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Five distributors win awards from ams for success with customers using its analog ICs and sensors

ams AG (SIX: AMS), a leading provider of high performance analog ICs and sensors, today announced the winners of its 2013 awards for excellence in distribution service, naming Excelpoint Systems the winner of its overall ‘Best Distributor of the Year’ award.

The Quality award went to Anatec AG of Switzerland. Other winners included Lifetime Value Growth awards for Ineltek (Germany) and Chief Tech Electronics (China), and an award for Excellent Demand Creation Performance to Fujitsu Electronics of Japan.

Excelpoint Systems of Singapore provides technical support, sales and supply-chain services to customers of ams in China, India and elsewhere in South-East Asia. In its presentation of the award to Excelpoint, ams said that it enjoyed a strong bond of trust with the distributor, and that this was the foundation of a reliable partnership between the two companies.

ams was particularly impressed by the distributor’s investment in equipping a dedicated active noise cancellation (ANC) laboratory to support Chinese headphone manufacturers. The laboratory, and the support which Excelpoint provides to headphone manufacturers, have contributed greatly to the wide adoption of ams’s low-power analog ANC speaker drivers.

Anatec was notable in 2013 for the quality of support that it provided locally, and for smoothing the sales and supply-chain process on behalf of both ams and its manufacturing customers in Switzerland.

Ineltek and Chief Tech Electronics gained recognition for dramatic growth in lifetime value in 2013 compared to 2012. Both substantially increased the value of forward bookings from customers committing to use ams parts in volume, thus securing increased revenues for ams in 2014 and beyond.

Fujitsu’s demand creation award is particularly valuable, since ams’s advanced sensor interfaces and sensor solutions are high-performance parts which are subject to lengthy evaluation and design-in processes. In-depth technical design-in support from Fujitsu helps design teams to properly appreciate the performance and features of ams’s products, and has contributed to a rapid growth in the number of new system designs using ams parts in Japan.

‘ams is fortunate that its distribution customers worldwide are so well served by a strong team of focused local and regional distributors,’ said Heribert Hochrinner, Worldwide Distribution Manager at ams. ‘These awards reflect the effort, investment and expertise that these five distributors have committed to ams’ customers in the past 12 months.’

A complete list of the distribution partners and sales representatives of ams worldwide may be found at www.ams.com/Channel-Partners.

Press Release available online at http://www.ams.com/eng/Press/Press-Releases/

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