|By Business Wire||
|May 22, 2014 12:15 PM EDT||
GE Lighting introduces its most incandescent-like consumer LED portfolio yet, including more than 40 new LED products and fixtures, to meet consumer demand to adequately fill every socket in their homes with energy-efficient LED lighting.
From GE’s 40-watt replacement LED, the world’s first incandescent-shaped LED bulb to earn an ENERGY STAR® rating, to today’s third generation LED design, GE LEDs provide the same quality of light consumers love from GE’s original incandescent. (Photo: Business Wire)
“We know the light consumers love, and we’ve reinvented and perfected the LED to emulate incandescent light,” says John Strainic, General Manager, Consumer Lighting for GE in North America. “We know that when consumers think about energy-efficient lighting, many are deterred by the memory of early CFL bulbs produced by some manufacturers, and we want them to know that with GE LED lighting – there are no tradeoffs.”
When the first CFL bulbs came to market nearly 30 years ago, consumer adoption was slowed by the fact that many of these products didn’t meet consumer expectations of light preference and home application needs. GE Lighting has applied these learnings to its LED product portfolio with design, light quality and performance capabilities as the primary considerations. GE LED bulbs provide instant brightness, energy efficiency, using 80 percent less energy than old incandescent bulbs, and long life, lasting fifteen times longer - all with the same quality of light consumers love from GE’s original incandescent.
To shed more light on the top consumer trends that shape GE’s LED expansion and why the right time to consider LED lighting is now, we turn to Tom Boyle, GE Lighting’s Chief Innovation Manager, and GE Lighting’s retail partners.
1. As LED prices dramatically decrease, consumer adoption reaches tipping point
LED sales will continue to accelerate this year as prices continue to come down. For A-line shaped LED bulbs commonly used in table lamps, these LED bulbs will become the most popular technology in this application by 2016, according to projections by IMS Research, an electronics research firm. Consumers can find GE Lighting’s full breadth of LED products at major retailers, like Walmart.
“Together with GE, we are working to make an energy-efficient lifestyle affordable and accessible to all,” says John Prince, Senior Buyer Hardware Consumables at Walmart. “We work with GE Lighting and more than 85 utilities to make LED light bulbs more affordable, helping our customers save money and light their homes more efficiently.”
2. Meeting consumers’ desire to integrate more lighting control, wirelessly
GE Lighting and lighting control manufacturer, Lutron Electronics, developed GE ‘telligent wireless dimming LED embedded with Lutron’s Clear Connect™ wireless technology. This indoor floodlight LED product is great for those the do-it-yourselfer who doesn’t want to rewire a space—the bulb screws into the socket the same as a standard bulb. The dimming capability is built into the bulb itself and the remote controls up to 10 light bulbs, providing instant dimming. This product is available at select Sam’s Club stores.
“Our members want greater control and flexibility to create a customized lighting experience based on their unique needs,” says Clif Cooper, Senior Buyer at Sam’s Club. “Lighting homes and small businesses shouldn’t be a complicated task, and we’re working with GE to provide our members with the right energy-efficient lighting options, like GE ‘telligent – giving simple, convenient dimming capabilities for sockets that are not connected to dimmer switches.”
3. Consumers’ preference for quality of LED light matters
Ultimately, a consumer will be able to tune, or adjust, LED bulbs to emit a ‘cooler’ white light in the kitchen or a ‘warmer’ soft white light in the living room, based on preference, the task at hand, functionality or time of day. Until this capability becomes more affordable for mainstream adoption, GE will continue to develop soft white, daylight and reveal LED options.
“Stop & Shop and Giant customers want to implement environmentally sensitive practices in their homes for a good value, such as energy-efficient LED lighting, but that shouldn’t mean compromising on quality,” says Jim Wonderly, Vice President of General Merchandise at Ahold USA, parent company of Stop & Shop, GIANT/MARTIN’S and Giant Foods. “We teamed up with GE Lighting to give customers the highest quality LED bulbs from a brand they trust with optimal energy savings, making an energy-efficient lifestyle convenient and attainable.”
4. Consumers want practical LED options for every application
Consumers need LED bulbs to work with their existing home lighting applications – from table lamps to recessed lighting. Up until now, consumers didn’t have realistic LED options for enclosed fixtures and linear work lights. With its latest LED portfolio, GE Lighting is offering LED options for ceiling flush-mount fixtures, or enclosed fixtures, and LED work lights with hardwire connections, making an all-LED lit home possible. GE Lighting has proven success in the commercial space with these types of fixtures and is now offering residential LED options.
“When customers enter our lighting aisle, we know their primary concern is to find the right light bulb for a specific functional need,” says Jamie Akemann, Vice President - Hardlines at Meijer. “Our customers are not necessarily concerned with the science behind lighting – they simply want to know which energy-efficient LED light bulb fits a particular socket and will give them that cozy feeling in their living room. Working with GE, we’re creating an in-aisle experience that provides the information our customers need while demonstrating how lighting can help create an overall mood in a room.”
5. To further propel consumer adoption, recognizable lighting shapes are vital
Familiarity of light bulb design and shape is still vitally important to avoid confusion and to spur continued LED adoption. While LED lighting gives us exciting new capabilities to light our homes in new ways without using conventional lighting fixtures, this transition will take time. With this in mind, GE Lighting continues to develop LED bulbs in A-line and other incandescent shapes.
Consumers can find our newly designed A-line ENERGY STAR-qualified LED products at major retailers, like Walmart and Sam's Club. Our third generation 40- and 60-watt will be available in May, and our second generation 75- and 100-watt replacement LEDs will be available this summer.
