|By Business Wire||
|May 14, 2014 11:00 PM EDT||
Otsuka Pharmaceutical Co., Ltd. (Head office: Tokyo Japan; President Taro Iwamoto) is taking part in the first private moon landing project starting on May 15, 2014 (launch from Florida U.S.A. scheduled in October 2015) named “LUNAR DREAM CAPSULE PROJECT” (hereinafter LUNAR PROJECT).
"There is water on the moon." This project was initiated by the discovery1 that may signal the arrival of the era for the human race to occupy the moon as a living environment. "Until now, the space travel was only possible at a national project level. Now, we want to realize it privately and get to the moon.” To bring this dream closer to reality, POCARI SWEAT will challenge the approximately 380,000km journey to the surface of the moon together with private corporations possessing world's leading technologies. LUNAR DREAM CAPSULE (hereinafter DREAM CAPSULE), a time capsule that will be delivered to the moon, contains dreams of children from around the world along with POCARI SWEAT (powder) as a symbol of our precious water, delivering the message that "dream is always close to our hands."
Human beings always need fluids and ions (electrolyte). As a drink to quickly replenish fluid and ions (electrolyte) lost in perspiration, POCARI SWEAT has been supporting people since its launch in 1980. Otsuka hopes that one day youths interested in space will live out their dreams, collect the DREAM CAPSULE, and drink the POCARI SWEAT mixed with the water found on the moon.
1 (Deuterium found in water from Earth and the Moon has the same origin) published in the U.S.A. in 2013.
[Development of LUNAR DREAM CAPSULE PROJECT]
About DREAM CAPSULE
The DREAM CAPSULE to be delivered to the moon is made out of titanium, shaped like a POCARI SWEAT can, and weighs 1,000g. To continuously endure the harsh environment of the moon where the temperature shifts from minus 170℃ at night to 110℃ during the day, the capsule was developed specifically for this project. The messages to be put inside the capsule are dreams of children gathered from visits to primary schools in and out of Japan. Messages are also accepted via the project website (http://stg.lunar-dream.com/en/).
The gathered handwritten messages will be stored as data in 120 titanium plates to be packaged in the DREAM CAPSULE. Using the DREAM RING as a key, the DREAM CAPSULE can easily be unlocked. Copies of the DREAM RING will be handed to children upon message gathering. 10 of the original DREAM RINGs will be stored within the corporations of LUNAR DREAM Executive Committee.
About LUNAR DREAM MESSENGER
Messages wished to be delivered to the moon can be posted via the LUNAR DREAM MESSENGER (hereinafter DREAM MESSENGER) within the project website (http://stg.lunar-dream.com/en/). When accessed from a smartphone, a message entered to the DREAM MESSENGER can be sent by aiming a smart phone towards it only during a moonlit night.
The LUNAR DREAM CAPSULE PROJECT website also provides the project overview, team introduction, and additional contents about the moon. The website provides information such as the "history behind the discovery of moon water" and the "history of moon exploration" as well as the upcoming year’s astronomical events for enjoyment for everyone.
LUNAR PROJECT Overview
Project Name: LUNAR DREAM CAPSULE PROJECT
Organizer: LUNAR DREAM Executive Committee which was constructed from Otsuka Pharmaceutical Co., Ltd., ASTROSCALE PTE. LTD. (Singapore), Astrobotic Technology, Inc (U.S.). Also, the committee supported by University of Tokyo - Nakasuka・Funase Laboratory, Hanada Laboratory at the Kyushu University, Kyushu Institute of Technology, and other Japanese private small/medium corporates.
Project Initiation: May 15, 2014
*Launch will take place in Florida U.S.A. scheduled in October 2015
Project Website: http://stg.lunar-dream.com/en/
*Please see more details about the project
POCARI SWEAT and Activities about Space (http://www.otsuka.co.jp/poc/)
POCARI SWEAT was developed in 1980 as "health drink consumed in situations when people perspire" to quickly replenish fluid and ions (electrolyte) lost in perspiration. POCARI SWEAT is currently available in 17 countries and regions around the world2. As a drink to support people on actions, POCARI SWEAT has always maintained its challenges.
POCARI SWEAT began active involvement in the space industry early, shooting the first "Space TV commercial" in the International Space Station in 2001, attracting the public attention as a groundbreaking initiative. When the LUNAR PROJECT succeeds, POCARI SWEAT becomes the first ever beverage to arrive at the surface of the moon. Move forward with dreams: POCARI SWEAT will always support your dreams as a beverage close to you.
