Welcome!

News Feed Item

Vartopia Simplifies Vendor Deal Registration With Integrated Salesforce.com Solution

Nova Provides Additional Visibility to Identify Lost Revenue

JACKSON, WY -- (Marketwired) -- 06/03/14 -- Vartopia, a leading provider of solutions to the information technology channel, today announced its new deal registration platform for technology vendors, Vartopia Nova. The new offering provides an end to end solution for IT vendors to manage and operationalize the entire deal registration process directly from Salesforce.com CRM.

Deal registration programs have emerged as an industry best practice for managing indirect sales channels. Deal registration programs drive desired partner behavior, enhance partner collaboration, reduce channel conflict, measure partner performance and provide real time visibility into channel pipeline.

However, to reach their full potential, deal registration programs require a software tool to manage the associated processes. Vartopia Nova is the only solution available today 100% focused on this challenge.

"At Vartopia, we're driven by a single vision to help vendors and resellers remove the barriers to channel collaboration," said Michael Reilly, Chief Executive Officer, Vartopia. "Nova strips the complexity and cost out of the entire process -- helping vendors easily and more effectively work with their partners to accelerate time-to-revenue and improve channel profitability."

Nova has three main components each designed to deliver an unprecedented feature set for the relevant stakeholders.

Nova Partner Portal
The Nova Partner Portal is a web application that allows authorized partners to submit, manage and measure their deal registrations. It was designed for partners by partners, with everything they need to improve visibility and reduce operational complexity.

Features and Benefits Include:

  • Partner self-service and administration
  • Support for Partner User Groups and Sales Territories that allow the Partner to define and organize deal registration process and data access based on their unique requirements
  • A registration workflow engine that supports both centralized and decentralized registration processes
  • A comprehensive customized reporting interface that allows partner users to manage their deal registrations and includes a set of standard reports designed to enhance program participation
  • An Analytics dashboard that provides visibility into the partners deal registration pipeline as defined by their Sales Territories down to the sales rep level

Nova Salesforce Application
Nova Salesforce Application is a Salesforce CRM module that allows Vendor uses to review, manage and measure deal registrations directly within Salesforce CRM. It was designed on best practices Vartopia created after working with many of the most successful channel companies in our industry.

Features and Benefits Include:

  • Support for multiple registration programs and or forms; including program rule validation
  • Synchronization of Partner Accounts and Users between the Nova Portal and Salesforce CRM
  • No "per user" licensing fees -- resellers can have as many user accounts as necessary without impacting Salesforce licensing requirements
  • Centralized registration management in Salesforce
    • All Deal Registrations are linked to the corresponding Partner Account, Customer Account and Customer Opportunity
  • Deal registration routing via the Salesforce workflow engine
  • Automatic task creation in Salesforce for deal registrations
  • Inclusion of deal registration data in Salesforce Pipeline Reports providing a consolidated view of direct and channel-driven pipeline
  • Specific and customizable deal registration reports and dashboards in Salesforce

Vartopia Galaxy Integration
Vendors who choose the Vartopia Nova Platform can also make their deal registration programs available in Vartopia Galaxy, the IT industry's only multi-vendor deal registration platform. Vartopia Galaxy has processed over 250,000 deal registrations, worth more than $34 Billion in opportunity value. Over 150 of North America's best Resellers and Solution Providers leverage Vartopia Galaxy to submit, manage and measure their deal registrations for a growing list of IT Vendors including: APC, Cisco, Dell, EMC, HP, Microsoft, NetApp, Stanley Healthcare, Symantec, VMTurbo and VMware.

"Since implementing Vartopia Nova, our partner channel is embracing deal registration and we're seeing a significant influx of opportunities," said Aurel Lebel, Director - Sales Management, STANLEY Healthcare. "We can now quickly review and manage partner deal registrations directly in Salesforce, and have seamlessly incorporated partner lead opportunities into our existing pipeline management process. Before Vartopia, managing and measuring our channel business was a manual and time consuming process. By combining Salesforce and Vartopia, we reduced operational overhead and improved our channel intelligence."

To learn more about Vartopia deal registration solutions, schedule a live demo -- please click here.

About Vartopia
Vartopia provides solutions to the information technology channel designed to help maximize the value of channel incentive programs for all stakeholders. We have a series of interconnected software products that make up the Vartopia Universe. Many of our industry's leading technology Vendors, Distributors, Resellers and Solution Providers use the Vartopia Universe to increase their channel revenue by reducing operational complexity and improving visibility. To learn more about how Vartopia can help increase your channel revenue and profitability, please visit our website at www.vartopia.com.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2606031

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
SYS-CON Events announced today that HTBase will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. HTBase (Gartner 2016 Cool Vendor) delivers a Composable IT infrastructure solution architected for agility and increased efficiency. It turns compute, storage, and fabric into fluid pools of resources that are easily composed and re-composed to meet each application’s needs. With HTBase, companies can quickly prov...
SYS-CON Events announced today that Linux Academy, the foremost online Linux and cloud training platform and community, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Linux Academy was founded on the belief that providing high-quality, in-depth training should be available at an affordable price. Industry leaders in quality training, provided services, and student certification passes, its goal is to c...
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In his Day 3 Keynote at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will explore t...
Providing the needed data for application development and testing is a huge headache for most organizations. The problems are often the same across companies - speed, quality, cost, and control. Provisioning data can take days or weeks, every time a refresh is required. Using dummy data leads to quality problems. Creating physical copies of large data sets and sending them to distributed teams of developers eats up expensive storage and bandwidth resources. And, all of these copies proliferating...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
SYS-CON Events announced today that StorageCraft Technology Corp, a global leader in backup and disaster, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. The StorageCraft family of companies, founded in 2003, provides award-winning backup, disaster recovery, system migration and data protection solutions for servers, desktops and laptops in addition to powerful data analytics.
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), will provide an overview of various initiatives to certifiy the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldw...
SYS-CON Events announced today that Auditwerx will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Auditwerx specializes in SOC 1, SOC 2, and SOC 3 attestation services throughout the U.S. and Canada. As a division of Carr, Riggs & Ingram (CRI), one of the top 20 largest CPA firms nationally, you can expect the resources, skills, and experience of a much larger firm combined with the accessibility and attent...
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
HyperConvergence came to market with the objective of being simple, flexible and to help drive down operating expenses. It reduced the footprint by bundling the compute/storage/network into one box. This brought a new set of challenges as the HyperConverged vendors are very focused on their own proprietary building blocks. If you want to scale in a certain way, let’s say you identified a need for more storage and want to add a device that is not sold by the HyperConverged vendor, forget about it...
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
FinTech is the sum of financial and technology, and it’s one of the fastest growing tech industries. Total global investments in FinTech almost reached $50 billion last year, but there is still a great deal of confusion over what it is and what it means – especially as it applies to retirement. Building financial startups is not simple, but with the right team, technology and an innovative approach it can be an extremely interesting domain to disrupt. FinTech heralds a financial revolution that...
What if you could build a web application that could support true web-scale traffic without having to ever provision or manage a single server? Sounds magical, and it is! In his session at 20th Cloud Expo, Chris Munns, Senior Developer Advocate for Serverless Applications at Amazon Web Services, will show how to build a serverless website that scales automatically using services like AWS Lambda, Amazon API Gateway, and Amazon S3. We will review several frameworks that can help you build serverle...