performance and UI as FirstRain’s other business and personal apps, ensuring a rapid learning curve and easy adoption by sales teams.
  • A new, fully native Windows Phone 8 app for users of Windows 8 based mobile devices.

“Thousands of users at some of the largest sales teams drive progress at every stage of their sales cycle directly from their mobile device using FirstRain,” said Penny Herscher, FirstRain President and CEO. “We were early to recognize the mobile requirements of our customers three years ago, and smartphones and tablets have now become their go-to business devices, whether they are on the road or at work, whether they are in sales or marketing, or they are senior executives running the world’s best companies.”

“FirstRain is my go-to mobile app, unlike many other general consumer apps, it provides a very personalized view of my markets and customers enabling my team to understand where opportunities exist that can provide mutual business value, even when I am out of the office,” said Todd Keiner, Managing Director for Strategic Marketing at Pfizer.

About FirstRain:

FirstRain is a pioneer and leader in personal business analytics solutions for the enterprise. FirstRain’s mobile, cross-platform solutions provide sales, marketing and finance professionals analytics tuned to their specific company strategy and allow them to deeply understand their customer’s business and their markets. FirstRain’s patented, advanced analytics technology finds business-focused Web and social media and then integrates it seamlessly into the world’s premier CRM and social enterprise platforms, including Salesforce.com, Chatter, Microsoft SharePoint and Dynamics, Jive and Yammer. This intelligence is similarly incorporated into leading research platforms such as Fidelity.com, Dun & Bradstreet, Interactive Data and Mergent. Based in San Mateo, California, FirstRain also has offices in New York and Gurgaon, India.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"We are an IT services solution provider and we sell software to support those solutions. Our focus and key areas are around security, enterprise monitoring, and continuous delivery optimization," noted John Balsavage, President of A&I Solutions, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
There is a huge demand for responsive, real-time mobile and web experiences, but current architectural patterns do not easily accommodate applications that respond to events in real time. Common solutions using message queues or HTTP long-polling quickly lead to resiliency, scalability and development velocity challenges. In his session at 21st Cloud Expo, Ryland Degnan, a Senior Software Engineer on the Netflix Edge Platform team, will discuss how by leveraging a reactive stream-based protocol,...
SYS-CON Events announced today that Calligo, an innovative cloud service provider offering mid-sized companies the highest levels of data privacy and security, has been named "Bronze Sponsor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Calligo offers unparalleled application performance guarantees, commercial flexibility and a personalised support service from its globally located cloud plat...
As enterprise cloud becomes the norm, businesses and government programs must address compounded regulatory compliance related to data privacy and information protection. The most recent, Controlled Unclassified Information and the EU’s GDPR have board level implications and companies still struggle with demonstrating due diligence. Developers and DevOps leaders, as part of the pre-planning process and the associated supply chain, could benefit from updating their code libraries and design by in...
"Peak 10 is a hybrid infrastructure provider across the nation. We are in the thick of things when it comes to hybrid IT," explained Michael Fuhrman, Chief Technology Officer at Peak 10, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We were founded in 2003 and the way we were founded was about good backup and good disaster recovery for our clients, and for the last 20 years we've been pretty consistent with that," noted Marc Malafronte, Territory Manager at StorageCraft, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
"The Striim platform is a full end-to-end streaming integration and analytics platform that is middleware that covers a lot of different use cases," explained Steve Wilkes, Founder and CTO at Striim, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are focused on SAP running in the clouds, to make this super easy because we believe in the tremendous value of those powerful worlds - SAP and the cloud," explained Frank Stienhans, CTO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are still a relatively small software house and we are focusing on certain industries like FinTech, med tech, energy and utilities. We help our customers with their digital transformation," noted Piotr Stawinski, Founder and CEO of EARP Integration, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"At the keynote this morning we spoke about the value proposition of Nutanix, of having a DevOps culture and a mindset, and the business outcomes of achieving agility and scale, which everybody here is trying to accomplish," noted Mark Lavi, DevOps Solution Architect at Nutanix, in this SYS-CON.tv interview at @DevOpsSummit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"DivvyCloud as a company set out to help customers automate solutions to the most common cloud problems," noted Jeremy Snyder, VP of Business Development at DivvyCloud, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...