Welcome!

News Feed Item

Alexis Abramson, PhD, Leading Industry Expert for Those Over 50, Signs With Top Agent Alan Morell Creative Management Partners, for Her Book, Network Broadcast and Licensing Line of Products

NEW YORK, NY -- (Marketwired) -- 06/25/14 -- Alexis Abramson, PhD, the leading industry expert for those over 50, signs with top Agent Alan Morell, Creative Management Partners for her career initiatives. "Dr. Alexis" is an inspiring speaker, corporate consultant, successful author and award-winning entrepreneur and journalist. Her commitment to baby boomers, mature adults and caregivers has been featured in many national publications including TIME, FORBES, WALL STREET JOURNAL, ENTRENPRENUER AND PEOPLE magazines.

"I'm very excited to sign with Alan Morell for representation as we work together to achieve our mutual mandate for my expertise in literary, continued network exposure and licensing of my products. Alan has a stellar reputation and paramount contacts -- I truly look forward to working with him," said Dr. Abramson.

Said Agent Alan Morell: "Dr. Alexis is an Emmy and Gracie award-winning journalist who is THE BABY BOOMER EXPERT without equal having appeared frequently as an on-air expert Gerontologist for NBC's Today show, Weekend Today and the CBS Early Show. I am excited to work with Dr. Alexis to open up the untapped 50+ market by aligning ourselves with companies that are passionate about boomers, caregivers and older adults and have their best interests in mind."

About The 50 Plus Market:

There are more older adults alive right now than in all of human history combined. According to the U.S. Census Bureau approximately forty million people are currently over the age of fifty in the U.S. By 2030, the over-65 demographic will represent more than a quarter of the population. The size and buying power of the Baby Boomer and Senior demographics are staggering, but many companies mistakenly vastly underestimate the viability of today's mature adults.

Consider these eye opening statistics:

  • 77% of the current wealth in the United States is being controlled by older adults
  • The 55+ age group controls more than three-fourths of America's wealth
  • Boomers and seniors have a net worth that is 3x that of the younger generations
  • Baby Boomers account for nearly $230 billion, or 55% of consumer packaged goods sales each year
  • 96% of Baby Boomers participate in word-of-mouth or viral marketing by passing product or service information on to friends and family members

About Alexis Abramson, PhD:

Alexis Abramson, PhD (www.alexisabramson.com) is a leading industry expert for those over 50. She is an inspiring speaker, corporate consultant, blogger, spokesperson, researcher, author and award winning entrepreneur and journalist. Her enduring commitment to baby boomers, caregivers and mature adults has been featured in many national publications, including Time, Forbes, the Wall Street Journal, AARP Magazine, Entrepreneur, Home Health, Business Week and People.

Dr. Abramson is an Emmy and Gracie award-winning journalist who has appeared frequently as an on-air expert gerontologist for NBC's Today show, CNN, CBS, RLTV, MSNBC and numerous other media outlets. Dr. Alexis is also a featured blogger on many top tier websites including YAHOO!, HuffingtonPost, Sharecare and Caregiving.com. She is highly sought after as a keynote speaker at industry conferences, bringing awareness of baby boomer, caregiver and mature adult trends to corporations, consumers, government agencies and non-profit groups.

As a proven industry expert, Abramson has worked closely as a market consultant, lead researcher and spokesperson with major corporate organizations including AARP, Delta Airlines, Duracell, the Arthritis Foundation, Harry & David, Cohn & Wolfe, sanofi-aventis, Kimberly Clark, Comcast, Philips Electronics, Edelman, Bank of Montreal, Siemens, American Automobile Association, Golin Harris, General Mills, Hearing Life, Century 21, Beltone, Subway, Humana, Ogilvy PR, CareLine, RLTV, Walmart, P&G and many more.

Dr. Abramson is the author of four highly-acclaimed books - The 55+ Fact Book, a collection of must-know facts, statistics, and interesting information about the 55+ demographic; The Caregivers Survival Handbook, a guide to help caregivers balance the responsibilities of caring for others and for themselves; Home Safety for Seniors, a room-by-room reference and idea book for making independent senior and home-bound living easier and The Medicare Resource Guide, a comprehensive collection of resources and documents necessary for individuals caring for aging friends or family members. Dr. Alexis' next book, How to Guide for the 50+, is a comprehensive guide revealing the best-kept secrets for a happy and healthy life.

