Welcome!

News Feed Item

Wiz Khalifa and RAW(R) Rolling Papers Join Forces for New Line of Smoking Accessories

NEW YORK, NY -- (Marketwired) -- 06/16/14 -- Multi-platinum selling, award-winning rapper Wiz Khalifa has partnered with RAW® Rolling Papers to develop a unique collection of smoking accessories that will offer quality and innovative products smokers have long deserved. With the introduction of its acclaimed line of natural unrefined rolling papers and smoking products in 2001, RAW® brought excitement and unheard-of progress to the smoking industry.

RAW® has been a longtime supporter of Khalifa throughout his meteoric rise to stardom and the artist has returned the admiration, rapping about the smoking lifestyle and RAW®'s papers in his recordings. A relationship that began backstage based on mutual respect for each other's work, evolved into a groundbreaking partnership, as Khalifa and RAW® realized through shared goals and visions they could change the face of the industry.

Combining two dynamic forces that respect and support the smoking community will mean unprecedented value, quality and innovation. "We are truly taking things to the next level of the smoking game and we're thrilled to collaborate with Wiz as he is a key influencer in this industry," says RAW®'s creator, Josh Kesselman.

"I'm really excited to have my own line of papers with RAW®. I've been using the product for years and it only felt right to make this happen with them." -Wiz Khalifa

New products using Wiz signature packaging, including Rolling Papers, Tips, and Trays are set to hit shelves next week with a second roll-out coming this summer. The products will be available online at the following retailers: www.RollingPaperWarehouse.com and www.RollingPaperDepot.com.

"We are excited to launch the Wiz Khalifa collection of papers, tips and trays with RAW®. Wiz is a creative genius and was involved throughout the process of development. I think people will be impressed with the quality and interesting packs." -Sara Nemerov, SVP & Head of Global Consumer Products & Brand Licensing, Warner Music Group.

For more information and Wiz Khalifa brand licensing and consumer products, contact Sara Nemerov, SVP & Head of Global Consumer Products and Brand Licensing at 212.275.2370 [email protected].

ABOUT WIZ KHALIFA
Hailing from the Steel City of Pittsburgh, PA, rapper Wiz Khalifa has taken the rap world by storm in the last few years. In March 2011, Khalifa released his now gold-certified major label debut, "ROLLING PAPERS," which spawned the multi-platinum hits "Black and Yellow," "Roll Up" and "No Sleep." He earned himself two nominations at the 2011 Grammy Awards thanks to his breakout hit "Black and Yellow," in both the "Best Rap Song" and "Best Rap Performance" categories.

"O.N.I.F.C.," the follow up to "ROLLING PAPERS," was released in December 2012 and debuted at #2 on the Billboard "Top 200 Albums" chart, while also sitting at #1 on Billboard's "Top R&B/Hip Hop Albums" and "Top Rap Albums" charts. The album featured the hits "Work Hard, Play Hard," "Remember You (feat. The Weekend)," and "Let It Go (feat. Akon)." In 2012, Wiz continued his rap reign by receiving two Grammy nominations for "Best Rap Song" for his collaboration with Snoop Dogg, "Young, Wild & Free" featuring Bruno Mars, from the soundtrack "MAC AND DEVIN GO TO HIGH SCHOOL," and "Best Pop Duo/Group Performance" for his collaboration with Maroon 5 on their chart-topping hit single, "Payphone."

Most recently, Wiz has added fashion designer to his resume, releasing his own line of hats with Flat Fitty, a fashion line with Eleven Paris in Europe. Khalifa's love for the classic Chuck Taylor sneaker came full circle when he teamed up with Converse for the "Chuck Taylor All Star Wiz Khalifa Collection," which features styles inspired by the rapper's fun-spirited, fashion forward style. The sneakers launched at Foot Locker in 2013 with additional styles launching in summer 2014.

Wiz is hard at work in the studio, recording his highly-anticipated third solo studio album "Blacc Hollywood," featuring his new single "We Dem Boyz." You can catch him next headlining the Under the Influence of Music Tour this summer where Wiz Khalifa RAW® products will also be sold.

