|By Business Wire||
|May 15, 2014 08:01 AM EDT||
BeautyCon—the preeminent global summit for top digital fashion and beauty influencers, and their ever-growing number of fans—will make its debut in New York City next month. BeautyCon New York will be held in partnership with ELLE, at Pier 36 on May 24th from 10am-6pm, marking the kick-off of BeautyCon’s 2014 event series. Created to inspire and cultivate a new generation of online fashion and beauty trendsetters, BeautyCon will also bring fans and influencers together with events in Los Angeles, Houston and London later this year.
ELLE and BeautyCon’s strategic partnership will span across all three U.S. events and includes collaboration on everything from content curation to programming. ELLE’s parent company, Hearst Magazines, has also made a financial investment in BeautyCon, which is powered by Made with Elastic. "As a leading multi-channel content brand, ELLE continues to align with strategic partners that not only extend our core editorial equities in beauty and fashion, but also offer relevant experiences for our readers and users. And we are excited to work with BeautyCon, a first-mover in the important blogger/vlogger space," said Kevin O’Malley, Senior Vice President, Publisher & Chief Revenue Officer of ELLE. He added, “At ELLE, we are inspired by what’s new and what’s next, and that is what BeautyCon is all about.”
BeautyCon is the place where hundreds of content creators—professional beauty gurus, editors, celebrities, bloggers and YouTube personalities—come together to network, discuss the future of online media, and interact with their fans. More than 3,000 of those fans will gather at this NYC event to participate in interactive presentations, attend panels and performances, create content, engage with a variety of top brands, shop, play games, and interact with some of the most popular fashion and beauty icons who are making their mark in the digital space. Celebrity and digital influencers participating in BeautyCon New York, include Whitney Port, Kandee Johnson, Clothes Encounter, Evelina Barry, Shameless Maya, and many more. Check out the full list here.
This day-long experience is geared toward the tech savvy and socially connected group BeautyCon’s creators have dubbed, “Generation Connected.” Gen C, also known as the YouTube generation, is a group who cares deeply about creation, curation, connection and community. A powerful new force in the consumer culture, Gen C—80% of which is comprised of Millennials—is inherently social (especially where shopping is concerned), internet obsessed, consumes video on the go, and moves markets by spending an average of $500 billion in the US each year.
“BeautyCon is empowering the digital fashion and beauty community,“ says Moj Mahdara, CEO of BeautyCon. “We knew this audience had been neglected and that nobody had created anything like this before, where digital influencers, brands and fans could congregate and exchange ideas. Generation C understands the value of their opinion and the power of their voice. They understand content, media, communication and the power of creation. They are superior communicators.”
Brands interact directly with this group at BeautyCon, and vice-versa, creating the opportunity for a distinctive one-of-a-kind experience. Product integration, consumer engagement and social word of mouth come together organically at BeautyCon. Brands can offer an exclusive first-look at new products and receive vital feedback and exposure on trusted platforms.
For more information or to buy tickets ($45-$145) for BeautyCon New York visit beautycon.com. To become a BeautyCon vendor or sponsor, contact Jonathon Burford at [email protected].
BeautyCon is the preeminent global summit for the internet's most influential beauty and fashion icons and their ever-growing number of fans. Created to inspire and cultivate a new generation of online fashion and beauty trendsetters, BeautyCon will bring fans and influencers together with events in New York, Los Angeles, Houston and London in 2014. BeautyCon launched in 2012 with its first event in Los Angeles. In 2013, BeautyCon events in Los Angeles and London turned out a record number of attendees and created an undeniable impact in the digital media space. Upwards of 18 million people were exposed to #BeautyCon, with two trending hashtags, and BeautyCon received more than 230,000 mentions on Facebook alone, during the three day summit in Los Angeles. More than 10,000 fans flooded into the event to meet their style and beauty icons, attend a variety of panels and hosted Q&A’s, and experience exclusive activations featuring close to one hundred brands. For more information visit beautycon.com.
