Click here to close now.




















Welcome!

News Feed Item

PulsePoint Appoints Darline Jean as Chief Operating Officer

PulsePoint, a leading provider of next generation programmatic and content marketing solutions, today announced Darline Jean as Chief Operating Office. Jean formerly led About.com as CEO and President. As COO, Jean will be responsible for scaling and extending PulsePoint’s Real Time Bidding (RTB) business in the US, Europe and internationally.

In this new role, Jean will leverage her unparalleled knowledge of the media publishing industry to shape the company’s product strategy with a particular focus on enhancing the company’s premium programmatic and content marketing solutions globally.

“The advertising marketplace is rapidly transforming as more brand dollars shift to RTB, which is an area that is expected to grow exponentially. Brands are looking for ways to create meaningful connections with consumers in an efficient, scalable way. PulsePoint’s proprietary technology platform is uniquely positioned to marry brands with target audiences at scale, and produce real-time branding,” said Jean.

PulsePoint has experienced explosive growth since the launch of its innovative RTB platform, including a year-over-year growth rate of 90% and a 142% Compounded Annual Growth Rate (CAGR) since 2011.

Jean has been an influential member of the publishing and advertising industry, with extensive experience building and scaling digital media companies. Jean was most recently with The About Group, joining the global content publisher in 2003 as VP of Finance. She went on to become CFO in 2005 during which she was instrumental in the sale of About.com to The New York Times Company. Jean was then appointed COO in 2010 and President and CEO in 2011. During her tenure as President and CEO, she significantly increased the company’s revenue and led the sale of About.com from The New York Times Company to IAC in 2012. Jean started her career at Saatchi & Saatchi before joining Thomson Reuters.

“Darline not only knows the business of digital content and advertising, but also is comfortable and adept at making the bold moves necessary to significantly drive revenue and profitability. She is someone who understands the importance of investing in talent and fostering growth and innovation within a company,” said Sloan Gaon, CEO of PulsePoint.

“Darline brings a level of operational excellence to the company that will enable PulsePoint to continue to thrive, and we are thrilled to have her on the team,” he ended.

Jean will also leverage her proven experience in finance, M&A and business development to help achieve overarching corporate and strategic goals. The company continues to grow in the US and EMEA, building out a team of business and M&A experts, product visionaries and advertising industry veterans.

About PulsePoint

PulsePoint™ is a global advertising technology and content creation company that owns one of the largest transparent programmatic exchanges. PulsePoint’s next-generation programmatic and content marketing solutions leverage proprietary content and audience targeting technology to connect brands to the right audiences at scale. The company’s technology dynamically integrates content and audience data against individual impressions across its transparent exchange, allowing demand and supply partners to make smarter, insight-driven buying and selling decisions in real-time.

Investors in the company include Draper Fisher Jurvetson (DFJ), Gotham Ventures, New Atlantic Ventures (NAV), Investor Growth Capital, Updata Partners and VantagePoint Capital Partners. The company is headquartered in New York City with offices across the U.S. and U.K.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Mobile, social, Big Data, and cloud have fundamentally changed the way we live. “Anytime, anywhere” access to data and information is no longer a luxury; it’s a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver meaningful services to the business and customers.
Digital Transformation is the ultimate goal of cloud computing and related initiatives. The phrase is certainly not a precise one, and as subject to hand-waving and distortion as any high-falutin' terminology in the world of information technology. Yet it is an excellent choice of words to describe what enterprise IT—and by extension, organizations in general—should be working to achieve. Digital Transformation means: handling all the data types being found and created in the organizat...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Chuck Piluso presented a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. Prior to Secure Infrastructure and Services, Mr. Piluso founded North American Telecommunication Corporation, a facilities-based Competitive Local Exchange Carrier licensed by the Public Service Commission in 10 states, serving as the company's chairman and president from 1997 to 2000. Between 1990 and 1997, Mr. Piluso served as chairman & founder of International Te...
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
SYS-CON Events announced today that MobiDev, a software development company, will exhibit at the 17th International Cloud Expo®, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software development company with representative offices in Atlanta (US), Sheffield (UK) and Würzburg (Germany); and development centers in Ukraine. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobi...
With SaaS use rampant across organizations, how can IT departments track company data and maintain security? More and more departments are commissioning their own solutions and bypassing IT. A cloud environment is amorphous and powerful, allowing you to set up solutions for all of your user needs: document sharing and collaboration, mobile access, e-mail, even industry-specific applications. In his session at 16th Cloud Expo, Shawn Mills, President and a founder of Green House Data, discussed h...
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducte...
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. In his session at 15th Cloud Expo, Michael Meiner, an Engineering Director at Oracle, Corporation, analyzed a range of cloud offerings (IaaS, PaaS, SaaS) and discussed the benefits/challenges of migrating to each offe...
One of the hottest areas in cloud right now is DRaaS and related offerings. In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
In their session at 17th Cloud Expo, Hal Schwartz, CEO of Secure Infrastructure & Services (SIAS), and Chuck Paolillo, CTO of Secure Infrastructure & Services (SIAS), provide a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. In his role as CEO of Secure Infrastructure & Services (SIAS), Hal Schwartz provides leadership and direction for the company.
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.