|
News Feed Item
C Space to Bring Together Advertising, Content and Marketing Communities at 2015 CES
|
By Business Wire |
Article Rating: |
|
June 10, 2014 03:15 PM EDT |
Reads: |
678 |
The Consumer Electronics Association (CEA)® today announced a
new addition for the more than 30,000 entertainment, content and
creative professionals that attend the International
CES®. New for the 2015 CES is C Space, a central
headquarters at CES curated for the marketing, advertising, content and
creative communities.
C Space will tell the story of how content, creativity, technology,
CMOs, brand marketing, influencers and the consumer come together as
part of the CES experience, and is an exciting extension of the existing
Brand Matters and Entertainment Matters initiatives, which were created
to offer curated CES experiences for professionals from these creative
industries Owned and produced by CEA, the 2015 CES is the global
gathering place for all who thrive on the business of consumer
technologies and will run January 6-9, 2015 in Las Vegas, Nevada.
To further address the needs of the creative community, CEA is
partnering with the ANA (Association of National Advertisers) to develop
conference programming specifically tailored to the C Space audience
attending the 2015 CES. ANA will co-promote C Space to its more than
30,000 members, who will be invited to participate.
“C Space is designed as a networking hub and ideas center for the
growing numbers of advertising, marketing and creative communities
attending CES,” said Karen Chupka, senior vice president, International
CES and corporate business strategy, CEA. “These professionals know they
need to be at CES to see and discuss the latest digital trends and
network with the who’s who of the digital content and advertising
communities. When we realized there was no central meeting space for
creatives and CMOs at CES, we created the C Space just for them.”
“CES has become one of the ‘must attend’ events for client-side
marketers and ANA is thrilled to partner with the Consumer Electronics
Association on this initiative,” said Bill Duggan, group executive vice
president, ANA. “Digital marketing is an urgent priority for our members
and an ANA presence at C Space will help marketers get the most out of
their CES experience.”
C Space is located at ARIA which is an official venue of the 2015
International CES, and will serve as the central meeting place for
executives from the advertising, content and technology communities. It
will be serviced by frequent shuttles to and from CES Tech East and Tech
West, new designations for 2015 CES show venues.
The 2015 CES will feature 20 category-specific Marketplaces highlighting
innovation across diverse product areas. Registration for the 2015 CES
will open on Tuesday, July 8, 2014. For more information on the C Space,
contact Anne Campbell at [email protected].
Note to Editors: The official name of the global technology
event is “International CES.” Subsequent references to the show
can be shortened to “CES.” Please do not use “Consumer
Electronics Show” to refer to the International CES.
About CES:
The International CES is the world’s gathering place for all who thrive
on the business of consumer technologies. It has served as the proving
ground for innovators and breakthrough technologies for more than 40
years—the global stage where next-generation innovations are introduced
to the marketplace. As the largest hands-on event of its kind, CES
features all aspects of the industry. And because it is owned and
produced by the Consumer Electronics Association (CEA), the technology
trade association representing the $208 billion U.S. consumer
electronics industry, it attracts the world’s business leaders and
pioneering thinkers to a forum where the industry’s most relevant issues
are addressed. Follow CES online at www.CESweb.org
and through social media: http://www.cesweb.org/social
UPCOMING EVENTS
-
CES Unveiled Warsaw
June 17, 2014, Warsaw, Poland
-
CE Week
June 23-27, 2014, New York, NY
-
CE Week Exhibits
June 25-26, 2014, New York, NY
-
CEA Innovate!
Sept. 30-Oct. 2, 2014, Phoenix, AZ
-
CES Unveiled Paris
October 22, 2014, Paris, France
-
CE Hall of Fame Dinner
November 10, 2014, New York, NY
-
CES Unveiled New York
November 11, 2014, New York, NY
-
CES Unveiled Las Vegas
January 4, 2015, Las Vegas, NV
-
2015 International CES
January 6-9, 2015, Las Vegas, NV
About the ANA:
The ANA (Association of National Advertisers) provides leadership that
advances marketing excellence and shapes the future of the industry.
