News Feed Item

In-home Consumer Electronics Multiply but Electricity Usage per Home Falls, Finds New CEA Study

Despite their significantly higher market penetration in U.S. homes, consumer electronics (CE) now account for a lower percentage of electricity usage per household than they did three years ago, according to new research released today by the Consumer Electronics Association (CEA)®. The study Energy Consumption of Consumer Electronics in U.S. Homes in 2013 says CE devices accounted for just 12 percent of residential electricity consumption in the U.S. last year, a nine percent drop from their energy consumption share in 2010 (13.2 percent).

“This comprehensive assessment of CE energy consumption is a significant contribution to the understanding of energy efficiency trends within our industry,” said Gary Shapiro, president and CEO of CEA. “Rapid changes in the energy consumption characteristics of high-tech devices make it essential to develop up-to-date and accurate assessments of energy usage. And it’s clear the energy efficiency improvements for consumer electronics are best driven by innovation, competition, voluntary agreements and programs such as ENERGY STAR."

Within CE's 12 percent share of total residential energy consumption in 2013, televisions accounted for 30 percent, set-top boxes 18 percent and computers 13 percent. While televisions continue to be the most widely owned CE device in the U.S. with 97 percent household penetration in 2013, their unit energy consumption is declining due to innovations in display technologies. The total annual electricity consumption of televisions dropped 23 percent from 2010, as efficiency levels increased and the use of cathode ray tube (analog) televisions declined.

“The Environmental Protection Agency applauds the electronics industry for the efficiency innovation that underlies the findings of this new study,” said Ann Bailey, director of the ENERGY STAR Products Program. “This is further evidence that American consumers don’t have to sacrifice to save energy and help protect the climate.”

“Long-standing programs like ENERGY STAR and new-model approaches such as the recent set top box voluntary agreement prove that energy efficiency is best achieved when the public and private sectors work together,” said Doug Johnson, vice president of technology policy at CEA. “In the rapidly-changing world of electronics devices and high-tech products, these voluntary and market-driven approaches are the only methods that can keep pace with technology, protect innovation and competition, and still achieve efficiency goals. If older data is used to analyze potential energy policy decisions, such as voluntary or mandatory regulatory programs, it can lead to less effective policy decisions that may not achieve the end goals.”

This is the third major study CEA has commissioned to quantify the electricity consumption of CE in U.S. households. The two prior studies focused on CE in homes in 2006 and 2010. The latest study covers 17 priority products comprising 80 percent of the residential energy use of consumer electronics, plus an additional 29 other products that make up the remaining 20 percent. Relative to other energy end uses, the CE end-use characteristics typically change very quickly due to innovation and shorter product cycles.

According to the study, U.S. households were actively using nearly 3.8 billion CE devices in 2013 spanning 46 discrete technology categories and consuming an estimated 169 terawatt-hours (TWh) of electricity. The prior study reported 2.9 billion devices were in use in 2010 across 35 discrete technology categories and consumed an estimated 193 TWh.

“As the Alliance pursues the goal of doubling energy productivity in the U.S. by 2030, it’s essential that we understand and account for energy-use trends and efficiency gains across all industry sectors, including electronics," said Kateri Callahan, president of the Alliance to Save Energy. "We applaud CEA for its commitment to accuracy in conducting and sharing these studies, which provide invaluable insight to both policymakers and the broader energy efficiency community.”

“Good energy-efficiency policy depends on having good and current data,” said Assembly Member Steven Bradford (D-Gardena), chairman of the California Assembly Utilities and Commerce Committee. “Especially for the fast-moving, innovative consumer electronics industry, it’s crucial for policy makers to understand the latest energy and technology trends in order to recognize the best policy approaches.”

The study was produced by the Fraunhofer Center for Sustainable Energy Systems to quantify the electricity consumption of CE products in U.S. households in 2013. Devices covered in depth in the study include televisions, game consoles, set-top boxes (cable, satellite, telco and stand-alone), computers and peripherals, computer speakers, monitors, home audio, smart phones, tablets and networking equipment.

For a comprehensive look at the CE industry’s ongoing efforts toward improved sustainability and efficiency, please see The Consumer Electronics Association 2013 Sustainability Report. CEA also supports consumer education on energy efficiency and e-cycling via the website GreenerGadgets.org, where consumers can calculate their approximate home energy usage with the Consumer Electronics Energy Calculator and find tips to help reduce their energy costs.