For the latest news, information and tour dates, please visit www.wizkhalifa.com, www.twitter.com/WizKhalifa, www.facebook.com/WizKhalifa, and http://www.instagram.com/mistercap.

ABOUT ATLANTIC
Atlantic Records celebrated its 60th Anniversary in 2008. Founded in New York City, the label literally grew from a one-room operation into one of the world's preeminent music companies. Atlantic has released a string of recordings that have had a profound impact on the course of modern music, its rich history including such musical icons as Ray Charles, Aretha Franklin, John Coltrane, and Led Zeppelin. The Atlantic roster today includes many of the world's most popular recording artists, among them James Blunt, B.o.B, Phil Collins, Death Cab for Cutie, Diggy, Missy Elliott, Flo Rida, Lupe Fiasco, Kid Rock, Bruno Mars, Matchbox Twenty, Janelle Monáe, Jason Mraz, Plies, Sean Paul, Shinedown, Rob Thomas, T.I., Trey Songz, Wiz Khalifa, Zac Brown Band, and many more.

ABOUT RAW®
RAW® Rolling Paper was the culmination of a 10 year project to create the most natural rolling papers possible. RAW® Rolling Papers are made in the birthplace of rolling paper, Alcoy Spain, and are known as both the best and most authentic rolling papers in the world. They are famous for their unique characteristics and passionate history. RAW® has quickly become the biggest brand in rolling papers within the hip hop community. More than just a product, RAW® is a lifestyle that includes giving back via the RAW® Foundation.

Press Contacts:
Sydney Margetson
Atlantic Records
[email protected]
Ph: 212-707-2262

Dvora Englefield
42West
[email protected]
Ph: 310-477-4442

Dan Miller
HBI International
[email protected]
Ph: 800-420-4372 ext.239

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
As companies gain momentum, the need to maintain high quality products can outstrip their development team’s bandwidth for QA. Building out a large QA team (whether in-house or outsourced) can slow down development and significantly increases costs. This eBook takes QA profiles from 5 companies who successfully scaled up production without building a large QA team and includes: What to consider when choosing CI/CD tools How culture and communication can make or break implementation
Continuous testing helps bridge the gap between developing quickly and maintaining high quality products. But to implement continuous testing, CTOs must take a strategic approach to building a testing infrastructure and toolset that empowers their team to move fast. Download our guide to laying the groundwork for a scalable continuous testing strategy.
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
"We formed Formation several years ago to really address the need for bring complete modernization and software-defined storage to the more classic private cloud marketplace," stated Mark Lewis, Chairman and CEO of Formation Data Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
Most organizations prioritize data security only after their data has already been compromised. Proactive prevention is important, but how can you accomplish that on a small budget? Learn how the cloud, combined with a defense and in-depth approach, creates efficiencies by transferring and assigning risk. Security requires a multi-defense approach, and an in-house team may only be able to cherry pick from the essential components. In his session at 19th Cloud Expo, Vlad Friedman, CEO/Founder o...
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
"We host and fully manage cloud data services, whether we store, the data, move the data, or run analytics on the data," stated Kamal Shannak, Senior Development Manager, Cloud Data Services, IBM, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
With over 720 million Internet users and 40–50% CAGR, the Chinese Cloud Computing market has been booming. When talking about cloud computing, what are the Chinese users of cloud thinking about? What is the most powerful force that can push them to make the buying decision? How to tap into them? In his session at 18th Cloud Expo, Yu Hao, CEO and co-founder of SpeedyCloud, answered these questions and discussed the results of SpeedyCloud’s survey.
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
With the proliferation of both SQL and NoSQL databases, organizations can now target specific fit-for-purpose database tools for their different application needs regarding scalability, ease of use, ACID support, etc. Platform as a Service offerings make this even easier now, enabling developers to roll out their own database infrastructure in minutes with minimal management overhead. However, this same amount of flexibility also comes with the challenges of picking the right tool, on the right ...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, explained how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
Redis is not only the fastest database, but it is the most popular among the new wave of databases running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 19th Cloud Expo, Dave Nielsen, Developer Advocate, Redis Labs, will share the functions and data structures used to solve everyday use cases that are driving Redis' popularity.