Welcome!

News Feed Item

2nd Watch Survey Shows Cloud IaaS Buyers Maturing in Needs and Goals

32% of Companies Are Fully Committed to Using Cloud Infrastructure to Run Their Business and 64% Expect the Cloud to Help Drive Innovation

SEATTLE, WA -- (Marketwired) -- 06/24/14 -- 2nd Watch, a provider of cloud deployment, management and monitoring services, announces the results of its survey of more than 400 IT professionals on cloud infrastructure buying trends. The survey, delivered online over the past two weeks, focused on cloud purchasing behaviors, goals and attitudes, and scored participants based on the answers into one of three buying categories: Calculated, Market-Driven and All-In.

Nearly 42% scored as Calculated buyers, defined as companies that are just dipping their toes in the proverbial cloud water by testing one or two applications. The next highest scoring category was All-In at 32%, defined as buyers who are interested in moving their entire data center/application infrastructure to the cloud. Market-Driven companies, that are moving all "edge" or customer-facing applications to the cloud, made up 16% of the responses. The remaining 10% split their responses evenly among two categories.

"The results are a telling barometer on the state of cloud maturity, as nearly half of companies have moved beyond the cautious stage to pushing significant percentages of their applications and processes to the cloud," says Kris Bliesner, CEO at 2nd Watch. "The survey also shows that goals for the cloud are fairly split between cost-saving measures and the desire to be more agile in the market."

Saving money and avoiding in-house management of technology was the top goal for moving to the cloud, as stated by 36% of participants. Application-specific goals comprise 33% of responses and 29% said they use the cloud to quickly respond to new opportunities. A large percentage of individuals, 64%, say that the cloud will help drive business and/or customer-related innovations at their company.

Additional survey highlights:

Cloud adoption: Nearly 30% say that their company is almost or already 100% running in the cloud and that cloud infrastructure will continue to grow at their companies in the future. Meanwhile, 43% they aren't sure about future use of the cloud and 26% say that their company will grow cloud computing but maintain a hybrid infrastructure for a long time.

Selection criteria: When choosing a cloud infrastructure provider, 37% say they look at both cost and comprehensive services; 32% compare cost and performance metrics and 30% say that name-brand market leaders are the way to go to ensure a reliable, fast user experience.

Influencers: 47% said that the IT director has the most buying influence on cloud strategy, whereas 28% pointed to business unit leaders and 24% said sales and marketing were top influencers.

Competition: Nearly half the participants (48%) say that they are not influenced by what competitors are doing in the cloud. However, nearly 30% of individuals say that their company is influenced by competitive cloud moves and that the cloud is a key differentiator. Driving sales and better customer service is the main driver for 22% of companies, who say they are "sometimes" influenced by competitors.

Executive buy-in: CEOs are still cautious about the cloud due to privacy, security or legal concerns, says 42% of participants. In 35% of companies, however, the CEO is an enthusiastic supporter of the cloud, while 22% report that their CEO doesn't care much how employees get work done as long as there are results.

Barriers: Nearly half (45%) say that a lack of control and lack of visibility in the cloud is their company's greatest concern. The next top concern is growing complexity stemming from issues such as integration needs (36%). Finally, the remaining 18% say that the attractive pricing and service offerings of cloud providers mitigate any concerns.

About 2nd Watch
2nd Watch is a global leader in building, deploying and managing Amazon Web Services (AWS) based IT operations for enterprise customers. 2nd Watch assists customers in evaluating the economics of moving IT operations into AWS, designs and builds highly reliable and scalable AWS based enterprise IT platforms, and provides software tools and management services that enable enterprises to deploy, manage and optimize cloud based IT operations infrastructure. 2nd Watch has effectively moved over 2MW of enterprise data center capacity into the AWS cloud as part of 300+ platform and data center migrations. 2nd Watch is an AWS Premier Consulting Partner and is headquartered in Liberty Lake, WA with offices in Seattle, San Francisco, and New York. For more information, try the TCO Calculator at tco.2ndwatch.com, email [email protected], visit www.2ndwatch.com or call 1-888-317-7920.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, sha...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
CloudJumper, a Workspace as a Service (WaaS) platform innovator for agile business IT, has been recognized with the Customer Value Leadership Award for its nWorkSpace platform by Frost & Sullivan. The company was also featured in a new report(1) by the industry research firm titled, “Desktop-as-a-Service Buyer’s Guide, 2016,” which provides a comprehensive comparison of DaaS providers, including CloudJumper, Amazon, VMware, and Microsoft.
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"Qosmos has launched L7Viewer, a network traffic analysis tool, so it analyzes all the traffic between the virtual machine and the data center and the virtual machine and the external world," stated Sebastien Synold, Product Line Manager at Qosmos, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
Rapid innovation, changing business landscapes, and new IT demands force businesses to make changes quickly. In the eyes of many, containers are at the brink of becoming a pervasive technology in enterprise IT to accelerate application delivery. In this presentation, attendees learned about the: The transformation of IT to a DevOps, microservices, and container-based architecture What are containers and how DevOps practices can operate in a container-based environment A demonstration of how ...
Application transformation and DevOps practices are two sides of the same coin. Enterprises that want to capture value faster, need to deliver value faster – time value of money principle. To do that enterprises need to build cloud-native apps as microservices by empowering teams to build, ship, and run in production. In his session at @DevOpsSummit at 19th Cloud Expo, Neil Gehani, senior product manager at HPE, discussed what every business should plan for how to structure their teams to delive...
"Venafi has a platform that allows you to manage, centralize and automate the complete life cycle of keys and certificates within the organization," explained Gina Osmond, Sr. Field Marketing Manager at Venafi, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"We are a modern development application platform and we have a suite of products that allow you to application release automation, we do version control, and we do application life cycle management," explained Flint Brenton, CEO of CollabNet, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web ...