|By Business Wire||
|June 2, 2014 04:01 PM EDT||
The digital campaign includes two spots starring Davis, with the first spot, ‘Sushi’ https://www.youtube.com/watch?v=GWB16LrfwcY, airing today. Sushi features Davis as a sushi chef who overhears a customer’s story, interjecting that it can’t compete with the Samsung Galaxy S 5, available on Boost Mobile's unlimited data plan, and Milk Music™, Samsung’s new and free music streaming service with 13 million songs.
The humorous campaign created by 180LA challenges the current etiquette of ‘putting down the phone and being in the moment’ with the question, “What if the moment really isn’t that great and your phone is a Samsung Galaxy S 5 with unlimited data from Boost Mobile?”
“We’ve flipped the world of mobile phone etiquette on its head,” noted 180LA Creative Director Anja Duering. “People are scolded for pulling out phones in public but we’re saying that sometimes it’s the right thing to do and you can’t blame people for this indiscretion when using a Samsung Galaxy S 5.”
“Our customers deserve the best choice,” said Angela Rittgers, vice president, marketing, Boost Mobile. “Along with our re-designed monthly unlimited plans that give customers the flexibility to pick the best plan to fit their needs, they also get the latest smartphones they deserve.”
Link to download image http://bit.ly/1nLWrts.
Boost’s Monthly Unlimited Select is a trio of unlimited talk, text and data1 pricing plans that start as low as $40 per month.
Other benefits of Boost Mobile’s wireless service include access to:
- the popular Boost Mobile Wallet, a mobile solution that provides Boost Mobile Android™ and iPhone® customers with a cash-based vehicle for accessing cost-effective financial services
- new International Minute Packs, so customers only buy what they need for international calling
- add-ons including International Connect, Phone Insurance, and AirG
Boost Mobile, recently recognized by J.D. Power as “Highest Satisfaction with the Purchase Experience among Non-Contract Wireless Providers2,” redefines value for wireless consumers with no long-term contracts on the Nationwide Sprint 4G LTE Network, reaching more than 225 million people and with no long-distance fees.
1 Plans include 3G/4G LTE high-speed data allotments applicable to monthly plan. Video streaming may be limited to 3G speeds. When monthly usage exceeds applicable data plan allotment, data speeds (including video) reduced to 2G speeds for reminder of plan cycle.
2 Boost Mobile received the highest numerical score among non-contract wireless providers in the proprietary J.D. Power 2014 Non-Contract Wireless Purchase Experience StudySM-Vol. 1. Study based on responses from 4,468 consumers measuring 7 non-contract wireless providers and measures opinions of consumers who purchased a wireless product or service within the last 6 months. Proprietary study results are based on experiences and perceptions of consumers surveyed July-December 2013. Your experiences may vary. Visit jdpower.com
"We host and fully manage cloud data services, whether we store, the data, move the data, or run analytics on the data," stated Kamal Shannak, Senior Development Manager, Cloud Data Services, IBM, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 28, 2016 04:45 AM EDT Reads: 1,349
Jul. 28, 2016 04:15 AM EDT Reads: 1,249
Jul. 28, 2016 03:45 AM EDT Reads: 2,317
Jul. 28, 2016 03:30 AM EDT Reads: 1,578
Jul. 28, 2016 03:15 AM EDT Reads: 2,634
Jul. 28, 2016 03:00 AM EDT Reads: 1,617
Jul. 28, 2016 02:30 AM EDT Reads: 1,793
Jul. 28, 2016 02:30 AM EDT Reads: 1,540
Jul. 28, 2016 02:15 AM EDT Reads: 1,400
Jul. 28, 2016 02:00 AM EDT Reads: 2,055
Jul. 28, 2016 01:45 AM EDT Reads: 1,104
Jul. 28, 2016 01:15 AM EDT Reads: 842
Jul. 28, 2016 01:00 AM EDT Reads: 1,621
Jul. 28, 2016 12:15 AM EDT Reads: 2,247
Let’s face it, embracing new storage technologies, capabilities and upgrading to new hardware often adds complexity and increases costs. In his session at 18th Cloud Expo, Seth Oxenhorn, Vice President of Business Development & Alliances at FalconStor, discussed how a truly heterogeneous software-defined storage approach can add value to legacy platforms and heterogeneous environments. The result reduces complexity, significantly lowers cost, and provides IT organizations with improved efficienc...
Jul. 27, 2016 10:30 PM EDT Reads: 2,018