News Feed Item
StreamTrack Signs Opera Media Works; Launches Mobile Monetization Strategy
|By Business Wire
|June 30, 2014 04:01 PM EDT
StreamTrack, Inc. (STTK)
("StreamTrack" or the "Company"), today announced an Agreement with
Opera Media Works to utilize its AdMarvel ad serving platform for its
RadioLoyalty, RobotFruit, WatchThis and StreamTrak mobile products under
By integrating with the AdMarvel platform, StreamTrack will be able to
monetize its current mobile listener base more effectively as well as
create a framework for cutting edge monetization and user experience for
its new products.
AdMarvel, utilized by some of the top brands in the world including
Pandora, CBS, the Discovery Channel, and T-Mobile provides a managed
service for mobile advertising including analytics for Mobile Web and
In-App modalities. It supports video ad serving including rich media and
various IAB standard banner size ad delivery.
It provides for the hosting, management and serving of mobile
advertisements on mobile websites and mobile platforms of its customers
providing an online dashboard where its customers can review advertising
performance, control various aspects of ad supply, and modify, review
and manage ad campaign inventory on behalf of its advertisers. Features
include: seamless multi-advertiser management, campaign management, ad
performance optimization, multi-publisher management, advertiser
self-service, centralized campaign approval, a detailed performance
dashboard, and mediation across multiple ad sources, networks, and
Michael Hill, CEO of StreamTrack stated: “Mobile is the future. With an
increasing number of consumers shifting from traditional computer
utilization to mobile devices, being able to service and monetize mobile
is an important part of our future. The AdMarvel platform is being
integrated into native RadioLoyalty apps under development for IOS and
Android set for release in Q4 2014 as well as other products under
development. The Agreement with AdMarvel is a great step forwards
utilizing cutting edge ad serving technology combined with our platforms
to further our revenue, product offering and market share. We expect to
see a material increase in ad impressions and ad rates versus our
current mobile products once released.”
About StreamTrack, Inc.
StreamTrack, Inc. (the "Company") is a digital media and technology
services company. The Company provides audio and video streaming and
advertising services through its RadioLoyalty™ Platform (the "Platform")
to over 5,000 internet and terrestrial radio stations and other
broadcast content providers. The Platform consists of a web-based and
mobile player that manages streaming audio and video content, social
media engagement, display and video ad serving within the web player and
is also capable of replacing audio ads with video ads within the web
player in a live or on-demand environment. The Company offers the
Platform directly to its broadcasters and integrates or white labels its
technologies with web-based internet radio guides and other web-based
content providers. The Company is also continuing development of
WatchThis™, a patent-pending technology to provide web, mobile and IP
television streaming services that are e-commerce enabled within
For more information visit: http://www.streamtrack.com or http://www.radioloyalty.com
AdMarvel is a wholly owned subsidiary of Opera Software ASA. It makes
mobile advertising work by enabling mobile developers, publishers and
carriers to easily source, provision, manage and track advertising from
virtually any ad network or direct sourced advertising inventory. As the
leading trusted third party in mobile advertising, AdMarvel works with
mobile publishers, developers, carriers, ad networks, agencies and
advertisers to optimize advertising inventory and revenue. AdMarvel
services work across mobile web, WAP, SMS/MMS and in-application and
For more information, visit www.admarvel.com
Certain statements contained herein constitute "forward-looking
statements" within the meaning of the Private Securities Litigation
Reform Act of 1995. These forward-looking statements are based on
current expectations, estimates and projections about StreamTrack's
industry, management's beliefs and certain assumptions made by
management. Readers are cautioned that any such forward-looking
statements are not guarantees of future performance and are subject to
certain risks, uncertainties and assumptions that are difficult to
predict. Because such statements involve risks and uncertainties, the
actual results and performance of the Company may differ materially from
the results expressed or implied by such forward-looking statements.
Given these uncertainties, readers are cautioned not to place undue
reliance on such forward-looking statements. Unless otherwise required
by law, the Company also disclaims any obligation to update its view of
any such risks or uncertainties or to announce publicly the result of
any revisions to the forward-looking statements made here. Readers
should review carefully reports or documents the Company files
periodically with the Securities and Exchange Commission.
