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Raley's Family of Fine Stores to Carry Pulse's Natural Cabana(R) Lemonades

DENVER, CO -- (Marketwired) -- 06/12/14 -- The Pulse Beverage Corporation (OTCQB: PLSB) today announced that Raley's Family of Fine Stores will carry Pulse's Natural Cabana® Lemonades at 120 locations throughout California and Northern Nevada. The initial product shipments are expected to arrive at the stores later this month.

The stores include 78 Raley's, 20 Bel Air Markets, 22 Nob Hill Foods supermarkets.

"We are proud that Raley's will now be carrying our lemonades, which is a testament to the consumer appeal and great taste of these products," said Paddy Sheya, Vice President and National Sales Manager of Pulse. "As a company, we are making excellent headway expanding the market penetration of all of our products, including our recently introduced limeades and coconut waters, in the nation's leading supermarket chains and convenience stores."

Pulse's products have fewer calories than comparable beverages. In addition to Raley's, recent listings of the company's products include approximately 450 Circle K stores and 137 RaceTrac convenience stores.

About The Pulse Beverage Corporation

Pulse Beverage Corporation is an emerging beverage company that offers a line of great tasting, refreshing, low-calorie natural drinks, including Natural Cabana® Lemonade and Limeade, Natural Cabana® Coconut Water and Pineapple Coconut Water, and PULSE® brand of functional beverages. Combining all-natural ingredients, essential vitamins and minerals, Pulse's line of beverages provides consumers with high-quality, healthy alternatives at a reasonable price. For more information, please visit: www.pulsebeverage.com or email [email protected].

Follow Pulse Beverage on Twitter at https://twitter.com/drinkpulsebev

Pulse Beverage Facebook Fan Page at https://www.facebook.com/PulseBeverageCorporation

Forward-Looking Statements
This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, regulatory incentives, the development of new business opportunities, and projected costs, revenue, profits and results operations. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.

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