Welcome!

News Feed Item

GE Capital Launches Series of Educational Webinars for Equipment Dealers

GE Capital, Equipment Finance, a leader in providing financing programs for equipment manufacturers through large dealer networks, is launching a series of free webinars to help these entrepreneurial business leaders sharpen skills related to selling products and hiring employees. The “Summer of Learning” series is applicable to equipment dealers in construction, lift machines, office imaging, information technology, medical equipment and commercial trucking.

The series is composed of the following topics:

  • June 24: Financial tools to keep customers coming back.
  • July 8: Social media and social listening.
  • July 24: Social selling.
  • Aug. 14: Hiring and retaining the right people.

“The Summer of Learning is part of our Access GE program, which brings the breadth and depth of GE to our customers,” said Diane Cooper, president of GE Capital, Equipment Finance. “Our goal is to help our dealer customers sharpen their selling and business management skills by providing them with insights and expertise from seasoned GE professionals with decades of experience in these topics.”

All webinars are scheduled to take place 2-3PM ET on the day specified.

To register for the June 24 webinar, click here.

To register for the later webinars, click here.

For more information on GE Capital’s Access GE program, click here.

Webinar Details

June 24: Financial tools to keep customers coming back

Bob Bedford, an Access GE Growth Leader with 25 years’ experience in wholesale and retail financing, works with GE Capital customers to address their unique business challenges. One common issue facing equipment dealers is learning financial selling skills to maintain margins in a price-sensitive environment.

Bedford will discuss:

  • Adapting the sales process to incorporate payment-based solutions,
  • Revealing the power of asking one additional question when uncovering buyers’ needs,
  • Utilizing the power selling tool to optimize product solutions, and
  • Examples of structures and scenarios that could potentially impact a dealer’s P&L.

July 8: Social media and social listening

Mike Lee, GE Capital’s IT leader of customer experience and collaboration, will provide dealers with a social media overview. For example, he’ll help them discover what the public is saying about their brands and their competitors. He’ll also help them figure out the biggest influencers in their industry.

He’ll give special attention to dealing with Gen Y (also known as the millennial generation), the population that was born in the U.S. between roughly 1982 and 2004. Whether they’re looking at turf maintenance equipment or high-density servers, these customers have distinctive behaviors at every stage of the buying decision process that differ from those of Baby Boomers and Gen X, for example.

Lee will discuss:

  • Social media strategy considerations,
  • What “social listening” is and how it can benefit businesses,
  • Changing U.S. demographics, and
  • How millennials use social media to make purchasing decisions.

July 24: Social selling

As the commercial training and development manager of GE Capital, Equipment Finance, Mike Kunkle helps sales representatives drive business results. A recognized expert on social selling, he’ll provide his formula for success in the digital age. He’ll teach dealers to:

  • Conduct research
  • Make connections,
  • Generate awareness,
  • Create interest,
  • Build relationships, and
  • Convert relationships into revenue.

Aug. 14: Hiring and retaining the right people

John P. Burke, the employee relations manager at GE Aviation, is responsible for global union relations and employee relations at all non-union sites as well as a wide range of strategic issues such as compensation and teaming.

His remarks will cover:

  • Actively recruiting and hiring hourly talent,
  • Understanding your company and how it’s perceived,
  • Utilizing available resources to find talent, and
  • Retaining hourly employees.

About GE Capital, Equipment Finance

With more than $36 billion in lease and loan transactions since 2007, GE Capital’s Equipment Finance business manages over 40 manufacturer financing programs that span 10+ industries, including transportation, construction, information technology, office imaging, golf and turf, healthcare and manufacturing. It maintains relationships with approximately 200,000 business customers through its network of dealers and distributors, and evaluates more than 1,000 financing applications daily.

GE Capital offers consumers and businesses around the globe an array of financial products and services. For more information, visit www.gecapital.com or follow company news via Twitter (@GECapital).

GE (NYSE: GE) works on things that matter. The best people and the best technologies taking on the toughest challenges. Finding solutions in energy, health and home, transportation and finance. Building, powering, moving and curing the world. Not just imagining. Doing. GE works. For more information, visit the company's website at www.ge.com.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
SYS-CON Events announced today the Enterprise IoT Bootcamp, being held November 1-2, 2016, in conjunction with 19th Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA. Combined with real-world scenarios and use cases, the Enterprise IoT Bootcamp is not just based on presentations but with hands-on demos and detailed walkthroughs. We will introduce you to a variety of real world use cases prototyped using Arduino, Raspberry Pi, BeagleBone, Spark, and Intel Edison. Y...
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
While DevOps promises a better and tighter integration among an organization’s development and operation teams and transforms an application life cycle into a continual deployment, Chef and Azure together provides a speedy, cost-effective and highly scalable vehicle for realizing the business values of this transformation. In his session at @DevOpsSummit at 19th Cloud Expo, Yung Chou, a Technology Evangelist at Microsoft, will present a unique opportunity to witness how Chef and Azure work tog...
The vision of a connected smart home is becoming reality with the application of integrated wireless technologies in devices and appliances. The use of standardized and TCP/IP networked wireless technologies in line-powered and battery operated sensors and controls has led to the adoption of radios in the 2.4GHz band, including Wi-Fi, BT/BLE and 802.15.4 applied ZigBee and Thread. This is driving the need for robust wireless coexistence for multiple radios to ensure throughput performance and th...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
I'm a lonely sensor. I spend all day telling the world how I'm feeling, but none of the other sensors seem to care. I want to be connected. I want to build relationships with other sensors to be more useful for my human. I want my human to understand that when my friends next door are too hot for a while, I'll soon be flaming. And when all my friends go outside without me, I may be left behind. Don't just log my data; use the relationship graph. In his session at @ThingsExpo, Ryan Boyd, Engi...
SYS-CON Events announced today that China Unicom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. China United Network Communications Group Co. Ltd ("China Unicom") was officially established in 2009 on the basis of the merger of former China Netcom and former China Unicom. China Unicom mainly operates a full range of telecommunications services including mobile broadband (GSM, WCDMA, LTE F...
Enterprise IT has been in the era of Hybrid Cloud for some time now. But it seems most conversations about Hybrid are focused on integrating AWS, Microsoft Azure, or Google ECM into existing on-premises systems. Where is all the Private Cloud? What do technology providers need to do to make their offerings more compelling? How should enterprise IT executives and buyers define their focus, needs, and roadmap, and communicate that clearly to the providers?
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace.
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...