Welcome!

News Feed Item

2014 Outdoor Lions Winners Revealed at the Cannes Lions International Festival of Creativity

CANNES, 2014: Whybin\TBWA Group Melbourne was awarded the prestigious Outdoor Grand Prix at the Cannes Lions International Festival of Creativity 2014 - sponsored for the fifth consecutive year by Clear Channel Outdoor - for its work on ANZ Bank's 'GAYTMs' campaign.

Other big winners who scooped Gold Lions for their work in outdoor include: Adam&Eve DDB London for Unilever’s Marmite and a double-win for Harvey Nichols; OgilvyOne London for British Airways; DDB Paris for Hasbro; Jung von Matt Hamburg for OBI; Lowe-SSP3 Bogota for Ministry of Defense; Ogilvy Brasil Sao Paulo for GRAACC; DDB New York for Waterislife; Hakuhodo Tokyo for Inakadate Village and Infas Publications Inc; Grey New York for TNT; TBWA\London for Adidas; Del Campo Saatchi & Saatchi Buenos Aires for Mondelez International’s Beldent Infinit; Kolle Rebbe Hamburg for Bischofliches Hilfswerk Misereor; Dentsu Tokyo for Honda and BBDO Proximity Singapore for Guinness.

William Eccleshare, CEO of Clear Channel Outdoor, said: "The 2014 Outdoor Lions has been another fantastic reminder of the vast range of inspiring ways in which advertisers are utilizing our medium to engage with consumers in the out-of-home space in new and exciting ways. This year’s awards attracted 5660 entries - the highest number of entries in any Cannes Lions award category – including several big winners that incorporated digital out-of-home and interactive elements, truly demonstrating that the oldest medium has never been more exciting or relevant for advertisers.”

The Grand Prix winning campaign saw ANZ Bank, the principle sponsor of the Sydney Gay and Lesbian Mardis Gras, convey its message of diversity and inclusion by transforming ATMs into dazzling ‘GAYTMs’, decorating them with rhinestones, sequins, studs, leather and fur. Withdrawals came with a rainbow-colored receipt, and all transaction fees were donated to a gay and lesbian charity.

This year’s Outdoor Lions jury was led by Jury President, Jose Miguel Sokoloff, president of the Lowe Global Creative Council, and co-chairman and chief creative officer of the Interpublic Group's Lowe SSP3 in Bogota, Colombia. Fellow jury member, Darren Spiller, executive creative director of DDB Group in Melbourne commented: "Outdoor is an old category but it has been completely re-invented."

This year, the Outdoor Lions attracted 5660 entries and shortlisted 501. The jury awarded a total of 1 Grand Prix, 18 Gold, 40 Silver and 70 Bronze trophies.

Suzanne Grimes, President & Chief Operating Officer for Clear Channel Outdoor – North America commented: “Each year, the Outdoor Lions provide tremendous inspiration celebrating the power of a picture to evoke emotion. The enduring value of out-of-home as a medium, with unparalleled visual impact, unskippability and new digital capabilities that provide immediacy and flexibility, is more important to advertisers today than ever before. "

To view the full list of Outdoor Lions winners, visit: http://www.canneslions.com

About Clear Channel Outdoor (CCO)

Clear Channel Outdoor Holdings, Inc., (NYSE:CCO) is one of the world’s largest outdoor advertising companies, with more than 675,000 displays in over 40 countries across five continents, including 47 of the 50 largest markets in the United States. Clear Channel Outdoor Holdings offers many types of displays across its global platform to meet the advertising needs of its customers. This includes a growing digital platform that now offers over 1,000 digital billboards across 39 U.S. markets. Clear Channel Outdoor Holdings’ International segment operates in nearly 30 countries across Asia, Australia, Europe and Latin America in a wide variety of formats. More information is available at www.clearchanneloutdoor.com

Clear Channel International: clearchannelinternational.com
Follow us @CCOutdoor

Clear Channel Outdoor North America: clearchanneloutdoor.com
Follow us @CCOutdoorNA

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
Information technology (IT) advances are transforming the way we innovate in business, thereby disrupting the old guard and their predictable status-quo. It’s creating global market turbulence. Industries are converging, and new opportunities and threats are emerging, like never before. So, how are savvy chief information officers (CIOs) leading this transition? Back in 2015, the IBM Institute for Business Value conducted a market study that included the findings from over 1,800 CIO interviews ...
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive ad...
Who are you? How do you introduce yourself? Do you use a name, or do you greet a friend by the last four digits of his social security number? Assuming you don’t, why are we content to associate our identity with 10 random digits assigned by our phone company? Identity is an issue that affects everyone, but as individuals we don’t spend a lot of time thinking about it. In his session at @ThingsExpo, Ben Klang, Founder & President of Mojo Lingo, discussed the impact of technology on identity. Sho...
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
There are 66 million network cameras capturing terabytes of data. How did factories in Japan improve physical security at the facilities and improve employee productivity? Edge Computing reduces possible kilobytes of data collected per second to only a few kilobytes of data transmitted to the public cloud every day. Data is aggregated and analyzed close to sensors so only intelligent results need to be transmitted to the cloud. Non-essential data is recycled to optimize storage.
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
Stratoscale, the software company developing the next generation data center operating system, exhibited at SYS-CON's 18th International Cloud Expo®, which took place at the Javits Center in New York City, NY, in June 2016.Stratoscale is revolutionizing the data center with a zero-to-cloud-in-minutes solution. With Stratoscale’s hardware-agnostic, Software Defined Data Center (SDDC) solution to store everything, run anything and scale everywhere, IT is empowered to take control of their data ce...
In his session at @DevOpsSummit at 19th Cloud Expo, Robert Doyle, lead architect at eCube Systems, will examine the issues and need for an agile infrastructure and show the advantages of capturing developer knowledge in an exportable file for migration into production. He will introduce the use of NXTmonitor, a next-generation DevOps tool that captures application environments, dependencies and start/stop procedures in a portable configuration file with an easy-to-use GUI. In addition to captur...
SYS-CON Events announced today that SD Times | BZ Media has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. BZ Media LLC is a high-tech media company that produces technical conferences and expositions, and publishes a magazine, newsletters and websites in the software development, SharePoint, mobile development and commercial UAV markets.
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain.
In the first article of this three-part series on hybrid cloud security, we discussed the Shared Responsibility Model and examined how the most common attack strategies persist, are amplified, or are mitigated as assets move from data centers to the cloud. Today, we’ll look at some of the unique security challenges that are introduced by public cloud environments. While cloud computing delivers many operational, cost-saving and security benefits, it takes place in a public, shared and on-demand ...
Both SaaS vendors and SaaS buyers are going “all-in” to hyperscale IaaS platforms such as AWS, which is disrupting the SaaS value proposition. Why should the enterprise SaaS consumer pay for the SaaS service if their data is resident in adjacent AWS S3 buckets? If both SaaS sellers and buyers are using the same cloud tools, automation and pay-per-transaction model offered by IaaS platforms, then why not host the “shrink-wrapped” software in the customers’ cloud? Further, serverless computing, cl...