Welcome!

News Feed Item

OptiTrack Motion Capture Helps VYV Reinvent Live Stage Shows for Top Entertainers

VYV’s team of scientists and technical artists are combining real-time performer tracking, computer vision techniques and projection mapping to produce some of the most technically ambitious and visually spectacular live performances in the world. The Montreal-based company has delivered motion tracking and video projection mapping solutions for five Cirque du Soleil tours, including “Michael Jackson ONE,” as well as concert tours for Miley Cyrus, Justin Timberlake, Alicia Keys and Britney Spears. VYV couples proprietary technology with anywhere from 6 to 35 OptiTrack cameras, often mixing offerings to fit the specific demands of each show.

“Given the high stakes involved in live performances – especially ones of such massive scale – our installations have to be failure-proof and the tracking must be precise, both of which make OptiTrack an ideal partner,” said VYV General Manager Eric Plante.

Enlisted early in the creative process, VYV first determines the technical parameters of the pre-rendered content provided by the customer. The VYV team builds a virtual or small-scale version of each anticipated stage to facilitate various effects and tricks – allowing show producers to see how the content will play out on stage in advance, and alter as needed. Once technical details are locked in, VYV scales up the installation accordingly. Custom infrared (IR) emitters located on projection surfaces, which range from a performer’s attire to flat panels and giant inflatables, are tracked by OptiTrack motion capture cameras – generally Prime Series models. A separate set of OptiTrack cameras is used to calibrate the projection system; each camera is mounted near a group of projectors to determine its location in 3D space by referencing IR emitters embedded to stage structures. VYV runs both sets of cameras through its Photon media server.

“Projector orientation that’s off by even 0.5° is a big deal at 150’, so we have no room for error. Not only does calibration need to be spot on for every show, but touring installations need to be reassembled for each stop, and quickly. OptiTrack cameras provide the fast accuracy that we need, beautifully withstand the rigors of the road and the open SDK allows us to use them in the context that we need – outside traditional motion capture,” explained Plante.

OptiTrack’s Aim Assist grayscale view makes setup simple and straightforward, a crucial necessity for touring installations where traditionally tedious setup isn’t feasible due to time constraints. Additionally, the Power over Ethernet (PoE) camera interface ensures a seamless transition to backup machines on the same network, if required, and the invisible IR illumination of the cameras eliminates performer distraction.

“OptiTrack’s support team is fantastic; they really understand what we do, take our unusual needs into consideration and are open about future plans, which in turn allows us to plan ahead,” Plante noted. “It’s great to be able to directly connect with someone responsible for the direction of products.”

On a much smaller scale, OptiTrack’s entry-level technology helps engineers troubleshoot installations during on-site setup for tours. Given limited access to stage time, VYV will sometimes use a handful of OptiTrack’s V120:SLIM cameras and a pocket projector to create a parallel micro-setup off-site. Compact and inexpensive, the tiny system allows VYV to work through scenarios quickly and inexpensively, ensuring impactful performances for clients.

ABOUT OPTITRACK

OptiTrack creates the highest performing 3D tracking hardware and software available today and has become the largest motion capture provider in the world. By delivering the best 3D precision, simpler real time workflows, on-site manufacturing enabling the industry’s lowest pricing, and free and open developer access, it has become the favorite of industry leaders in game and film production, university education and research, engineering, life science, sports performance and injury prevention, and many others.

The OptiTrack product line includes motion capture software and high-speed tracking cameras, contract engineering services, the GEARS golf training and club fitting solution, and affiliate consumer tracking products TrackIR and SmartNav.

Entertainment customers include: Activision, Electronic Arts, 343 Industries, US Army Game, Cloud Imperium, Square Enix, Ready at Dawn, TV Globo, NetherRealm, Ubisoft, Rockstar Games, Crytek, Remedy, Game On Audio, The Moving Picture Company, Animatrik Film Design, and other top studios and developers around the world. Engineering customers include: Boeing, KMel Robotics, NASA, Oculus VR, Lockheed Martin, John Deere, Mechdyne, Under Armour, Stanford University, Duke University, Laser Shot, Mitsubishi, and Dassault Systems.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
"Coalfire is a cyber-risk, security and compliance assessment and advisory services firm. We do a lot of work with the cloud service provider community," explained Ryan McGowan, Vice President, Sales (West) at Coalfire Systems, Inc., in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Effectively SMBs and government programs must address compounded regulatory compliance requirements. The most recent are Controlled Unclassified Information and the EU's GDPR have Board Level implications. Managing sensitive data protection will likely result in acquisition criteria, demonstration requests and new requirements. Developers, as part of the pre-planning process and the associated supply chain, could benefit from updating their code libraries and design by incorporating changes. In...
CloudJumper, a Workspace as a Service (WaaS) platform innovator for agile business IT, has been recognized with the Customer Value Leadership Award for its nWorkSpace platform by Frost & Sullivan. The company was also featured in a new report(1) by the industry research firm titled, “Desktop-as-a-Service Buyer’s Guide, 2016,” which provides a comprehensive comparison of DaaS providers, including CloudJumper, Amazon, VMware, and Microsoft.
"We are an all-flash array storage provider but our focus has been on VM-aware storage specifically for virtualized applications," stated Dhiraj Sehgal of Tintri in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
"We are a modern development application platform and we have a suite of products that allow you to application release automation, we do version control, and we do application life cycle management," explained Flint Brenton, CEO of CollabNet, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Application transformation and DevOps practices are two sides of the same coin. Enterprises that want to capture value faster, need to deliver value faster – time value of money principle. To do that enterprises need to build cloud-native apps as microservices by empowering teams to build, ship, and run in production. In his session at @DevOpsSummit at 19th Cloud Expo, Neil Gehani, senior product manager at HPE, discussed what every business should plan for how to structure their teams to delive...