Welcome!

News Feed Item

Research and Markets: Worldwide Over The Top (OTT) Market by Content & Access Type - Forecasts & Analysis 2014-2019

Research and Markets (http://www.researchandmarkets.com/research/94s57r/over_the_top) has announced the addition of the "Over The Top (OTT) Market by Content, Access Type - Worldwide Forecasts & Analysis (2014 - 2019)" report to their offering.

The over the top (OTT) service market is an optimistic market trend mainly because of the growing number of enterprises and the penetration into newer markets. It helps to connect people in different regions, different time zones, and different work culture.

The OTT service overcomes the above mentioned barriers and provides a smooth flow of communication at cheaper cost compared to traditional services. OTT solution also helps in operating system sharing and thus, it helps to reduce the time taken in decision-making process. The OTT contents include text, images, audio, and multimedia. The OTT services find applications in the vertical, such as banking, financial services and insurance (BFSI), media and entertainment, IT and telecom, education, households, and healthcare segments.

In 2014, the OTT content market of BFSI accounts for the highest market share in the total OTT market. In 2019 as well, BFSI is expected to be the highest revenue generating segment in the overall OTT market.

The Y-o-Y growth rates of households and healthcare sectors will be on the higher side among the OTT content market. The growth of mobile VOIP services will be on the higher side within the OTT market throughout the forecast period 2014-2019.

Some of the high growth markets are:

  • Media and entertainment vertical
  • Healthcare vertical
  • Households

Scope of the Report

Content

  • Text
  • Image
  • Audio
  • Video

Access Type

  • Smart Devices
  • Phones and tablets
  • Laptops/Desktops
  • Set Top Boxes
  • Smart TV
  • Gaming Consoles

The report projects that the education, healthcare, and media and entertainment segments will show tremendous growth throughout the forecast period. However, there are few revenue pockets, such as BFSI, IT and telecom that segments will show significant increase in this period. The major challenges faced by the vendors in this space includes lagging network performance at core level, low rate of monetization of user base, and immense competition from new and emerging players.

There are various assumptions that have been taken into consideration for market sizing and forecasting. Few of the global assumptions include political, economic, social, technological, and economic factors. For instance, exchange rates, one of the major economic factors, are expected to have a moderate rating of impact on this market. Therefore, the dollar fluctuations are not expected to enormously affect the forecasts in the emerging APAC regions.

Companies Mentioned

  • Akamai Technologies
  • Apple Inc.
  • Facebook Inc.
  • Google Inc.
  • Limelight
  • Microsoft Corp.
  • Netflix
  • Nimbuzz
  • Tencent Holdings Ltd.
  • Yahoo Inc.

For more information visit http://www.researchandmarkets.com/research/94s57r/over_the_top

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Outscale was founded in 2010, is based in France, is a strategic partner to Dassault Systémes and has done quite a bit of work with divisions of Dassault," explained Jackie Funk, Digital Marketing exec at Outscale, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We were founded in 2003 and the way we were founded was about good backup and good disaster recovery for our clients, and for the last 20 years we've been pretty consistent with that," noted Marc Malafronte, Territory Manager at StorageCraft, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Kubernetes is an open source system for automating deployment, scaling, and management of containerized applications. Kubernetes was originally built by Google, leveraging years of experience with managing container workloads, and is now a Cloud Native Compute Foundation (CNCF) project. Kubernetes has been widely adopted by the community, supported on all major public and private cloud providers, and is gaining rapid adoption in enterprises. However, Kubernetes may seem intimidating and complex ...
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
"DivvyCloud as a company set out to help customers automate solutions to the most common cloud problems," noted Jeremy Snyder, VP of Business Development at DivvyCloud, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We focus on SAP workloads because they are among the most powerful but somewhat challenging workloads out there to take into public cloud," explained Swen Conrad, CEO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"As we've gone out into the public cloud we've seen that over time we may have lost a few things - we've lost control, we've given up cost to a certain extent, and then security, flexibility," explained Steve Conner, VP of Sales at Cloudistics,in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"I think DevOps is now a rambunctious teenager – it’s starting to get a mind of its own, wanting to get its own things but it still needs some adult supervision," explained Thomas Hooker, VP of marketing at CollabNet, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are still a relatively small software house and we are focusing on certain industries like FinTech, med tech, energy and utilities. We help our customers with their digital transformation," noted Piotr Stawinski, Founder and CEO of EARP Integration, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We're here to tell the world about our cloud-scale infrastructure that we have at Juniper combined with the world-class security that we put into the cloud," explained Lisa Guess, VP of Systems Engineering at Juniper Networks, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"Peak 10 is a hybrid infrastructure provider across the nation. We are in the thick of things when it comes to hybrid IT," explained , Chief Technology Officer at Peak 10, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"I will be talking about ChatOps and ChatOps as a way to solve some problems in the DevOps space," explained Himanshu Chhetri, CTO of Addteq, in this SYS-CON.tv interview at @DevOpsSummit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.