News Feed Item

Cellcom Partners With Vasona Networks for Better App Performance When Mobile Data Traffic Overloads Cells

Achieves More Than 30 Percent Improved Bitrate Performance for Video and Web Browsing, More Than 35 Percent Service Latency Reduction, and Real-Time Cell Traffic Visibility

SANTA CLARA, CA -- (Marketwired) -- 06/20/14 -- Vasona Networks, Inc.®, a provider of platforms for mobile network capacity, resource management and intelligence, today announced its work with Cellcom to improve mobile broadband performance. The Wisconsin-based operator has deployed both the Vasona SmartAIR™1000 edge application controller and SmartVISION™ analysis suite to gain real-time visibility of network congestion and improve the overall mobile broadband experience when cells are overloaded. During periods of congestion, Cellcom realizes more than 30 percent improved bitrate performance for video and web browsing, and a 35 percent reduction in mobile service latency.

Consumers want more from their mobile broadband experiences and expect to be able to stream media and browse the Web with no hiccups or issues. Cellcom has long been dedicated to providing extraordinary customer care and wanted to meet growing subscriber demand for excellent mobile broadband experiences while maximizing the potential of its network. It was particularly important that the video experience be improved for subscribers. By working with Vasona Networks, Cellcom helps subscribers reduce or avoid the "spinning wheel" waiting experience when accessing media.

"We examined several options for RAN optimization and were impressed by how well the Vasona Networks edge application controller and analysis suite could meet our requirements for real-time cell congestion management, faster web browsing, improved video streaming and a reduction in latency," said Robert Riordan, executive vice president and director of corporate development for Cellcom. "After initial deployments in a handful and then hundreds of cells, the outcome was so successful that we rolled out the Vasona Networks solution across our network."

The Vasona SmartAIR integrates between the mobile network core and the RAN (radio access network), where it assesses when and how congestion occurs in each cell. It also examines the characteristics of all contending application sessions at that moment and determines how much bandwidth each needs for smooth performance. If any cell on the network becomes congested, the SmartAIR takes action to manage service quality.

Vasona SmartVISION provides both real-time monitoring of live operating conditions and analytical reporting about cell performance trends. It identifies issues impacting performance and customer experiences while they happen, and helps guide investment based on trends in use of cells and their resources. SmartVISION also facilitates centralized management of the SmartAIR1000.

"Cellcom benefits substantially by deploying the combined SmartAIR and SmartVISION solution to improve subscribers' mobile broadband experiences," said Biren Sood, CEO of Vasona Networks. "Quality of experience has become the new battleground for mobile operators and Vasona Networks is dedicated to innovations that differentiate experiences of their customers doing more than ever on the go."

About Vasona Networks
Founded in 2010, Vasona Networks, Inc. works with global mobile network operators to achieve better mobile broadband experiences. The company's pioneering edge application controller, the SmartAIR™1000, and the SmartVISION™ analysis suite, elevate operator capabilities to deliver better subscriber experiences on 3G and 4G networks, and to understand network activities for better long-term planning. The technology is based on comprehensive perspective of all data activity within every cell at any time. The company has received investments from Bessemer Venture Partners and New Venture Partners. Vasona Networks is headquartered in Santa Clara, California, with offices around the world. For more information, visit www.vasonanetworks.com.

About Cellcom
Cellcom is an innovative wireless company that provides nationwide service for its customer base throughout Wisconsin and Michigan, with nearly 70 retail and agent locations. Cellcom is respected for its long-standing reputation of delivering extraordinary customer care, being a strong community partner, and for its renowned network, which is customized to its rural markets. As a subsidiary of Nsight, Cellcom is part of a family of companies offering complete telecommunications services.

Media Contacts:
Brian Baumley
BLB Communications for Vasona Networks
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
SYS-CON Events announced today that Interface Masters Technologies, a leader in Network Visibility and Uptime Solutions, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Interface Masters Technologies is a leading vendor in the network monitoring and high speed networking markets. Based in the heart of Silicon Valley, Interface Masters' expertise lies in Gigabit, 10 Gigabit and 40 Gigabit Eth...
One of biggest questions about Big Data is “How do we harness all that information for business use quickly and effectively?” Geographic Information Systems (GIS) or spatial technology is about more than making maps, but adding critical context and meaning to data of all types, coming from all different channels – even sensors. In his session at @ThingsExpo, William (Bill) Meehan, director of utility solutions for Esri, will take a closer look at the current state of spatial technology and ar...
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue an...
As software becomes more and more complex, we, as software developers, have been splitting up our code into smaller and smaller components. This is also true for the environment in which we run our code: going from bare metal, to VMs to the modern-day Cloud Native world of containers, schedulers and microservices. While we have figured out how to run containerized applications in the cloud using schedulers, we've yet to come up with a good solution to bridge the gap between getting your conta...
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his session at @DevOpsSummit 19th Cloud Expo, Eric Robertson, General Manager at CollabNet, will show how customers are able to achieve a level of transparency that enables everyon...
SYS-CON Events announced today that Streamlyzer will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Streamlyzer is a powerful analytics for video streaming service that enables video streaming providers to monitor and analyze QoE (Quality-of-Experience) from end-user devices in real time.
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
In past @ThingsExpo presentations, Joseph di Paolantonio has explored how various Internet of Things (IoT) and data management and analytics (DMA) solution spaces will come together as sensor analytics ecosystems. This year, in his session at @ThingsExpo, Joseph di Paolantonio from DataArchon, will be adding the numerous Transportation areas, from autonomous vehicles to “Uber for containers.” While IoT data in any one area of Transportation will have a huge impact in that area, combining sensor...
DevOps theory promotes a culture of continuous improvement built on collaboration, empowerment, systems thinking, and feedback loops. But how do you collaborate effectively across the traditional silos? How can you make decisions without system-wide visibility? How can you see the whole system when it is spread across teams and locations? How do you close feedback loops across teams and activities delivering complex multi-tier, cloud, container, serverless, and/or API-based services?
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
So you think you are a DevOps warrior, huh? Put your money (not really, it’s free) where your metrics are and prove it by taking The Ultimate DevOps Geek Quiz Challenge, sponsored by DevOps Summit. Battle through the set of tough questions created by industry thought leaders to earn your bragging rights and win some cool prizes.
Today every business relies on software to drive the innovation necessary for a competitive edge in the Application Economy. This is why collaboration between development and operations, or DevOps, has become IT’s number one priority. Whether you are in Dev or Ops, understanding how to implement a DevOps strategy can deliver faster development cycles, improved software quality, reduced deployment times and overall better experiences for your customers.
Cloud based infrastructure deployment is becoming more and more appealing to customers, from Fortune 500 companies to SMEs due to its pay-as-you-go model. Enterprise storage vendors are able to reach out to these customers by integrating in cloud based deployments; this needs adaptability and interoperability of the products confirming to cloud standards such as OpenStack, CloudStack, or Azure. As compared to off the shelf commodity storage, enterprise storages by its reliability, high-availabil...