|By Business Wire||
|June 2, 2014 10:03 AM EDT||
SpinGo, a platform for finding and promoting events, has announced raising $2 million in a Series A round of funding, bringing the total amount raised to $6 million, including $4 million in seed and angel funding. Strategic investors include Josh James, Rick Alden, Todd Pedersen, Alan Hall, and Greg Warnock.
SpinGo works between their network of entertainment media partners and event promoters to market events to local, targeted audiences. SpinGo provides partners a free widget, or full-page embeddable event guide, and provides local or national event promoters a customizable network across which to promote their events.
“SpinGo is doing for local events what YouTube did for online video,” said Kreg Peeler, CEO and founder of SpinGo. “SpinGo partners with entertainment sites to enable them to successfully deliver relevant, timely event content, and broaden the reach of event promoters.”
Across their partner network, SpinGo’s audience has grown to more than 55 million, and publicly submitted events have consistently increased – trending toward 22,000 for June. While submitting an event is free, over 60,000 events have received paid promotion to featured positions. Revenue has grown more than 1,600 percent over the last 13 months, correlating with the rise of partner contracts from 190 to more than 1000 in the same period. The self-sustaining system of providing media partners with local event content, and event promoters with targeted exposure, has been key in SpinGo’s success.
“SpinGo is making money for its partners and helping national and local event organizers promote their events across all major markets,” said Kreg Peeler. “With this new funding, the next step is to expand the existing revenue-generating avenues for our partners and to create smarter ways for event organizers to spread the word about their upcoming events. I am thoroughly pleased to work with our investors to build SpinGo’s success.”
Founded in 2012 by Kreg and Amanda Peeler, SpinGo is an event engine that powers a national network of more than 1000 media websites and independent mobile apps with human-verified, local event content. SpinGo’s robust database boasts more than 100,000 monthly events, 100,000 performers, and tens of thousands of venues.
For more information, or to find something to do, visit SpinGo.com.
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