2Countries and regions where POCARI SWEAT is retailed: Japan, Taiwan, Singapore, Bahrain, Saudi Arabia, Oman, United Arab Emirates, South Korea, Indonesia, Thailand, Malaysia, China, Kuwait, Qatar, Philippines, Egypt, and Vietnam
Otsuka Pharmaceutical Co., Ltd.
Otsuka Pharmaceutical Co., Ltd. is a global healthcare company with the corporate philosophy: "Otsuka-people creating new products for better health worldwide." Otsuka researches, develops, manufactures and markets innovative and original products, with a focus on pharmaceutical products for the treatment of diseases and nutraceutical products for the maintenance of everyday health.
Otsuka is a wholly owned subsidiary of Otsuka Holdings Co., Ltd., the holding company for the Otsuka Group. The chairman Akihiko Otsuka is the third generation of Otsuka family members to lead the business, whose origins date from 1921. The Otsuka Group employs approximately 42,000 people globally and its products are available in more than 80 countries worldwide. Otsuka Pharmaceutical warmly invites you to visit its global website at https://www.otsuka.co.jp/en/.
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Aug. 3, 2015 06:45 PM EDT Reads: 532
Learn how you can use the CoSN SEND II Decision Tree for Education Technology to make sure that your K–12 technology initiatives create a more engaging learning experience that empowers students, teachers, and administrators alike.
Aug. 3, 2015 05:45 PM EDT
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
Aug. 3, 2015 04:30 PM EDT Reads: 210
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
Aug. 3, 2015 04:00 PM EDT Reads: 274
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, provided some practical insights on what, how and why when implementing "software-defined" in the datacent...
Aug. 3, 2015 03:45 PM EDT
Mobile, social, Big Data, and cloud have fundamentally changed the way we live. “Anytime, anywhere” access to data and information is no longer a luxury; it’s a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver meaningful services to the business and customers.
Aug. 3, 2015 03:30 PM EDT Reads: 236
As organizations shift towards IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection and E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his session at 17th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Partnerships at Com...
Aug. 3, 2015 03:30 PM EDT
SYS-CON Events announced today that VividCortex, the monitoring solution for the modern data system, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The database is the heart of most applications, but it’s also the part that’s hardest to scale, monitor, and optimize even as it’s growing 50% year over year. VividCortex is the first unified suite of database monitoring tools specifically desi...
Aug. 3, 2015 03:15 PM EDT
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
Aug. 3, 2015 03:00 PM EDT Reads: 560
In their session at 17th Cloud Expo, Hal Schwartz, CEO of Secure Infrastructure & Services (SIAS), and Chuck Paolillo, CTO of Secure Infrastructure & Services (SIAS), provide a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. In his role as CEO of Secure Infrastructure & Services (SIAS), Hal Schwartz provides leadership and direction for the company.
Aug. 3, 2015 12:30 PM EDT Reads: 208
SYS-CON Events announced today that MobiDev, a software development company, will exhibit at the 17th International Cloud Expo®, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software development company with representative offices in Atlanta (US), Sheffield (UK) and Würzburg (Germany); and development centers in Ukraine. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobi...
Aug. 3, 2015 09:45 AM EDT Reads: 367
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. In his session at 15th Cloud Expo, Michael Meiner, an Engineering Director at Oracle, Corporation, analyzed a range of cloud offerings (IaaS, PaaS, SaaS) and discussed the benefits/challenges of migrating to each offe...
Aug. 3, 2015 07:30 AM EDT Reads: 192
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Aug. 2, 2015 10:00 PM EDT Reads: 685
Digital Transformation is the ultimate goal of cloud computing and related initiatives. The phrase is certainly not a precise one, and as subject to hand-waving and distortion as any high-falutin' terminology in the world of information technology. Yet it is an excellent choice of words to describe what enterprise IT—and by extension, organizations in general—should be working to achieve. Digital Transformation means: handling all the data types being found and created in the organizat...
Aug. 2, 2015 06:00 PM EDT Reads: 1,138
Chuck Piluso presented a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. Prior to Secure Infrastructure and Services, Mr. Piluso founded North American Telecommunication Corporation, a facilities-based Competitive Local Exchange Carrier licensed by the Public Service Commission in 10 states, serving as the company's chairman and president from 1997 to 2000. Between 1990 and 1997, Mr. Piluso served as chairman & founder of International Te...
Aug. 2, 2015 04:00 PM EDT Reads: 434