|By Business Wire||
|June 25, 2014 10:01 AM EDT||
Time Inc. and Net2TV Corp. are bringing Time’s signature brands to television. The initial shows — “PEOPLE This Week,” “The Week In TIME,” “Cooking Light,” “Inside Golf Magazine” and “Southern Living” — are based on Time Inc.’s popular titles. To create the full-length programs, Net2TV’s production team curates and packages existing short-form video from Time Inc.’s video library. See samples of the shows here: http://bit.ly/1iuKIQD.
The free, ad-supported programs are available today on Net2TV’s Portico TV service, which is distributed to more than 25 million viewers through smart TVs from Samsung, LG, Sharp and Philips; on Roku-connected TVs; and Toshiba tablets and notebooks. The shows are also available online at www.portico.tv.
“These shows give our audience more of the content they love,” said J.R. McCabe, senior vice president of video for Time Inc. “We are always looking for new ways to let audiences engage with our brands, and these streaming, full-length TV shows do just that. Plus they’re available when and where viewers want to watch.”
“Time Inc.’s iconic brands excel at providing the high-quality, special-interest editorial people know and trust,” said Tom Morgan, president and CEO of Net2TV Corp. “These programs extend that editorial reach with traditional, full-length format television programs available through streaming devices, connected TVs, the web, and mobile devices.”
About Time Inc.
Time Inc. (NYSE: TIME) is one of the largest media companies in the world reaching more than 130 million consumers each month across multiple platforms. With influential brands such as TIME, PEOPLE, Sports Illustrated, InStyle, Real Simple, Wallpaper, Travel + Leisure and Food & Wine, Time Inc. is home to celebrated events and franchises including the FORTUNE 500, TIME 100, PEOPLE’s Sexiest Man Alive, Sports Illustrated’s Sportsman of the Year, the Food & Wine Classic in Aspen and the Essence Festival.
About Net2TV and Portico TV
Net2TV Corporation is a connected-TV media company that delivers free, ad-supported programming on its Portico TV service. Portico TV programming is developed in partnership with established media brands, high-quality online producers, and independent film and documentary producers. Net2TV curates short-form videos from these partners and packages the video into full 30-, 60-, or 90-minute television programs for Internet-connected TVs and devices. The company, which is headed by industry veterans from MTV/Nickelodeon, Black Arrow, NBC, TiVo and Netflix, is based in Redwood City, Calif. For more information, visit www.net2tv.com.
Share this story: Twitter @Time_Inc @net2television and @tvportico.
Net2TV is a trademark of Net2TV Corporation. Portico, Portico TV and the Portico logo are service marks of Net2TV Corporation. All other trademarks, registered trademarks and service marks are the property of their respective owners.
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