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Disney Publishing Worldwide Takes Storytelling to New Heights with Star Wars™ Scene Maker
|By Business Wire
|June 19, 2014 09:08 AM EDT
Disney Publishing Worldwide today re-defines the storytelling experience
with the release of "Star
Wars Scene Maker," a new line of creativity apps
that gives kids and Star Wars fans of all ages the tools to
create, control, customize, capture and share their own 3D animated Star
Wars scenes. Utilizing simple, intuitive commands, the apps give
fans an unrivaled user-generated storytelling experience that allows
them to re-imagine and re-create iconic scenes from the Saga.
"Star Wars Scene Maker" is a new line of creativity apps that gives kids and Star Wars fans of all ages the tools to create, control, customize, capture and share their own 3D animated Star Wars scenes. (Photo: Business Wire)
Featuring 3D models of characters, vehicles, and environments, “Scene
Maker” allows fans to zoom in, pull back and explore each animated Star
Wars scene. Users have the freedom to place characters and vehicles
wherever they choose, and then customize them with a variety of weapons
to create new storylines and dialogue.
Three movable cameras can be maneuvered and switched to different film
modes, with options to rotate and adjust vertical heights to give scene
makers complete creative control of how they film their scenes.
Additionally, iconic music and dialogue deepen the scene making
experience, while options to record original dialogue expand the level
of customization. A save and share option provides opportunities for
fans to socialize their content online.
“At Disney Publishing, we are committed to reaching today’s consumers in
deeper, more engaging ways through innovative and immersive storytelling
experiences,” said Andrew Sugerman, executive vice president, Disney
Publishing Worldwide. “Star
Wars Scene Maker allows us to put kids and fans of all ages in
the director’s seat and provide them with ways to unleash their
creativity and share their passion for the Star Wars brand in a
The first app in the “Scene Maker” series launches with iconic scenes
from the original trilogy: “The Battle of Endor,” from Star Wars Episode
VI: Return of the Jedi, “Cloud City Duel” from Star Wars Episode
V: The Empire Strikes Back, and “Death Star Trench Run” from Star
Wars Episode IV: A New Hope. “The Battle of Endor” is free
with download, and each additional content pack is $2.99, or $3.99 for
The “Scene Maker” apps will continue to feature content from the Star
Wars Saga, with plans to expand to new content from the upcoming “Star
Wars Rebels” animated series on Disney XD. Additional content packs
will be released through app updates, and available through in-app
Wars Scene Maker" is available now for free for iOS on the App
Store. For additional Star Wars mobile apps updates and
information, visit www.StarWars.com,
Facebook at Facebook.com/disneyreads and Twitter at @DisneyReads.
About Disney Publishing Worldwide
Disney Publishing Worldwide (DPW) is the world's largest publisher of
children's books, magazines, and Apps, with over 700 million products
sold each year. DPW consists of an extensive worldwide books and
magazines licensing structure as well as vertically integrated
publishing imprints, including Disney-Hyperion and Disney Press in the
U.S. and Disney Libri in Italy. DPW's digital products include
bestselling eBook titles and award-winning original apps. Disney English
is DPW's English language learning business, which includes learning
centers in China and a worldwide retail-licensing program. Headquartered
in Glendale, California, DPW publishes books, magazines, and digital
products in 85 countries in 75 languages. For more information visit www.disneypublishing.com.
About Lucasfilm Ltd.
Lucasfilm Ltd., a wholly owned subsidiary of The Walt Disney Company, is
a global leader in film, television and digital entertainment
production. In addition to its motion-picture and television production,
the company's activities include visual effects and audio
post-production, cutting-edge digital animation, interactive
entertainment software, and the management of the global merchandising
activities for its entertainment properties including the legendary STAR
WARS and INDIANA JONES franchises. Lucasfilm Ltd. is
headquartered in northern California.
STAR WARS and related properties are trademarks in the United
States and/or in other countries of Lucasfilm Ltd. and/or its
affiliates. © & TM 2014 Lucasfilm Ltd. All rights reserved.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140619005609/en/
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