Welcome!

News Feed Item

Officials Launch National Find the Good Life in North Dakota Workforce Recruitment Campaign

FARGO, ND--(Marketwired - May 14, 2014) - North Dakota Lieutenant Governor Drew Wrigley and Wally Goulet, North Dakota Economic Development Foundation (NDEDF), today officially launched the state's national workforce recruitment campaign. The Find the Good Life in North Dakota campaign is aimed at attracting skilled workers from around the country to fill the state's current and future workforce needs.

To emphasize the importance of the campaign, Wrigley cited the state's historic economic growth resulting from a strategic focus on job creation and the expansion of the state's targeted industries. He noted that North Dakota has the fastest growing economy in the nation, with an unemployment rate of 2.6 percent and more than 25,000 current job openings across the state.

"Our economy is growing at historic levels, and if we are to sustain that growth, we need to expand our skilled workforce to continue to meet our employment needs today and to fill the jobs of the future," said Wrigley. "Currently, North Dakota is reporting impressive job growth statewide -- in all regions of the state. In fact, the largest demand for workers is right here in Cass County."

Find the Good Life in North Dakota is targeting skilled workers in health care, energy, transportation, information technology, construction, STEM-related fields and many others. The campaign will run in states with high unemployment and under employment rates to raise awareness of the myriad of opportunities and great quality of life available in North Dakota.

Wrigley added, "It's estimated that 250,000 service men and women will be exiting the armed forces in the coming years. These men and women who valiantly served their country bring exceptional skills and work ethic to the civilian job market. We want them to start their next career in a state with excellent career opportunities and a great quality of life."

"With this rapid growth comes challenges and our state is making huge investments in infrastructure for housing, roads and schools to meet our growing needs, so now the foundation is focused on aggressively marketing North Dakota to help meet our employment needs," said Goulet.

The campaign has been developed in collaboration with key partners like the Valley Prosperity Partnership, local economic development groups, Job Service North Dakota and private business recruiters to achieve the common goal of meeting the state's workforce needs today and into the future.

The campaign will use a targeted, multi-pronged marketing campaign that includes:

  • Digital advertising targeting job seekers in states with an available workforce with the skill sets we need in North Dakota and high levels of under and unemployment. The campaign will primarily target 15 states: Alaska, Colorado, Idaho, Illinois, Indiana, Michigan, Minnesota, Montana, Ohio, Oregon, Pennsylvania, South Dakota, Washington, Wisconsin and Wyoming.
  • Digital advertising and on-the-ground events targeting veterans and current military members who will soon be transitioning out of the military.
  • In-state print and digital advertising targeting North Dakotans and asking them to invite their friends and family to find the good life here.
  • A regional and national public relations campaign to raise awareness of North Dakota as a great place to live and work.
  • A web portal (www.findthegoodlifeinnorthdakota.com) where job seekers can find the information they need to make a new life in North Dakota, including active links to the North Dakota Job Service employment listings.
  • Tools to help communities and companies retain existing North Dakota workers and residents.

According to Sara Otte Coleman, North Dakota Department of Commerce, "The new workforce recruitment website is key to the Find the Good Life in North Dakota campaign's success. The website will act as an information hub for jobseekers so they can easily learn about career opportunities, housing, training and fun things to see and do in North Dakota."

For more information about Find the Good Life in North Dakota, visit www.findthegoodlifeinnorthdakota.com.

NOTE: Media can access digital files of the campaign at findthegoodlifeinnorthdakota.com/presskit

The North Dakota Economic Development Foundation is charged with helping the governor and Department of Commerce develop and execute strategies that improve our state's competitiveness and increase economic growth.

For more information:

Wally Goulet
Chairman
North Dakota Economic Development Foundation
701.667.6784
[email protected] 

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Docker containers have brought great opportunities to shorten the deployment process through continuous integration and the delivery of applications and microservices. This applies equally to enterprise data centers as well as the cloud. In his session at 20th Cloud Expo, Jari Kolehmainen, founder and CTO of Kontena, discussed solutions and benefits of a deeply integrated deployment pipeline using technologies such as container management platforms, Docker containers, and the drone.io Cl tool. H...
As more and more companies are making the shift from on-premises to public cloud, the standard approach to DevOps is evolving. From encryption, compliance and regulations like GDPR, security in the cloud has become a hot topic. Many DevOps-focused companies have hired dedicated staff to fulfill these requirements, often creating further siloes, complexity and cost. This session aims to highlight existing DevOps cultural approaches, tooling and how security can be wrapped in every facet of the bu...
In his session at @ThingsExpo, Dr. Robert Cohen, an economist and senior fellow at the Economic Strategy Institute, presented the findings of a series of six detailed case studies of how large corporations are implementing IoT. The session explored how IoT has improved their economic performance, had major impacts on business models and resulted in impressive ROIs. The companies covered span manufacturing and services firms. He also explored servicification, how manufacturing firms shift from se...
Connecting to major cloud service providers is becoming central to doing business. But your cloud provider’s performance is only as good as your connectivity solution. Massive Networks will place you in the driver's seat by exposing how you can extend your LAN from any location to include any cloud platform through an advanced high-performance connection that is secure and dedicated to your business-critical data. In his session at 21st Cloud Expo, Paul Mako, CEO & CIO of Massive Networks, wil...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, will provide a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to ...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
DevOps is under attack because developers don’t want to mess with infrastructure. They will happily own their code into production, but want to use platforms instead of raw automation. That’s changing the landscape that we understand as DevOps with both architecture concepts (CloudNative) and process redefinition (SRE). Rob Hirschfeld’s recent work in Kubernetes operations has led to the conclusion that containers and related platforms have changed the way we should be thinking about DevOps and...
SYS-CON Events announced today that CAST Software will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CAST was founded more than 25 years ago to make the invisible visible. Built around the idea that even the best analytics on the market still leave blind spots for technical teams looking to deliver better software and prevent outages, CAST provides the software intelligence that matter ...
Given the popularity of the containers, further investment in the telco/cable industry is needed to transition existing VM-based solutions to containerized cloud native deployments. The networking architecture of the solution isolates the network traffic into different network planes (e.g., management, control, and media). This naturally makes support for multiple interfaces in container orchestration engines an indispensable requirement.
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
Because IoT devices are deployed in mission-critical environments more than ever before, it’s increasingly imperative they be truly smart. IoT sensors simply stockpiling data isn’t useful. IoT must be artificially and naturally intelligent in order to provide more value In his session at @ThingsExpo, John Crupi, Vice President and Engineering System Architect at Greenwave Systems, will discuss how IoT artificial intelligence (AI) can be carried out via edge analytics and machine learning techn...
As businesses adopt functionalities in cloud computing, it’s imperative that IT operations consistently ensure cloud systems work correctly – all of the time, and to their best capabilities. In his session at @BigDataExpo, Bernd Harzog, CEO and founder of OpsDataStore, presented an industry answer to the common question, “Are you running IT operations as efficiently and as cost effectively as you need to?” He then expounded on the industry issues he frequently came up against as an analyst, and ...
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
In his session at @ThingsExpo, Arvind Radhakrishnen discussed how IoT offers new business models in banking and financial services organizations with the capability to revolutionize products, payments, channels, business processes and asset management built on strong architectural foundation. The following topics were covered: How IoT stands to impact various business parameters including customer experience, cost and risk management within BFS organizations.