Welcome!

News Feed Item

Mamma Chia Launches New Vitality + Energy Beverages

First Drink Combining the Power of Chia With the Clean Energy of Guayusa

CARLSBAD, CA -- (Marketwired) -- 06/27/14 -- Mamma Chia, the organic food and beverage company that originated the chia beverage category and continues to be the chia product leader and innovator, is revolutionizing energy drinks! The new Vitality + Energy beverage is a truly healthy, clean energy line that combines the nutritional powerhouse of chia, with the natural energy source of Guayusa (gwhy-you-sa).

Mamma Chia Vitality + Energy organic beverages combine the powerful nutrients of chia with the pure, clean energy of Guayusa and refreshing organic fruit juices. The result is a delicious beverage that delivers 2500 mg of Omega-3s, 90 mg of natural caffeine (about as much in an 8 oz. cup of coffee), twice the antioxidants of a cup of green tea, along with fiber and protein.

The new Vitality + Energy organic beverages, along with all Mamma Chia products, are Non-GMO Verified, gluten-free, vegan, Kosher and Certified Organic by the USDA.

Retailing for $2.99, the Vitality + Energy organic beverages are available in four flavors: Blackberry Blast, Cherry Charge, Raspberry Razz and Grape Power.

Mamma Chia's Vitality + Energy drinks are debuting at the Fancy Foods Show in New York City and will be available September 2014 in select retailers, including Whole Foods, Safeway and Target.

Guayusa has been part of the Amazonian culture for more than 2,000 years, treasured for its unique balance of caffeine, antioxidants and vitamins, along with its energizing effects. It is found in the leaves of the holly tree native to the Amazon Rainforest of Ecuador. Guayusa provides a smooth, clean caffeine that delivers balanced and sustained energy without the jitters and crashes typically associated with coffee, energy drinks or other sources of caffeine.

Chia seeds are packed with the richest plant-based source of Omega-3s. An excellent source of dietary fiber, complete protein and antioxidants, the ancient seed was held in high esteem by both the Maya and Aztecs for increasing vitality and strength.

"Mamma Chia has created an entirely new class of energy drinks. Vitality + Energy is perfect for active souls seeking a truly healthy and nutritious energy beverage," said Janie Hoffman, Mamma Chia founder and chief executive officer, and author of Chia Vitality (Random House - April 2014) and The Chia Cookbook (Ten Speed Press - September 2014). "We found that Guayusa is one of the best all-natural sources of caffeine providing clean, sustained energy. Combined with the powerful nutrients in chia, our new beverages revitalize, energize and nourish your entire body and soul."

Lightly sweetened with only 14 grams of organic cane sugar, one bottle of Mamma Chia Vitality + Energy (10 oz.) delivers:

  • More than an entire day's worth of Omega-3s (2500 mg)
  • 25 percent of one's daily fiber (6 grams)
  • 4 grams of complete protein
  • 90 mg of natural caffeine
  • Calcium, powerful antioxidants and valuable minerals
  • 120 calories

About Mamma Chia
Mamma Chia is a conscious and sustainable company with a mission to share the magic of chia through delicious, high-quality, organic chia-based foods and beverages. Founded in 2009, Mamma Chia is a category innovator and maker of the first-to-market chia beverage, as well as the Chia Squeeze Vitality Snack. Mamma Chia was created by founder and chief executive officer, Janie Hoffman, in the kitchen of her small, rural farm outside of San Diego. Selected as a 2014 Breakout Brand by Beverage World and named 2013 Best Retail Brand by Nutritional Outlook, Mamma Chia is a Certified B Corporation, a member of 1% for the Planet and a founding member of the Slow Money Alliance. Mamma Chia donates one percent of sales to support farmers, community groups and organizations that build healthy local food systems. Mamma Chia is available in mainstream grocery stores and natural food markets in the US and Canada. For more information, visit www.MammaChia.com.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2628430

Media Contact:
Leigh Needham
KCPR
(619) 807-9632
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
SYS-CON Events announced today that Daiya Industry will exhibit at the Japanese Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Ruby Development Inc. builds new services in short period of time and provides a continuous support of those services based on Ruby on Rails. For more information, please visit https://github.com/RubyDevInc.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busine...
As businesses evolve, they need technology that is simple to help them succeed today and flexible enough to help them build for tomorrow. Chrome is fit for the workplace of the future — providing a secure, consistent user experience across a range of devices that can be used anywhere. In her session at 21st Cloud Expo, Vidya Nagarajan, a Senior Product Manager at Google, will take a look at various options as to how ChromeOS can be leveraged to interact with people on the devices, and formats th...
First generation hyperconverged solutions have taken the data center by storm, rapidly proliferating in pockets everywhere to provide further consolidation of floor space and workloads. These first generation solutions are not without challenges, however. In his session at 21st Cloud Expo, Wes Talbert, a Principal Architect and results-driven enterprise sales leader at NetApp, will discuss how the HCI solution of tomorrow will integrate with the public cloud to deliver a quality hybrid cloud e...
Is advanced scheduling in Kubernetes achievable? Yes, however, how do you properly accommodate every real-life scenario that a Kubernetes user might encounter? How do you leverage advanced scheduling techniques to shape and describe each scenario in easy-to-use rules and configurations? In his session at @DevOpsSummit at 21st Cloud Expo, Oleg Chunikhin, CTO at Kublr, will answer these questions and demonstrate techniques for implementing advanced scheduling. For example, using spot instances ...
The next XaaS is CICDaaS. Why? Because CICD saves developers a huge amount of time. CD is an especially great option for projects that require multiple and frequent contributions to be integrated. But… securing CICD best practices is an emerging, essential, yet little understood practice for DevOps teams and their Cloud Service Providers. The only way to get CICD to work in a highly secure environment takes collaboration, patience and persistence. Building CICD in the cloud requires rigorous ar...
SYS-CON Events announced today that Yuasa System will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Yuasa System is introducing a multi-purpose endurance testing system for flexible displays, OLED devices, flexible substrates, flat cables, and films in smartphones, wearables, automobiles, and healthcare.
Companies are harnessing data in ways we once associated with science fiction. Analysts have access to a plethora of visualization and reporting tools, but considering the vast amount of data businesses collect and limitations of CPUs, end users are forced to design their structures and systems with limitations. Until now. As the cloud toolkit to analyze data has evolved, GPUs have stepped in to massively parallel SQL, visualization and machine learning.
The session is centered around the tracing of systems on cloud using technologies like ebpf. The goal is to talk about what this technology is all about and what purpose it serves. In his session at 21st Cloud Expo, Shashank Jain, Development Architect at SAP, will touch upon concepts of observability in the cloud and also some of the challenges we have. Generally most cloud-based monitoring tools capture details at a very granular level. To troubleshoot problems this might not be good enough.
Organizations do not need a Big Data strategy; they need a business strategy that incorporates Big Data. Most organizations lack a road map for using Big Data to optimize key business processes, deliver a differentiated customer experience, or uncover new business opportunities. They do not understand what’s possible with respect to integrating Big Data into the business model.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busine...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities – ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups. As a result, many firms employ new business models that place enormous impor...
SYS-CON Events announced today that Taica will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Taica manufacturers Alpha-GEL brand silicone components and materials, which maintain outstanding performance over a wide temperature range -40C to +200C. For more information, visit http://www.taica.co.jp/english/.
SYS-CON Events announced today that Dasher Technologies will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Dasher Technologies, Inc. ® is a premier IT solution provider that delivers expert technical resources along with trusted account executives to architect and deliver complete IT solutions and services to help our clients execute their goals, plans and objectives. Since 1999, we'v...