|By Marketwired .||
|June 10, 2014 10:00 AM EDT||
COLONIA, NJ -- (Marketwired) -- 06/10/14 -- At a time when consumer demand for purpose-driven brands and investor hunger for purpose-driven investment opportunities both are increasing, a New Jersey company is offering businesses and investors a triple win of supporting veterans and VFW posts, greening the environment through solar energy and reducing the nation's dependence on foreign energy sources. It is a formula that offers a powerful return on investment to all clients.
SolarCure, based in Colonia, New Jersey, is a cause marketing firm that recruits business sponsorship of solar panels for VFW posts to help them reduce energy costs while providing the sponsoring businesses green and veteran-friendly purposeful marketing that strengthens their own brand. SolarCure is the brain child of Raymond Saluccio, an established inventor, businessman and entrepreneur.
With SolarCure businesses can invest in a better future, as it engages with any businesses in the nation to adopt part of a solar array for a veteran organization. SolarCure offers any business an eco-friendly, and veteran-friendly brand, packaged with 25 years of inspiring patriotic content.
Once each solar panel system installation is completed, web based monitoring software will provide a constant feed of the multiple patriotic and environmental benefits each project provides.
Directly benefiting from this support will be the VFW posts that are seemingly forgotten. VFW enrollment nationally has dropped from 1.8 million in 2004 to 1.4 million today, according to the VFW headquarters in Kansas City, Mo. The number of posts worldwide has dropped from more than 9,000 to approximately 7,000 during that time.
Businesses can now quickly and affordably engage with SolarCure to support these posts while gaining a strong purpose-driven brand. Businesses can simply adopt part of a solar array to be installed at a VFW post. This adopted solar array will support the post with a reduced energy bill at no cost to the post. The purpose-driven branding then continues as the adopted solar arrays will improve the environment and create a more green-energy-friendly America.
This purpose-driven branding is affordable. For a low one-time cost, any business can become a sponsor of a solar panel. To date SolarCure has reenergized company brands across diverse business sectors, including automotive care, banking, credit card processing, education, floral, HVAC, insurance, IT, landscaping, law, manufacturing, printing, sports and recreation and trucking. As each solar panel generates power for its VFW post, the adopting business' brand will be leveraged through generations to come.
SolarCure is seeking an outside investment to capitalize its operation. This investment will provide an aggressive return to investors, conservatively 100 percent return on investment dollars, according to Saluccio. Risk has been minimized as the SolarCure model has already begun to show positive returns for businesses. By design, investment and SolarCure together create dividends both with financial gain and also with great social impact. SolarCure's unique product offerings will sustain investors and give clients powerful brand leverage and 25 years of patriotic content to influence the company's image and consumers.
SolarCure comes at a time when consumer demand for purpose-driven brands is increasing and investors are hungry for opportunities to invest in purpose-driven businesses. Business coach and entrepreneur Brian Whetten, writing in the Huffington Post, noted that the question in today's board rooms is "how can business be more of a force for good." Writing in Advertising Age, Bob Liodice, president of the Association of National Advisors, noted that 73 percent of surveyed marketers believe "brands with societal purpose will drive more business growth."
At the same time Willy Foote, founder and CEO of Root Capital, and Tracy Palandjan, co-founder and CEO of Social Finance Inc., wrote in Stanford Social Innovation Review that "investors crave these new opportunities" and pointed to the launch of Morgan Stanley's Investing with Impact Platform as proof.
Investing with Impact was launched in November 2013 with a five-year goal of $10 billion in investment in a range of products targeting social responsibility and environmental sustainability. Shortly afterward, Goldman Saks followed by raising $250 million for its social impact fund.
"SolarCure is positioned to sustain investors, our nation and our veterans," Saluccio said. "Impact investing is ready to break out from is niche of philanthropy-minded funders and capture the imagination of mainstream international investors. SolarCure has now captured the imagination of a nation and with little assets to be acquired it will become the poster child of sustainable impact investing for generations to come."
SolarCure also has engaged in offering veterans careers, committing to hiring at least one veteran per solar panel installation job in its nationwide solar installations.
SolarCure is a for-profit cause marketing firm that specializes in helping businesses combine powerful messaging and brand promotion with legitimate, sustainable, renewable green energy practices -- all while helping veterans. For more information on career opportunities or how your company can grow its business while helping veterans and the environment, please visit http://www.solarcure.us or contact us at [email protected].
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
Mar. 25, 2017 01:45 PM EDT Reads: 3,206
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
Mar. 25, 2017 01:30 PM EDT Reads: 1,571
The taxi industry never saw Uber coming. Startups are a threat to incumbents like never before, and a major enabler for startups is that they are instantly “cloud ready.” If innovation moves at the pace of IT, then your company is in trouble. Why? Because your data center will not keep up with frenetic pace AWS, Microsoft and Google are rolling out new capabilities In his session at 20th Cloud Expo, Don Browning, VP of Cloud Architecture at Turner, will posit that disruption is inevitable for c...
Mar. 25, 2017 01:15 PM EDT Reads: 1,967
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
Mar. 25, 2017 12:45 PM EDT Reads: 1,782
Deep learning has been very successful in social sciences and specially areas where there is a lot of data. Trading is another field that can be viewed as social science with a lot of data. With the advent of Deep Learning and Big Data technologies for efficient computation, we are finally able to use the same methods in investment management as we would in face recognition or in making chat-bots. In his session at 20th Cloud Expo, Gaurav Chakravorty, co-founder and Head of Strategy Development ...
Mar. 25, 2017 12:45 PM EDT Reads: 3,419
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
Mar. 25, 2017 12:45 PM EDT Reads: 1,555
What if you could build a web application that could support true web-scale traffic without having to ever provision or manage a single server? Sounds magical, and it is! In his session at 20th Cloud Expo, Chris Munns, Senior Developer Advocate for Serverless Applications at Amazon Web Services, will show how to build a serverless website that scales automatically using services like AWS Lambda, Amazon API Gateway, and Amazon S3. We will review several frameworks that can help you build serverle...
Mar. 25, 2017 12:30 PM EDT Reads: 1,694
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
Mar. 25, 2017 12:30 PM EDT Reads: 4,992
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
Mar. 25, 2017 12:30 PM EDT Reads: 1,093
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
Mar. 25, 2017 12:00 PM EDT Reads: 819
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Mar. 25, 2017 11:15 AM EDT Reads: 1,437
Interoute has announced the integration of its Global Cloud Infrastructure platform with Rancher Labs’ container management platform, Rancher. This approach enables enterprises to accelerate their digital transformation and infrastructure investments. Matthew Finnie, Interoute CTO commented “Enterprises developing and building apps in the cloud and those on a path to Digital Transformation need Digital ICT Infrastructure that allows them to build, test and deploy faster than ever before. The int...
Mar. 25, 2017 11:15 AM EDT Reads: 720
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buyers...
Mar. 25, 2017 11:00 AM EDT Reads: 3,472
SYS-CON Events announced today that T-Mobile will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. As America's Un-carrier, T-Mobile US, Inc., is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The Company's advanced nationwide 4G LTE network delivers outstanding wireless experiences to 67.4 million customers who are unwilling to compromise on ...
Mar. 25, 2017 10:45 AM EDT Reads: 2,014
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
Mar. 25, 2017 10:30 AM EDT Reads: 10,190