ELLE is the No. 1 fashion magazine brand in the world, with 45 editions, 34 websites, and more than 158 supplements worldwide. The ELLE US brand reaches more than 20 million readers, users, fans and followers every month who find in ELLE a rich mix of fashion, beauty and culture that invites the reader to discover their personal style. ELLE is also the foundation of numerous brand extensions, including ELLE Décor (25 editions), ELLE à table (4 editions), and ELLEgirl (3 editions). ELLE is owned by the Lagardere Active group (France), and ELLE US is published by Hearst Magazines, a unit of Hearst Corporation, one of the nation’s largest diversified media and information companies. With 20 titles in the U.S., Hearst is the leading publisher of monthly magazines reaching 84 million adults each year (Fall 2013 MRI GfK). For more information visit ELLE.com, or follow ELLE on Twitter (@ELLEmagazine), Facebook (facebook.com/ELLEmagazine), Google+ (plus.google.com/+ELLE), Instagram (@ELLEUSA), Pinterest (pinterest.com/ELLE), or Tumblr (ELLE.tumblr.com).
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
May. 4, 2016 07:45 AM EDT Reads: 1,174
A critical component of any IoT project is the back-end systems that capture data from remote IoT devices and structure it in a way to answer useful questions. Traditional data warehouse and analytical systems are mature technologies that can be used to handle large data sets, but they are not well suited to many IoT-scale products and the need for real-time insights. At Fuze, we have developed a backend platform as part of our mobility-oriented cloud service that uses Big Data-based approache...
May. 4, 2016 07:30 AM EDT Reads: 389
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
May. 4, 2016 07:00 AM EDT Reads: 814
Much of the value of DevOps comes from a (renewed) focus on measurement, sharing, and continuous feedback loops. In increasingly complex DevOps workflows and environments, and especially in larger, regulated, or more crystallized organizations, these core concepts become even more critical. In his session at @DevOpsSummit at 18th Cloud Expo, Andi Mann, Chief Technology Advocate at Splunk, will show how, by focusing on 'metrics that matter,' you can provide objective, transparent, and meaningfu...
May. 4, 2016 07:00 AM EDT Reads: 1,031
Many private cloud projects were built to deliver self-service access to development and test resources. While those clouds delivered faster access to resources, they lacked visibility, control and security needed for production deployments. In their session at 18th Cloud Expo, Steve Anderson, Product Manager at BMC Software, and Rick Lefort, Principal Technical Marketing Consultant at BMC Software, will discuss how a cloud designed for production operations not only helps accelerate developer...
May. 4, 2016 06:00 AM EDT Reads: 1,243
trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vice president of product management, IoT solutions at GlobalSign, will teach IoT developers how t...
May. 4, 2016 05:30 AM EDT Reads: 391
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, will explain how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
May. 4, 2016 05:00 AM EDT Reads: 1,232
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, will discuss how leveraging the Industrial Interne...
May. 4, 2016 04:45 AM EDT Reads: 1,333
Redis is not only the fastest database, but it has become the most popular among the new wave of applications running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 18th Cloud Expo, Dave Nielsen, Developer Relations at Redis Labs, will shares the functions and data structures used to solve everyday use cases that are driving Redis' popularity.
May. 4, 2016 12:45 AM EDT Reads: 1,184
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
May. 3, 2016 11:00 PM EDT Reads: 1,278
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
May. 3, 2016 10:00 PM EDT Reads: 1,364
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
May. 3, 2016 09:45 PM EDT Reads: 389
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
May. 3, 2016 08:45 PM EDT Reads: 1,294
In the world of DevOps there are ‘known good practices’ – aka ‘patterns’ – and ‘known bad practices’ – aka ‘anti-patterns.' Many of these patterns and anti-patterns have been developed from real world experience, especially by the early adopters of DevOps theory; but many are more feasible in theory than in practice, especially for more recent entrants to the DevOps scene. In this power panel at @DevOpsSummit at 18th Cloud Expo, moderated by DevOps Conference Chair Andi Mann, panelists will dis...
May. 3, 2016 08:45 PM EDT Reads: 996