|By Business Wire||
|May 16, 2014 09:01 AM EDT||
Cardlytics, the advertising and technology company & leader in Card-Linked Marketing, will exhibit at the largest restaurant event in the world - the National Restaurant Association Show – opening in Chicago on Saturday, May 17th. Showcasing a patented advertising technology that targets millions of consumers based on their recent purchase behavior, Cardlytics will be in the Technology Pavilion, Booth 6574 at this year’s show. Cardlytics will be meeting with marketing and advertising executives from national and regional restaurant clients across the country, discussing the value of Card-Linked Marketing for restaurants – many seeing 4X incremental returns on advertising spend.
Selected senior executives from Cardlytics will be in attendance, meeting with marketing leaders, media, and analysts. This includes Matt Drewes, SVP, National Restaurant Partnerships. With over 20 years of experience, including SVP of Brand Marketing for Darden Restaurants, Senior Brand Manager for The Campbell Soup Company, and Marketing Manager for M&Ms/Mars, Matt is a veteran who understands the challenges of the restaurant business and the opportunities in the new digital advertising world.
• Event: The NRA Show
• Location: Booth Space 6574; McCormick Place, Chicago, Illinois
• Dates: Saturday, May 17 - Tuesday, May 20, 2014
About the NRA
The annual National Restaurant Association Restaurant, Hotel-Motel Show is the largest annual gathering of restaurant, foodservice, and lodging professionals in the world. NRA Show 2014 will be held May 17-20 at McCormick Place in Chicago, and the 2014 International Wine, Spirits & Beer Event, held in conjunction with NRA Show, will take place May 18-19. The events attract 65,000+ attendees and visitors from all 50 states and 100+ countries, and the event showcases the latest products, services, innovative ideas, up-to-the-minute information about trends and issues, and more growth opportunities than any other industry event. For more information, visit the NRA Show and IWSB websites at Restaurant.org/Show and WineSpiritsBeer.org, and find the NRA Show on Twitter @NRAShow, Facebook, Instagram @NRAShow, YouTube, Flickr, Pinterest and its widely read NRA Show Blog.
Cardlytics is a leading advertising & technology company and the pioneer in Card-Linked Marketing. Through partnerships with nearly 400 financial institutions, including Bank of America, Lloyds Banking Group and others, the company has insight into consumer purchase behavior for ~70% of U.S. households and ~30% of U.K. households, capturing spending across all stores and categories. Cardlytics’ patented technology allows advertisers to make a direct connection to millions of active buyers, through their online banking and mobile banking applications. Cardlytics is headquartered in Atlanta, with offices in London, New York, and San Francisco. The company is funded by leading investors in Boston and Silicon Valley, as well as a strategic investment from the world’s leading loyalty company, Aimia.
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