NHK, Japan Broadcasting, will feature the upcoming @ThingsExpo Silicon Valley in a special 'Internet of Things' and smart technology documentary that will be filmed on the expo floor between November 3 to 5, 2015, in Santa Clara. NHK is the sole public TV network in Japan equivalent to the BBC in the UK and the largest in Asia with many award-winning science and technology programs. Japanese TV is producing a documentary about IoT and Smart technology and will be covering @ThingsExpo Silicon Val...
Apr. 29, 2017 02:30 AM EDT Reads: 9,338
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location.
With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Apr. 29, 2017 01:45 AM EDT Reads: 1,549
SYS-CON Events announced today that CollabNet, a global leader in enterprise software development, release automation and DevOps solutions, will be a Bronze Sponsor of SYS-CON's 20th International Cloud Expo®, taking place from June 6-8, 2017, at the Javits Center in New York City, NY. CollabNet offers a broad range of solutions with the mission of helping modern organizations deliver quality software at speed. The company’s latest innovation, the DevOps Lifecycle Manager (DLM), supports Value S...
Apr. 29, 2017 01:45 AM EDT Reads: 1,273
Building a cross-cloud operational model can be a daunting task. Per-cloud silos are not the answer, but neither is a fully generic abstraction plane that strips out capabilities unique to a particular provider. In his session at 20th Cloud Expo, Chris Wolf, VP & Chief Technology Officer, Global Field & Industry at VMware, will discuss how successful organizations approach cloud operations and management, with insights into where operations should be centralized and when it’s best to decentraliz...
Apr. 29, 2017 01:15 AM EDT Reads: 903
The age of Digital Disruption is evolving into the next era – Digital Cohesion, an age in which applications securely self-assemble and deliver predictive services that continuously adapt to user behavior. Information from devices, sensors and applications around us will drive services seamlessly across mobile and fixed devices/infrastructure. This evolution is happening now in software defined services and secure networking. Four key drivers – Performance, Economics, Interoperability and Trust ...
Apr. 29, 2017 12:30 AM EDT Reads: 932
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In his Day 3 Keynote at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will explore t...
Apr. 29, 2017 12:00 AM EDT Reads: 974
With billions of sensors deployed worldwide, the amount of machine-generated data will soon exceed what our networks can handle. But consumers and businesses will expect seamless experiences and real-time responsiveness. What does this mean for IoT devices and the infrastructure that supports them? More of the data will need to be handled at - or closer to - the devices themselves.
Apr. 29, 2017 12:00 AM EDT Reads: 1,045
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
Apr. 28, 2017 11:45 PM EDT Reads: 2,370
Cloud Expo, Inc. has announced today that Aruna Ravichandran, vice president of DevOps Product and Solutions Marketing at CA Technologies, has been named co-conference chair of DevOps at Cloud Expo 2017. The @DevOpsSummit at Cloud Expo New York will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and @DevOpsSummit at Cloud Expo Silicon Valley will take place Oct. 31-Nov. 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Apr. 28, 2017 11:30 PM EDT Reads: 2,748
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Apr. 28, 2017 10:45 PM EDT Reads: 1,449
Translating agile methodology into real-world best practices within the modern software factory has driven widespread DevOps adoption, yet much work remains to expand workflows and tooling across the enterprise. As models evolve from pockets of experimentation into wholescale organizational reinvention, practitioners find themselves challenged to incorporate the culture and architecture necessary to support DevOps at scale. In his session at @DevOpsSummit at 20th Cloud Expo, Anand Akela, Senior...
Apr. 28, 2017 10:45 PM EDT Reads: 1,940
Join IBM November 2 at 19th Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA, and learn how to go beyond multi-speed it to bring agility to traditional enterprise applications. Technology innovation is the driving force behind modern business and enterprises must respond by increasing the speed and efficiency of software delivery. The challenge is that existing enterprise applications are expensive to develop and difficult to modernize. This often results in what Gartner calls ...
Apr. 28, 2017 10:30 PM EDT Reads: 3,321
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Apr. 28, 2017 10:30 PM EDT Reads: 1,620
Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the USA and Europe, we work with a variety of customers from emerging startups to Fortune 1000 companies.
Apr. 28, 2017 10:30 PM EDT Reads: 2,497
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities.
Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
Apr. 28, 2017 10:15 PM EDT Reads: 2,525