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Babeep Device Reminds Drivers to 'Look Before You Lock' to Prevent Accidental Infant Heat Stroke

Babeep Pre-Orders and Campaign Contributions Being Accepted Now on Indiegogo

RAANANA, ISRAEL and NEW YORK, NY -- (Marketwired) -- 06/18/14 -- With more than ten children dying in 2014 alone of vehicular heat stroke(1), Babeep™ (www.babeep.com) has kicked off a crowd funding campaign to manufacture the first visual and audio drivers aid that will help people remember to check for baby prior to locking their vehicle. Pre-orders and campaign contributions can be made immediately on Indiegogo at http://igg.me/at/babeep.

"The facts are sobering: A car, even with the windows cracked, can become as hot as an oven in minutes. Children's body temperature rises faster than adults. More than 700 children have already died. Families are being devastated. Parents are being charged of crimes. It is time for the problem to be tackled head on in a way that is familiar to drivers," said David Avital, CEO and founder of Babeep. "Our goal as a company is to make baby reminders standard in every vehicle. And until then, Babeep is an affordable (under $40) cell phone charger and memory aide that takes seconds to install, and just works."

Today's vehicles are equipped with many sounds and lights to prevent hazards like buckling a seat belt or disengaging an air bag. But what about the babies who just as easily can be forgotten? It's time for a new habit of looking throughout the vehicle for a child each and every time the car is turned off. Babeep provides a gentle reminder to "Look before You Lock"(2) protecting children from being left alone in the car by emitting a cute baby sound and flashing a red light when a car's ignition is turned off.

According to the Safekids.org website(3), Heatstroke is the number one non-crash vehicle related killer of children under the age of 14 and the site recommends "creating reminders and habits is an effective way to ensure that a child is not forgotten in the vehicle." Despite a variety of awareness campaigns, car seats, wearable devices and software apps, and anecdotal advice like leaving a stuffed animal in the front seat, children are continuing to lose their lives to heatstroke.

Yes, You Need a Reminder for Your Baby (And Your Phone)
"Some people may think they could never forget something as valuable as a child, but it has happened to people from all walks of life. It's simply a function of the human memory under pressures of deadlines and stress combined with many distractions, and even the most loving caregiver can make this tragic mistake," said Kim Stowe, VP Marketing for Babeep. "Our cars remind us to use a seat belt or disengage an air bag, so we created a reminder to check for a Baby on Board."

About Babeep - A Gentle Reminder for Drivers
Babeep is a simple auditory and visual reminder that plugs seamlessly into a car's 12V power socket (cigarette lighter). When the engine is turned on, it turns green and makes a brief startup sound. Once the engine is turned off, it makes a quick, cute baby sound and flashes red in order to reboot the drivers' memory. And with a 5V USB connection for charging standard mobile devices, Babeep reminds drivers to unplug and take their cell phone with them as well.

  • Always On
  • Radiation Free
  • Plug and Prevent
  • Affordable
  • 5V USB Connector Charges Your Mobile Device
  • Makes a Variety of Cute Baby Sounds (Prevents Tuning Out)
  • Lights Up (Green or Red)
  • Works with 99% of Cars

Babeep is a patent-pending product based on years of R&D. Using BabeepSense™ technology including radiation-free hardware sensors along with sophisticated real time learning and processing algorithms that allow the Babeep™ device to automatically flash and emit sounds when the car engine is turned off.

The company has proven the product is in working order and is seeking to raise $300,000 for manufacturing, distribution and other expenses. The company is offering perks starting at $1 and is seeking contributions that will allow for the distribution of product around day care centers, hospitals and more. Early-bird customers will get the best price ($35 including shipping) and are expected to receive devices in February 2015. Babeep is priced under $40 per unit including shipping in the US and Israel.

To learn more and be a part of the Babeep baby saving movement visit Indiegogo or email info@babeep.com. For campaign news and updates follow Babeep on Twitter @babeep1, Facebook and on the Web.

About Babeep - Beep Your Baby in Mind
Founded in 2012 by David Avital a father with a proven track record of successful high tech introductions, Babeep is a company dedicated to the preservation of healthy families by creating products that protect children from common safety hazards. The company has offices in San Jose, California and in Raanana Israel.

Babeep and BabeepSense are trademarks of Babeep. All other trade names and trademarks are the property of their rightful owners. Kids and Cars, Safe Kids and NHTSA have been referenced in our press release however they have not endorsed the Babeep device or the company.

References
1. Kids and Cars 2014 Heat Stroke Fatalities - http://www.kidsandcars.org/heatstroke.html
2. NHTSA - Look Before You Lock - http://www.safercar.gov/parents/heatstroke.htm
3. Safe Kids - http://www.safekids.org/preventing-heatstroke

Media Contact:
Kim Stowe
VP Marketing, Babeep
(408)839-8750
kim@stoweconsulting.com

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