Welcome!

News Feed Item

PlayPhone Conquers Mobile Gaming Region by Region Across the Globe

PlayPhone®, Inc., a global leader in mobile social gaming, today announced it reaches nearly 100% of mobile subscribers in every region in which it operates, validating PlayPhone’s vision for a new mobile gaming ecosystem. PlayPhone’s advanced social gaming products for mobile operators and messaging apps include:

  • White-labeled social game stores
  • Cross-network virtual currency
  • Game developer publishing platform including a proprietary SDK
  • Soon-to-come advertising platform

PlayPhone’s offerings are reimagining the future of mobile gaming and are gaining significant traction across the globe, especially outside the US, where mobile gaming growth is the strongest.

Operators and messaging apps are using PlayPhone’s technology to offer their customers an elevated social gaming experience with expanded mobile commerce options. The core economic driver for this new gaming ecosystem is PlayPhone’s network currency, Playcredits™. Partners are extending the use of Playcredits beyond gaming, enabling customers to use them to acquire music, mobile products, services, and rewards programs.

“We’re witnessing a strong desire by operators to enhance customer offerings and experiences with choices for new products and services that can be acquired with Playcredits,” said Anders Evju, CMO of PlayPhone. “We believe the accelerated expansion of our platform and mobile commerce options will have a ballooning effect on revenue for the entire mobile entertainment ecosystem.”

PlayPhone currently reaches over 82% of the US mobile market, 99% of Brazil, and is quickly becoming the dominant force in SE Asia through exclusive agreements with the largest mobile operators in Singapore and Indonesia. PlayPhone integration is fast and lucrative for operators and messaging app partners, who can become part of PlayPhone’s mobile gaming ecosystem in less than eight weeks.

“Once PlayPhone lands in a region, it’s only a matter of time before we reach almost a hundred percent of mobile subscribers in that region,” continued Evju. “Operator and messaging app partners are signing on at an accelerated rate. Our active deal pipelines in China, India, Thailand and the Philippines—along with Australia, the Middle East and Europe—will enable us to cover more of the world shortly. China alone will deliver more than a billion more potential gamers.”

This degree of global coverage opens doors to a windfall for operators and messaging apps. PlayPhone offers them a white-labeled, turnkey platform that fulfills publishing, distribution, monetization and advertising goals. In essence, future-proofing their networks for many more years of mobile evolution.

And the word is out: Game developer signups in Q1 2014 alone were greater than signups for all of 2013. In total, PlayPhone’s game developer community numbers more than 6,000, providing an ongoing, robust game pipeline for the gaming platform. Onboarding of games takes only 24 hours from developer signup to the game going live in PlayPhone’s game stores.

About PlayPhone

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Agile has finally jumped the technology shark, expanding outside the software world. Enterprises are now increasingly adopting Agile practices across their organizations in order to successfully navigate the disruptive waters that threaten to drown them. In our quest for establishing change as a core competency in our organizations, this business-centric notion of Agile is an essential component of Agile Digital Transformation. In the years since the publication of the Agile Manifesto, the conn...
"We work around really protecting the confidentiality of information, and by doing so we've developed implementations of encryption through a patented process that is known as superencipherment," explained Richard Blech, CEO of Secure Channels Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
"We were founded in 2003 and the way we were founded was about good backup and good disaster recovery for our clients, and for the last 20 years we've been pretty consistent with that," noted Marc Malafronte, Territory Manager at StorageCraft, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Effectively SMBs and government programs must address compounded regulatory compliance requirements. The most recent are Controlled Unclassified Information and the EU's GDPR have Board Level implications. Managing sensitive data protection will likely result in acquisition criteria, demonstration requests and new requirements. Developers, as part of the pre-planning process and the associated supply chain, could benefit from updating their code libraries and design by incorporating changes. In...
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessio...
IoT is rapidly becoming mainstream as more and more investments are made into the platforms and technology. As this movement continues to expand and gain momentum it creates a massive wall of noise that can be difficult to sift through. Unfortunately, this inevitably makes IoT less approachable for people to get started with and can hamper efforts to integrate this key technology into your own portfolio. There are so many connected products already in place today with many hundreds more on the h...
Andi Mann, Chief Technology Advocate at Splunk, is an accomplished digital business executive with extensive global expertise as a strategist, technologist, innovator, marketer, and communicator. For over 30 years across five continents, he has built success with Fortune 500 corporations, vendors, governments, and as a leading research analyst and consultant.
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Announcing Poland #DigitalTransformation Pavilion
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...