Welcome!

News Feed Item

Cyberbullying Triples According to New McAfee “2014 Teens and the Screen Study”

McAfee, part of Intel Security, today released findings from the company’s 2014 Teens and the Screen study: Exploring Online Privacy, Social Networking and Cyberbullying. The annual study examines the online behavior and social networking habits of U.S. preteens and teens. The most significant finding from this year’s study reveals that 87% of youth have witnessed cyberbullying versus last year when 27% of youth witnessed cruel behavior online. This behavior was perceived to result in anger and embarrassment, leading to a broader theme about how online behavior is impacting their offline lives. The study highlights how risky online activity can follow them offline and possibly make them even more susceptible to cyberbullying.

“Parents must discuss online activity with their children to better ensure their safety and security offline,” said Michelle Dennedy, chief privacy officer at McAfee. “Whether a child is a victim or an instigator of cruel behavior such as cyberbullying, the negative behavior can deeply affect their identity and their reputation.”

Cyberbullying

Despite significant efforts to discourage cyberbullying, and its negative effects, the number of occurrences continues to grow with 87% of youth having witnessed cyberbullying. Of those who responded they were cyberbullied, 72% responded it was due to appearance while 26% answered due to race or religion and 22% stated their sexuality was the driving factor. Of those who witnessed cyberbullying, 53% responded the victims became defensive or angry while 47% said the victims deleted their social media accounts, underscoring its significant emotional impact. While the study reveals cyberbullying continues to represent a serious problem for youth, the 2014 survey found 24% of youth would not know what to do if they were harassed or bullied online.

Online Conflict Driving Offline Consequences

Unfortunately, the negative experience of cyberbullying does not only exist online. Social networks are causing a majority of U.S. adolescents to experience negative situations that ultimately lead to offline arguments. The study found 50% of youth have been involved in an argument because of something posted on social media, a 51% increase from last year’s result, which found only 33% had been involved in an argument. Four percent of young adults stated the original online altercation led to a physical fight.

Not So Private Lives

In addition to oversharing feelings, youth also overshare what would be considered private information publicly, both intentionally and unintentionally. Only 61% of youth have enabled the privacy settings on their social networking profiles to protect their content, and 52% do not turn off their location or GPS services across apps, leaving their locations visible to strangers. Additionally, 14% have posted their home addresses online – a 27% increase from last year’s results.

“By uncovering our youth’s online behavior activities, parents, guardians, teachers and coaches can be more aware of cruel behavior that can potentially take place offline,” continued Dennedy. “As a result of closely monitoring online activities, hopefully we all can do our part to provide appropriate assistance and help eradicate cyberbullying.”

Other Survey Highlights:

No Parent Zone: Youth want to socially network with their peers only

  • Youth use social networking sites they believe their parents are not members of or are trolling. YouTube is the most frequented site, with 97% of respondents visiting the site or app on a weekly basis. YouTube was closely followed by Instagram, with 92% of respondents visiting the site or app on a weekly basis.

Hide and Don’t Seek: Youth would change their online behavior if they knew their parents were watching

  • Although 90% of youth believe their parents trust them to do what is right online, 45% would still change their online behavior if they knew their parents were watching.

Finding Social Acceptance

  • While 79% of youth have never used the Internet or social media to reinvent themselves, one in three youth feel more accepted on social media than they do in real life.

Privacy Concern

  • Youth fear their privacy will be compromised (25%) and fear being hacked (24%) more than they fear being unpopular (16%) or cyberbullied (12%).

Social Regret

  • Half (49%) of youth have regretted something they have posted online.

Top 5 Tips for Parents to Help Educate Their Kids:

1. Connect with your kids. Casually talk to them about the risks of all online connections and make sure the communication lines are open.

2. Gain access. Parents should have passwords for their children’s social media accounts and passcodes to their children’s devices to have full access at any given moment.

3. Learn their technology. Stay one step ahead and take the time to research the various devices your kids use. You want to know more about their devices than they do.

4. Get social. Stay knowledgeable about the newest and latest social networks. You don’t have to create an account but it is important to understand how they work and if your kids are on them.

5. Reputation management. Make sure your kids are aware anything they post online does not have an expiration date.

To learn more, please visit:

Quantitative Methodology

The Futures Company conducted a survey among 1,502 young adult men and women ages 10 to 18 in the United States. The survey was split evenly among age and gender. The interviews were conducted from April 2, 2014 through April 14, 2014.

About McAfee

McAfee, part of Intel Security and a wholly owned subsidiary of Intel Corporation (NASDAQ: INTC), empowers businesses, the public sector, and home users to safely experience the benefits of the Internet. The company delivers proactive and proven security solutions and services for systems, networks, and mobile devices around the world. With its visionary Security Connected strategy, innovative approach to hardware-enhanced security, and unique global threat intelligence network, McAfee is relentlessly focused on keeping its customers safe. http://www.mcafee.com

Note: McAfee is a registered trademark of McAfee, Inc. in the United States and other countries. Other names and brands may be claimed as the property of others.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Operations is sort of the maturation of cloud utilization and the move to the cloud," explained Steve Anderson, Product Manager for BMC’s Cloud Lifecycle Management, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Due of the rise of Hadoop, many enterprises are now deploying their first small clusters of 10 to 20 servers. At this small scale, the complexity of operating the cluster looks and feels like general data center servers. It is not until the clusters scale, as they inevitably do, when the pain caused by the exponential complexity becomes apparent. We've seen this problem occur time and time again. In his session at Big Data Expo, Greg Bruno, Vice President of Engineering and co-founder of StackIQ...
"I think that everyone recognizes that for IoT to really realize its full potential and value that it is about creating ecosystems and marketplaces and that no single vendor is able to support what is required," explained Esmeralda Swartz, VP, Marketing Enterprise and Cloud at Ericsson, in this SYS-CON.tv interview at @ThingsExpo, held June 7-9, 2016, at the Javits Center in New York City, NY.
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
"We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows," noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his Day 2 Keynote at @ThingsExpo, Henrik Kenani Dahlgren, Portfolio Marketing Manager at Ericsson, discussed how to plan to cooperate, partner, and form lasting all-star teams to change the...
For organizations that have amassed large sums of software complexity, taking a microservices approach is the first step toward DevOps and continuous improvement / development. Integrating system-level analysis with microservices makes it easier to change and add functionality to applications at any time without the increase of risk. Before you start big transformation projects or a cloud migration, make sure these changes won’t take down your entire organization.
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
Updating DevOps to the latest production data slows down your development cycle. Probably it is due to slow, inefficient conventional storage and associated copy data management practices. In his session at @DevOpsSummit at 20th Cloud Expo, Dhiraj Sehgal, in Product and Solution at Tintri, will talk about DevOps and cloud-focused storage to update hundreds of child VMs (different flavors) with updates from a master VM in minutes, saving hours or even days in each development cycle. He will also...
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...