Click here to close now.

Welcome!

News Feed Item

S7 Airlines Extends OpenJaw t-Retail Platform For Complete Merchandising of All Travel Products

One of Russia’s largest airlines, and oneworld® alliance member, S7 Airlines, today announced that it has successfully deployed the complete OpenJaw t-Retail Platform. The dynamic t-Retail Platform provides independent flight shopping, and merchandising of a full range of air and non-air products, on a single platform, for revenue or redemption.

A contemporary user experience enables S7 Airline customers to search, discover, plan and book their entire trip across the omni-channel. The website’s rich booking flow is replicated in an optimised mobile application, which was developed against the OpenJaw t-Retail Platform Tribe API.

The t-Retail Platform allows customers to shop across S7’s own and partner networks, through codeshare and negotiated prorate agreements. By integrating with ITA Software by Google’s QPX solution, the t-Retail Platform provides the following advanced flight search features:

  • Return, one-way and multi-city.
  • By price, or with miles.
  • Inspirational search capabilities, including an interactive map tool.
  • Advanced calendar shopping: fixed date, flexible date, +/-7 day calendar, date widening.
  • Multiple fare families, multi-cabin search.
  • Content-rich search results: flight duration, distance, meals and standard baggage allowance.

In order to service the total needs of the customer, the t-Retail Platform enables S7 Airlines to manage a full range of products from multiple suppliers. Direct business model control enables S7 Airlines to effectively merchandize, defend and create a customer proposition.

Air ancillaries and high margin ground ancillaries, such as hotel, car, insurance, and transfers, will be available for cross-sell within the booking flow, for increased conversion rates.

Leveraging ITA Software by Google’s QPX solution and the power of the OpenJaw t-Retail Platform, S7 Airlines’ new merchandising platform services the complete customer need, across all touch points,” said Dmitriy Chuyko, e-Commerce Director, S7 Airlines. “The OpenJaw t-Retail Platform has enabled us to deliver the next phase of our strategy - to become the best Russian one-stop-shop for travel related products and services.”

Nicola Simionato, General Manager, Travel EMEA and APAC said: “We're excited to help S7 give its customers a faster and more robust way of shopping for flights.”

“From the outset, S7 Airlines wanted to move away from the traditional airline model and become travel retailing innovators,” said Kieron Branagan, CEO, OpenJaw. “We are delighted that they chose the t-Retail Platform, and developed against the Tribe API, to deliver their ambition.”

The new S7 Airlines platform is now available at www.S7.ru.

Future phases will see: dynamic packaging, post sell, promotions, and re-shopping.

About S7 Airlines

S7 Airlines (brand of Siberia Airlines, www.s7.ru) is a member of the oneworld® global airline alliance.

The airline has the widest domestic route network in Russia, created around air transport hubs at Moscow (Domodedovo) and Novosibirsk (Tolmachevo). S7 Airlines also performs regular flights to countries in: the Commonwealth of Independent States, Europe, the Near East, South-East Asia and countries of the Asia Pacific region.

The airline is part of the S7 Group. In 2013, group member airlines carried more than 9.238 million passengers.

About OpenJaw

OpenJaw is the leading online technology partner of the world's biggest travel brands.

Guided by the OpenJaw four principles of t-Retailing, and leveraging the power of the dynamic travel retailing platform, the t-Retail Platform, OpenJaw is dedicated to helping airlines, and other large travel companies, to become travel retailing innovators.

The OpenJaw customer portfolio includes: S7 Airlines, British Airways, TravelSky, Aeroplan, AIRMILES, and voyages-sncf.com.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"We have a tagline - "Power in the API Economy." What that means is everything that is built in applications and connected applications is done through APIs," explained Roberto Medrano, Executive Vice President at Akana, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and Containers together help companies to achieve their business goals faster and more effectively. In his session at DevOps Summit, Ruslan Synytsky, CEO and Co-founder of Jelastic, reviewed the current landscape of...
"AgilData is the next generation of dbShards. It just adds a whole bunch more functionality to improve the developer experience," noted Dan Lynn, CEO of AgilData, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of pro...
The cloud has transformed how we think about software quality. Instead of preventing failures, we must focus on automatic recovery from failure. In other words, resilience trumps traditional quality measures. Continuous delivery models further squeeze traditional notions of quality. Remember the venerable project management Iron Triangle? Among time, scope, and cost, you can only fix two or quality will suffer. Only in today's DevOps world, continuous testing, integration, and deployment upend...
"We provide a web application framework for building really sophisticated web applications that run on a browser without any installation need so we get used for biotech, defense, and banking applications," noted Charles Kendrick, CTO and Chief Architect at Isomorphic Software, in this SYS-CON.tv interview at @DevOpsSummit (http://DevOpsSummit.SYS-CON.com), held June 9-11, 2015, at the Javits Center in New York
Discussions about cloud computing are evolving into discussions about enterprise IT in general. As enterprises increasingly migrate toward their own unique clouds, new issues such as the use of containers and microservices emerge to keep things interesting. In this Power Panel at 16th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the state of cloud computing today, and what enterprise IT professionals need to know about how the latest topics and trends affect t...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
In the midst of the widespread popularity and adoption of cloud computing, it seems like everything is being offered “as a Service” these days: Infrastructure? Check. Platform? You bet. Software? Absolutely. Toaster? It’s only a matter of time. With service providers positioning vastly differing offerings under a generic “cloud” umbrella, it’s all too easy to get confused about what’s actually being offered. In his session at 16th Cloud Expo, Kevin Hazard, Director of Digital Content for SoftL...
"A lot of the enterprises that have been using our systems for many years are reaching out to the cloud - the public cloud, the private cloud and hybrid," stated Reuven Harrison, CTO and Co-Founder of Tufin, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
One of the hottest areas in cloud right now is DRaaS and related offerings. In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
The time is ripe for high speed resilient software defined storage solutions with unlimited scalability. ISS has been working with the leading open source projects and developed a commercial high performance solution that is able to grow forever without performance limitations. In his session at Cloud Expo, Alex Gorbachev, President of Intelligent Systems Services Inc., shared foundation principles of Ceph architecture, as well as the design to deliver this storage to traditional SAN storage co...
"Plutora provides release and testing environment capabilities to the enterprise," explained Dalibor Siroky, Director and Co-founder of Plutora, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
SYS-CON Events announced today that JFrog, maker of Artifactory, the popular Binary Repository Manager, will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based in California, Israel and France, founded by longtime field-experts, JFrog, creator of Artifactory and Bintray, has provided the market with the first Binary Repository solution and a software distribution social platform.
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society-changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his session at @ThingsExpo, Jason Mondanaro, Director, Product Management at Metanga, discussed how you can plan to cooperate, partner, and form lasting all-star teams to change the world...