About CEA:

The Consumer Electronics Association (CEA) is the technology trade association representing the $208 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also owns and produces the International CES – The Global Stage for Innovation. All profits from CES are reinvested into CEA’s industry services. Find CEA online at www.CE.org, www.DeclareInnovation.com and through social media.


  • CE Week
    June 23-27, 2014, New York, NY
    • CE Week Exhibits
      June 25-26, 2014, New York, NY
  • CEA Innovate!
    Sept. 30-Oct. 2, 2014, Phoenix, AZ
  • CES Unveiled Paris
    October 22, 2014, Paris, France
  • CE Hall of Fame Dinner
    November 10, 2014, New York, NY
  • CES Unveiled New York
    November 11, 2014, New York, NY
  • CES Unveiled Las Vegas
    January 4, 2015, Las Vegas, NV
  • 2015 International CES
    January 6-9, 2015, Las Vegas, NV

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
I'm a lonely sensor. I spend all day telling the world how I'm feeling, but none of the other sensors seem to care. I want to be connected. I want to build relationships with other sensors to be more useful for my human. I want my human to understand that when my friends next door are too hot for a while, I'll soon be flaming. And when all my friends go outside without me, I may be left behind. Don't just log my data; use the relationship graph. In his session at @ThingsExpo, Ryan Boyd, Engi...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Join Impiger for their featured webinar: ‘Cloud Computing: A Roadmap to Modern Software Delivery’ on November 10, 2016, at 12:00 pm CST. Very few companies have not experienced some impact to their IT delivery due to the evolution of cloud computing. This webinar is not about deciding whether you should entertain moving some or all of your IT to the cloud, but rather, a detailed look under the hood to help IT professionals understand how cloud adoption has evolved and what trends will impact th...
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, will draw together recent research and lessons learned from emerging and established ...
Whether they’re located in a public, private, or hybrid cloud environment, cloud technologies are constantly evolving. While the innovation is exciting, the end mission of delivering business value and rapidly producing incremental product features is paramount. In his session at @DevOpsSummit at 19th Cloud Expo, Kiran Chitturi, CTO Architect at Sungard AS, will discuss DevOps culture, its evolution of frameworks and technologies, and how it is achieving maturity. He will also cover various st...
Effectively SMBs and government programs must address compounded regulatory compliance requirements. The most recent are Controlled Unclassified Information and the EU’s GDPR have Board Level implications. Managing sensitive data protection will likely result in acquisition criteria, demonstration requests and new requirements. Developers, as part of the pre-planning process and the associated supply chain, could benefit from updating their code libraries and design by incorporating changes.
Enterprises have been using both Big Data and virtualization for years. Until recently, however, most enterprises have not combined the two. Big Data's demands for higher levels of performance, the ability to control quality-of-service (QoS), and the ability to adhere to SLAs have kept it on bare metal, apart from the modern data center cloud. With recent technology innovations, we've seen the advantages of bare metal erode to such a degree that the enhanced flexibility and reduced costs that ...
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Qosmos, the market leader for IP traffic classification and network intelligence technology, has announced that it will launch the Launch L7 Viewer at CloudExpo | @ThingsExpo Silicon Valley, being held November 1 – 3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The L7 Viewer is a traffic analysis tool that provides complete visibility of all network traffic that crosses a virtualized infrastructure, up to Layer 7. It facilitates and accelerates common IT tasks such as VM migra...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessi...
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
operations aren’t merging to become one discipline. Nor is operations simply going away. Rather, DevOps is leading software development and operations – together with other practices such as security – to collaborate and coexist with less overhead and conflict than in the past. In his session at @DevOpsSummit at 19th Cloud Expo, Gordon Haff, Red Hat Technology Evangelist, will discuss what modern operational practices look like in a world in which applications are more loosely coupled, are deve...
Security, data privacy, reliability, and regulatory compliance are critical factors when evaluating whether to move business applications from in-house, client-hosted environments to a cloud platform. Quality assurance plays a vital role in ensuring that the appropriate level of risk assessment, verification, and validation takes place to ensure business continuity during the migration to a new cloud platform.
In his session at 19th Cloud Expo, Nick Son, Vice President of Cyber Risk & Public Sector at Coalfire, will discuss the latest information on the FedRAMP Program. Topics will cover: FedRAMP Readiness Assessment Report (RAR). This new process is designed to streamline and accelerate the FedRAMP process from the traditional timeline by initially focusing on technical capability instead of documentation preparedness. FedRAMP for High-impact level systems. Early in 2016 FedRAMP officially publishe...