|By Marketwired .||
|June 4, 2014 01:00 AM EDT||
LONDON, ENGLAND -- (Marketwired) -- 06/04/14 -- Hootsuite, the world's most widely used social relationship platform, is today making key announcements during its first European business conference Connect via Hootsuite: London (#CvHL). The business event is bringing together global brands, partners and thought leaders to discuss the key industry trends and best practices in social business strategy. Connect via Hootsuite welcomes hundreds of top businesses and social experts to cover topics from crisis communications and security compliance, to social media at scale and driving business ROI. The conference is Hootsuite's first London event following strong 2014 momentum in EMEA.
Regional EMEA Growth
Hootsuite's expansion in EMEA extends the success of the company, founded in 2008 in Vancouver, Canada. Staff in EMEA has tripled to 110 of the company's 530 global staff (2014 YTD). Throughout Europe, Hootsuite now counts 2.5 million users and is available in 16 languages, nine of which are specific to EMEA. Since January 2014, more than 100 new EMEA enterprise customers have signed with Hootsuite, bringing the total to more than 400 in the region, and over 1,300 globally. Key EMEA customers include 1&1 Internet, adidas, BASF, Cambridge University Press, Celesio, Expedia, Nintendo of Europe, UK Ministry of Defense, LateRooms.com, Network Rail, NATO, Swarovski Group, Thales, WDR, Victorinox and Virgin.
Hootsuite has also seen a rapid growth in revenue in EMEA, with an 87 percent jump since Q1 2013. The Hootsuite Enterprise customer base has increased by 131 percent, Hootsuite Pro customers by 49 percent, and Hootsuite Free customers by 54 percent.
"I'm incredibly proud to be a part of Hootsuite's expansion into Europe. Two years ago we on-boarded our first enterprise customer and today, with a strong team of customer success managers and launch specialists throughout the region, we are set up to amplify our customers' success in social business. Hootsuite's accelerated investment in product innovation, coupled with our extensive ecosystem of partners and social networks across the world, will continue to enable our customers to revolutionise the way they communicate," comments Joseph Smith, General Manager Hootsuite EMEA.
Today, Hootsuite has an innovative and thriving ecosystem of 100+ app integrations, technology partnerships, agencies and solution partners. The growing ecosystem enables global brands to scale and flex their business strategies to cater for specific regions. This network of best-in-breed partner integrations accelerates the ability to harness the value of social relationships and drive social transformation across the business. Customers can choose the tools best suited for their business needs, such as video sharing platforms, file repositories, content discovery, marketing automation, as well as CRM platforms, enabling them to leverage their existing investments.
Key announcements from Connect via Hootsuite: London
Custom Education for Enterprises
Hootsuite has announced a new Custom Education programme to better enable and empower enterprise employees to effectively and responsibly engage on social media. In today's rapidly changing digital landscape, training is crucial for any large organisation to keep up and remain competitive. Early adopters are already rolling out Custom Education across their organisation to address this growing skills gap by developing employee skills and competencies, increasing employee engagement online, building brand advocacy and mitigating social media risk. Hootsuite's Custom Education gives clients a bespoke education platform, tailored content and a cutting-edge curriculum that includes selected lessons from the already existing Hootsuite University, online training platform.
A more refined brand
As part of CvHL, Hootsuite has unveiled a brand refresh which represents the flexibility, confidence and simplicity that over nine million people worldwide have come to rely on with Hootsuite. Dee Anna McPherson, VP of Marketing comments: "The Hootsuite brand has always, and will continue to, reflect the fun, lively and approachable culture of the company. However, use of social media is far more sophisticated today and our brand identity needs to represent the way the company, and the market, has matured."
Suggested content publishing feature
Hootsuite has beta-released a suggested content feature within Publisher, which is designed to help businesses discover rich and engaging content that is relevant to their business. With a few keywords, customers can create an entire week's publishing schedule designed to engage prospects around the topics that matter most. Each post is automatically scheduled for the best possible time to go out using Hootsuite's existing auto-scheduling algorithm. Customers can fine tune results by replacing posts, editing their publishing schedule, or personalising the suggested messages. The more they use suggested content the more the system learns the type of articles and posts they prefer. Available now in Pro and Enterprise.
-- Connect Via Hootsuite London: https://socialbusiness.hootsuite.com/connectviahootsuite.html -- Media Kit: http://media.hootsuite.com/media-kit
Hootsuite is a global social relationship platform for organisations to collaboratively execute strategies across social networks such as Twitter, Facebook, LinkedIn and Google+ Pages from one secure, web-based dashboard. Advanced functionality includes tools for audience engagement, team collaboration, account security and comprehensive analytics for end-to-end measurement and reporting. Founded in 2008 in Vancouver, the company has more than 9 million users and 744 of the Fortune 1000 companies use Hootsuite. The EMEA headquarters, based in London, currently manages over 400 Enterprise customers. To learn more, visit www.hootsuite.com and follow @HootSuite_UK on Twitter.
EMEA Marketing Manager
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
Aug. 28, 2016 10:30 AM EDT Reads: 859
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Aug. 28, 2016 10:30 AM EDT Reads: 4,011
Enterprises have forever faced challenges surrounding the sharing of their intellectual property. Emerging cloud adoption has made it more compelling for enterprises to digitize their content, making them available over a wide variety of devices across the Internet. In his session at 19th Cloud Expo, Santosh Ahuja, Director of Architecture at Impiger Technologies, will introduce various mechanisms provided by cloud service providers today to manage and share digital content in a secure manner....
Aug. 28, 2016 09:30 AM EDT Reads: 758
StarNet Communications Corp has announced the addition of three Secure Remote Desktop modules to its flagship X-Win32 PC X server. The new modules enable X-Win32 to safely tunnel the remote desktops from Linux and Unix servers to the user’s PC over encrypted SSH. Traditionally, users of PC X servers deploy the XDMCP protocol to display remote desktop environments such as the Gnome and KDE desktops on Linux servers and the CDE environment on Solaris Unix machines. XDMCP is used primarily on comp...
Aug. 28, 2016 09:30 AM EDT Reads: 695
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, wil...
Aug. 28, 2016 07:30 AM EDT Reads: 772
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Aug. 28, 2016 07:00 AM EDT Reads: 2,395
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
Aug. 28, 2016 03:30 AM EDT Reads: 2,358
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Aug. 28, 2016 02:00 AM EDT Reads: 1,780
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
Aug. 28, 2016 01:45 AM EDT Reads: 2,161
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Aug. 28, 2016 01:30 AM EDT Reads: 2,100
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Aug. 28, 2016 01:00 AM EDT Reads: 2,969
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Aug. 28, 2016 12:15 AM EDT Reads: 1,839
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Aug. 27, 2016 08:45 PM EDT Reads: 2,364
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
Aug. 27, 2016 08:45 PM EDT Reads: 1,784
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Aug. 27, 2016 06:00 PM EDT Reads: 3,108