Click here to close now.




















Welcome!

News Feed Item

LANCOME Selects DELSEY

Luxury Brand Lancome Partners With DELSEY for Their First-Ever Loyalty Rewards Program

PARIS, FRANCE -- (Marketwired) -- 06/10/14 -- DELSEY, www.delsey.com, the iconic French luggage brand known for blending timeless quality and audacious design, is partnering with Lancôme, the luxury beauty brand that is part of the L'Oreal group. Their complimentary points-based loyalty program -- Lancôme Elite Rewards -- allows members to earn points every time they shop, connect and share, both in stores and online. And now members will have access to some of the most popular DELSEY collections as exclusive rewards.

"At Lancôme, beauty and glamour are part of our French heritage," begins Alessio Rossi, VP Digital Marketing Lancôme. "We are excited to partner with DELSEY, a French brand that like us embodies elegance and savoir-faire."

"At DELSEY we are honored and delighted to be selected by Lancôme as a partner for their Elite Rewards Program," shares Coralie Lindvay, US Director of Marketing at DELSEY. "We look forward to offering Lancôme's Elite Rewards Members access to some of DELSEY most ingenious and unique luggage and accompany them on their journey."

Lancôme and DELSEY share several brand values, in addition to their French heritage. Both brands address women's demands and needs. Available through Lancôme's Elite Rewards Program, the DELSEY FOR ONCE collection has been created especially for women. It is lightweight and easy to maneuver, while the supple, unstructured design lets women pack to maximum capacity and look good anywhere, anytime.

Lancôme and DELSEY also share a commitment to innovation and quality. Lancôme innovates in science and takes creativity to a new level, and DELSEY changes the way people connect, with smart and innovative luggage that makes travel easy.

The new Lancôme Elite Rewards program (#LancomeElite) is the first of its kind in the beauty industry; members earn points based on a social media interaction and product purchase. Thanks to the new partnership between Lancôme and DELSEY, products from three DELSEY collections will be available for redemption with points at Lancôme-USA.com.

About Lancôme Paris: For more than 75 years, Lancôme, the world's leading luxury beauty brand, has epitomized beauty and glamour with a quintessential French touch. Women seeking the finest in beauty look to Lancôme for the highest quality in skincare, encased in timeless style and delivering scientifically proven results. The brand continues to strengthen its reputation as a makeup authority and skincare innovator, not merely keeping pace, but surpassing expectations by continually taking science and creativity to new levels. With coveted and revered pillars including the timeless Trésor perfume, the award-winning Définicils mascara, cutting-edge Génifique Youth Activating Concentrate, and the richly refined L'Absolu Lipstick, Lancôme is committed to making the best in beauty accessible and relatable to women in over 160 countries around the world. Lancôme is the brand of women, represented by some of the most accomplished actors and models today, including Lupita Nyong'o, Julia Roberts, Penelope Cruz, Lily Collins, Kate Winslet, Arlenis Sosa and Daria Werbowy. Lancôme's mission is to provide women with superior products and services that fulfill their quest and enthusiasm for beauty. For the most up to date news, sign up for email alerts on Lancome.com.

Follow DELSEY at delsey.com

About DELSEY: An iconic brand, DELSEY is a French company and a creator of baggage since 1946. For more than 65 years DELSEY has offered consumers cases which bring together quality and audacious design. DELSEY creates ingenious baggage designed to accompany travelers wherever they go and to adapt to all types of journey, both professional and personal. With a strong know-how, the brand is behind numerous innovations recognized by important prizes in the design world. DELSEY combines style and functionality to create products that reflect the personality of each consumer. Today DELSEY is present in all 5 continents and in more than 110 countries. A DELSEY bag is sold every 10 seconds.

Documents and/or Photos available for this release:

Press release Lancome selects Delsey

Visual_Landscape
Visual_portrait

To view supporting documents and/or photos, go to www.enr-corp.com/pressroom and enter Release ID: 374016

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and a...
Manufacturing connected IoT versions of traditional products requires more than multiple deep technology skills. It also requires a shift in mindset, to realize that connected, sensor-enabled “things” act more like services than what we usually think of as products. In his session at @ThingsExpo, David Friedman, CEO and co-founder of Ayla Networks, will discuss how when sensors start generating detailed real-world data about products and how they’re being used, smart manufacturers can use the ...
Contrary to mainstream media attention, the multiple possibilities of how consumer IoT will transform our everyday lives aren’t the only angle of this headline-gaining trend. There’s a huge opportunity for “industrial IoT” and “Smart Cities” to impact the world in the same capacity – especially during critical situations. For example, a community water dam that needs to release water can leverage embedded critical communications logic to alert the appropriate individuals, on the right device, as...
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications. In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, will introduce the technologies required for implementing thes...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Any Ops team trying to support a company in today’s cloud-connected world knows that a new way of thinking is required – one just as dramatic than the shift from Ops to DevOps. The diversity of modern operations requires teams to focus their impact on breadth vs. depth. In his session at DevOps Summit, Adam Serediuk, Director of Operations at xMatters, Inc., will discuss the strategic requirements of evolving from Ops to DevOps, and why modern Operations has begun leveraging the “NoOps” approa...
Organizations from small to large are increasingly adopting cloud solutions to deliver essential business services at a much lower cost. According to cyber security experts, the frequency and severity of cyber-attacks are on the rise, causing alarm to businesses and customers across a variety of industries. To defend against exploits like these, a company must adopt a comprehensive security defense strategy that is designed for their business. In 2015, organizations such as United Airlines, Sony...
While many app developers are comfortable building apps for the smartphone, there is a whole new world out there. In his session at @ThingsExpo, Narayan Sainaney, Co-founder and CTO of Mojio, will discuss how the business case for connected car apps is growing and, with open platform companies having already done the heavy lifting, there really is no barrier to entry.
To assist customers with legacy Windows Server 2003 that is no longer supported by Microsoft, Racemi has introduced fixed price packages for upgrading and migrating Windows Server 2003 servers to either Windows 2008 R2 or Windows 2012 R2 and the choice of Amazon Web Services (AWS) or SoftLayer cloud. "We're extending a lifeline by upgrading the legacy servers to more modern Windows Server platforms while taking advantage of cloud computing," said James Strayer, vice president of product managem...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Learn what is going on, contribute to the discussions, and e...
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
In today's digital world, change is the one constant. Disruptive innovations like cloud, mobility, social media, and the Internet of Things have reshaped the market and set new standards in customer expectations. To remain competitive, businesses must tap the potential of emerging technologies and markets through the rapid release of new products and services. However, the rigid and siloed structures of traditional IT platforms and processes are slowing them down – resulting in lengthy delivery ...
The Internet of Things is in the early stages of mainstream deployment but it promises to unlock value and rapidly transform how organizations manage, operationalize, and monetize their assets. IoT is a complex structure of hardware, sensors, applications, analytics and devices that need to be able to communicate geographically and across all functions. Once the data is collected from numerous endpoints, the challenge then becomes converting it into actionable insight.
SYS-CON Events announced today that IceWarp will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. IceWarp, the leader of cloud and on-premise messaging, delivers secured email, chat, documents, conferencing and collaboration to today's mobile workforce, all in one unified interface
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of tech...