Founded in 1910, ANA's membership includes nearly 600 companies with
10,000 brands that collectively spend over $250 billion in marketing and
advertising. The ANA pursues “collaborative mastery” that advances the
interests of marketers and promotes and protects the well-being of the
marketing community. For more information, visit www.ana.net,
follow us on Twitter,
or join us on Facebook.

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.
Latest Stories By Liz McMillan  Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes.
In his general session at @DevOpsSummit at 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will discuss how customers are able to achieve a level of transparency that e... Apr. 21, 2018 04:45 PM EDT Reads: 3,866 | By Elizabeth White  It is ironic, but perhaps not unexpected, that many organizations who want the benefits of using an Agile approach to deliver software use a waterfall approach to adopting Agile practices: they form plans, they set milestones, and they measure progress by how many teams they have engaged. Old habits die hard, but like most waterfall software projects, most waterfall-style Agile adoption efforts fail to produce the results desired. The problem is that to get the results they want, they have to ch... Apr. 21, 2018 04:00 PM EDT Reads: 5,717 | By Elizabeth White  "Venafi has a platform that allows you to manage, centralize and automate the complete life cycle of keys and certificates within the organization," explained Gina Osmond, Sr. Field Marketing Manager at Venafi, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Apr. 21, 2018 03:45 PM EDT Reads: 5,058 | By Liz McMillan  "We're focused on how to get some of the attributes that you would expect from an Amazon, Azure, Google, and doing that on-prem. We believe today that you can actually get those types of things done with certain architectures available in the market today," explained Steve Conner, VP of Sales at Cloudistics, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Apr. 21, 2018 03:45 PM EDT Reads: 3,728 | By Liz McMillan  For far too long technology teams have lived in siloes. Not only physical siloes, but cultural siloes pushed by competing objectives. This includes informational siloes where business users require one set of data and tech teams require different data. DevOps intends to bridge these gaps to make tech driven operations more aligned and efficient. Apr. 21, 2018 03:45 PM EDT Reads: 1,489 | By Pat Romanski  Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now. Apr. 21, 2018 03:45 PM EDT Reads: 6,739 | By Yeshim Deniz  Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service.
Apr. 21, 2018 02:30 PM EDT Reads: 6,364 | By Pat Romanski  DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018. Apr. 21, 2018 02:30 PM EDT Reads: 2,227 | By Pat Romanski  Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on... Apr. 21, 2018 02:15 PM EDT Reads: 1,280 | By Liz McMillan  The best way to leverage your CloudEXPO | DXWorldEXPO presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering CloudEXPO | DXWorldEXPO will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at CloudEXPO. Product announcements during our show provide your company with the most reach through our targeted audienc... Apr. 21, 2018 01:45 PM EDT Reads: 1,646 | By Yeshim Deniz  With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! Apr. 21, 2018 01:00 PM EDT Reads: 1,730 | By Elizabeth White  In an era of historic innovation fueled by unprecedented access to data and technology, the low cost and risk of entering new markets has leveled the playing field for business. Today, any ambitious innovator can easily introduce a new application or product that can reinvent business models and transform the client experience.
In their Day 2 Keynote at 19th Cloud Expo, Mercer Rowe, IBM Vice President of Strategic Alliances, and Raejeanne Skillern, Intel Vice President of Data Center Group and ... Apr. 21, 2018 12:45 PM EDT Reads: 6,241 | By Pat Romanski  In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m... Apr. 21, 2018 12:30 PM EDT Reads: 1,637 | By Pat Romanski  More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart... Apr. 21, 2018 12:30 PM EDT Reads: 8,453 | By Elizabeth White  DXWorldEXPO LLC announced today that All in Mobile, a mobile app development company from Poland, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. All In Mobile is a mobile app development company from Poland. Since 2014, they maintain passion for developing mobile applications for enterprises and startups worldwide. Apr. 21, 2018 11:45 AM EDT Reads: 1,686 |
|
|
|
|
|
|