Her dedication to baby boomers, caregivers and mature adults has won Abramson a number of professional accolades, including Working Woman Magazine's General Entrepreneurial Excellence Award, Atlanta Small Business' Person of the Year Award, 40 Under 40 Award, American Society of Aging's Outstanding Small Business Award and many others. Dr. Abramson received her Doctorate in Gerontology from the prestigious University of Southern California's Davis School of Gerontology.

Doctors represented by Agent Alan Morell for Literary, Broadcast, Fortune 500 Company's past and present: Dr. Bob Arnot: ("Aztec Diet" by HarperCollins NY Times Best Seller; Broadcast NBC; Campaigns: Google Health, General Mills, Pfizer, Products with VitaQuest; TV Series with RLTV under development); Dr. John Whyte: ("Is this Normal" by Rodale Press; Discovery Communications; Campaigns: Johnson & Johnson; Lily); Dr. Vijay Vad: ("Stop Pain" by Hay House; Broadcast: PBS); Dr. Alan Xenakis: ("Heart Truth Campaign"; Broadcast CBS); Dr. Eric Fisher: ("Eddie and the Emoticons"; Broadcast: CNN FOX; Dr. Jingdaun Yang: ("Facing East" with Designer Norma Kamali for HarperCollins, Products with VitaQuest) ; Dr. Christine Dumas: ABC "Katie" Show (Panther Bio; Private Access Pharma Sector); Giovanni Campaniele, MD (Health Heart with Sarah Toland; VitaQuest).

For further information:
[email protected]
www.alexisabramson.com
www.creativemanagementpartners.com

Contact Information:
THE CREATIVE MANAGEMENT AGENCY
Creative Management Partners LLC
433 North Camden Drive
6th Floor
Beverly Hills, Ca. 90210
www.creativemanagementpartners.com
508-292-7900

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
"Tintri focuses on the Ops side of the DevOps, which basically is pushing more and more of the accessibility of the infrastructure to the developers and trying to get behind the scenes," explained Dhiraj Sehgal of Tintri in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
Cloud applications are seeing a deluge of requests to support the exploding advanced analytics market. “Open analytics” is the emerging strategy to deliver that data through an open data access layer, in the cloud, to be directly consumed by external analytics tools and popular programming languages. An increasing number of data engineers and data scientists use a variety of platforms and advanced analytics languages such as SAS, R, Python and Java, as well as frameworks such as Hadoop and Spark...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
Both SaaS vendors and SaaS buyers are going “all-in” to hyperscale IaaS platforms such as AWS, which is disrupting the SaaS value proposition. Why should the enterprise SaaS consumer pay for the SaaS service if their data is resident in adjacent AWS S3 buckets? If both SaaS sellers and buyers are using the same cloud tools, automation and pay-per-transaction model offered by IaaS platforms, then why not host the “shrink-wrapped” software in the customers’ cloud? Further, serverless computing, cl...
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 21st Int\ernational Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their ...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), provided an overview of various initiatives to certify the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldwide re...
In the world of DevOps there are ‘known good practices’ – aka ‘patterns’ – and ‘known bad practices’ – aka ‘anti-patterns.' Many of these patterns and anti-patterns have been developed from real world experience, especially by the early adopters of DevOps theory; but many are more feasible in theory than in practice, especially for more recent entrants to the DevOps scene. In this power panel at @DevOpsSummit at 18th Cloud Expo, moderated by DevOps Conference Chair Andi Mann, panelists discussed...
Wooed by the promise of faster innovation, lower TCO, and greater agility, businesses of every shape and size have embraced the cloud at every layer of the IT stack – from apps to file sharing to infrastructure. The typical organization currently uses more than a dozen sanctioned cloud apps and will shift more than half of all workloads to the cloud by 2018. Such cloud investments have delivered measurable benefits. But they’ve also resulted in some unintended side-effects: complexity and risk. ...
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, discussed some of the security challenges of the IoT infrastructure and related how these aspects impact Smart Living. The material was delivered interac...
It is ironic, but perhaps not unexpected, that many organizations who want the benefits of using an Agile approach to deliver software use a waterfall approach to adopting Agile practices: they form plans, they set milestones, and they measure progress by how many teams they have engaged. Old habits die hard, but like most waterfall software projects, most waterfall-style Agile adoption efforts fail to produce the results desired. The problem is that to get the results they want, they have to ch...
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...