"While no other technology has enabled us to explore these exciting, new opportunities with lighting, we know we need to guide consumers through this fundamental lifestyle shift from the way they've lit their homes for more than 100 years," says Strainic. "We'll continue to put consumer needs and preferences first as we develop our LED lighting products."
To calculate a home’s energy-saving potential by switching to LED lighting, GE Lighting has developed a new tool, an LED energy-saving calculator. This tool translates energy savings into relatable terms for consumers, making the switch a no-brainer.
To learn more about these and other innovative consumer LED products, visit GE Lighting’s website.
About GE Lighting
GE Lighting invents with the vigor of its founder Thomas Edison to develop energy-efficient solutions that change the way people light their world in commercial, industrial, municipal and residential settings. The business employs about 13,000 people in more than 100 countries, and sells products under the reveal® and energy smart® consumer brands, and Evolve™, GTx™, Immersion™, Infusion™, Lumination™, Albeo™ and Tetra® commercial brands, all trademarks of GE. General Electric (NYSE: GE) works on things that matter to build a world that works better. For more information, visit www.gelighting.com.
In his session at DevOps Summit, Bryan Cantrill, CTO at Joyent, will demonstrate a third path: containers on multi-tenant bare metal that maximizes performance, security, and networking connectivity.
Oct. 9, 2015 01:00 AM EDT Reads: 128
JFrog has announced a powerful technology for managing software packages from development into production. JFrog Artifactory 4 represents disruptive innovation in its groundbreaking ability to help development and DevOps teams deliver increasingly complex solutions on ever-shorter deadlines across multiple platforms JFrog Artifactory 4 establishes a new category – the Universal Artifact Repository – that reflects JFrog's unique commitment to enable faster software releases through the first pla...
Oct. 9, 2015 12:30 AM EDT Reads: 629
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. Migration to cloud shifts computing resources from your data center, which can yield significant advantages provided that the cloud vendor an offer enterprise-grade quality for your application.
Oct. 9, 2015 12:30 AM EDT Reads: 242
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes ab...
Oct. 9, 2015 12:00 AM EDT Reads: 1,124
Overgrown applications have given way to modular applications, driven by the need to break larger problems into smaller problems. Similarly large monolithic development processes have been forced to be broken into smaller agile development cycles. Looking at trends in software development, microservices architectures meet the same demands. Additional benefits of microservices architectures are compartmentalization and a limited impact of service failure versus a complete software malfunction....
Oct. 9, 2015 12:00 AM EDT Reads: 201
IT data is typically silo'd by the various tools in place. Unifying all the log, metric and event data in one analytics platform stops finger pointing and provides the end-to-end correlation. Logs, metrics and custom event data can be joined to tell the holistic story of your software and operations. For example, users can correlate code deploys to system performance to application error codes.
Oct. 9, 2015 12:00 AM EDT Reads: 217
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
Oct. 8, 2015 11:30 PM EDT Reads: 199
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
Oct. 8, 2015 11:30 PM EDT Reads: 277
As-a-service models offer huge opportunities, but also complicate security. It may seem that the easiest way to migrate to a new architectural model is to let others, experts in their field, do the work. This has given rise to many as-a-service models throughout the industry and across the entire technology stack, from software to infrastructure. While this has unlocked huge opportunities to accelerate the deployment of new capabilities or increase economic efficiencies within an organization, i...
Oct. 8, 2015 11:00 PM EDT Reads: 262
The web app is agile. The REST API is agile. The testing and planning are agile. But alas, data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema changes that force downtime. The time has come for a new approach that fundamentally advances the agility of distributed data infrastructures. Come learn about a new solution to the problems faced by software organ...
Oct. 8, 2015 11:00 PM EDT Reads: 866
Between the compelling mockups and specs produced by analysts, and resulting applications built by developers, there exists a gulf where projects fail, costs spiral, and applications disappoint. Methodologies like Agile attempt to address this with intensified communication, with partial success but many limitations. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, will present a revolutionary model enabled by new technologies. Learn how busine...
Oct. 8, 2015 10:45 PM EDT Reads: 277
Chris Van Tuin, Chief Technologist for the Western US at Red Hat, has over 20 years of experience in IT and Software. Since joining Red Hat in 2005, he has been architecting solutions for strategic customers and partners with a focus on emerging technologies including IaaS, PaaS, and DevOps. He started his career at Intel in IT and Managed Hosting followed by leadership roles in services and sales engineering at Loudcloud and Linux startups.
Oct. 8, 2015 10:30 PM EDT Reads: 190
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet condit...
Oct. 8, 2015 10:00 PM EDT Reads: 588
The last decade was about virtual machines, but the next one is about containers. Containers enable a service to run on any host at any time. Traditional tools are starting to show cracks because they were not designed for this level of application portability. Now is the time to look at new ways to deploy and manage applications at scale. In his session at @DevOpsSummit, Brian “Redbeard” Harrington, a principal architect at CoreOS, will examine how CoreOS helps teams run in production. Attende...
Oct. 8, 2015 09:45 PM EDT Reads: 1,250
Containers are revolutionizing the way we deploy and maintain our infrastructures, but monitoring and troubleshooting in a containerized environment can still be painful and impractical. Understanding even basic resource usage is difficult - let alone tracking network connections or malicious activity. In his session at DevOps Summit, Gianluca Borello, Sr. Software Engineer at Sysdig, will cover the current state of the art for container monitoring and visibility, including pros / cons and li...
Oct. 8, 2015 09:30 PM EDT Reads: 209