Welcome!

News Feed Item

Leading Restaurants and Bars Rush to Reserve .REST and .BAR Domains Before the General Public

Beginning on June 11th, 2014, restaurants and bars began reserving new premium generic top level domains (gTLDs) .REST (dot-rest) and .BAR (dot-bar) before the domains are released to the general public on July 14, 2014.

Among the many leading restaurants, bars and nightclubs that put in bids to own their .REST or .BAR domain were known personalities like Joel Robuchon and Rick Bayless; restaurants such as Geranium in Denmark, Grub in Los Angeles, Mocoto in Brazil, EspaiSucre in Barcelona, Casellula in New York City; and brands like Smith and Wollensky, Harry’s Bar, Wynn Resorts and Moet Henessy.

Many premium domains are available until July 10, 2014, during the domains’ “land rush” period wherein early applicants, restaurants, bars, domain investors and early adopters have a much larger chance to reserve the domains in high demand and that are the most desirable.

Punto 2012, a Mexico-based company, released .REST and .BAR in order to enable the food and beverage industry, including restaurants, bars, guides, delivery services, critics, and others, to be found by their existing and potential customers online. Developed and implemented by restaurant professionals for restaurant professionals, the .REST and .BAR domains are online neighborhoods that better categorize the industry and offers more meaningful, accurate, shorter and simpler internet addresses for restaurants, bars, and nightclubs.

“With only a week left, we are very pleased by the industry’s response to .REST and .BAR,” said Aaron Grego, CEO of Punto 2012. “Restaurants and bars are embracing these domains because they finally have an opportunity to define who they are and what they do. These domains will enable them to be found by their customers and get the exposure they need to be successful.”

The “land rush” period closes on July 10, 2014, so restaurants and bars still have a limited time to stake their claim in their new global online neighborhood. Beginning July 14, 2014, .REST and .BAR domains will enter the “general availability” phase wherein, domains are bought on a first-come, first-serve basis.

A thorough list of recommended high-value available keywords is published at the www.landrush.rest and www.landrush.bar websites, and any of these new domain names, as well as many others can be registered with Domain Name Registrars such as Godaddy, Name.com and 101domain.com amongst others.

About Punto 2012

Mexico City-based Punto 2012, is a domain company that services Generic Top Level Domains (gTLDs) .rest and .bar, geared for the restaurant and bar industry. The entrepreneurial team consists of experts in the domain industry as well as the food and beverage industry dedicated to revolutionizing the Internet so that businesses can own their identity and be found by their customers. For a showcase of sites already using the .Rest and .Bar domains, please visit: www.register.rest/showcase/

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settl...
For organizations that have amassed large sums of software complexity, taking a microservices approach is the first step toward DevOps and continuous improvement / development. Integrating system-level analysis with microservices makes it easier to change and add functionality to applications at any time without the increase of risk. Before you start big transformation projects or a cloud migration, make sure these changes won’t take down your entire organization.
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, examined the regulations and provided insight on how it affects technology, challenges the established rules and will usher in new levels of diligence arou...
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-paced industry we could no longer afford this reality. We needed something that would take us beyond reducing the development lifecycles, CI and Agile methodologies. We made a fundamental difference, even changed our culture...
Digital transformation has increased the pace of business creating a productivity divide between the technology haves and have nots. Managing financial information on spreadsheets and piecing together insight from numerous disconnected systems is no longer an option. Rapid market changes and aggressive competition are motivating business leaders to reevaluate legacy technology investments in search of modern technologies to achieve greater agility, reduced costs and organizational efficiencies. ...
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
DXWorldEXPO LLC announced today that Kevin Jackson joined the faculty of CloudEXPO's "10-Year Anniversary Event" which will take place on November 11-13, 2018 in New York City. Kevin L. Jackson is a globally recognized cloud computing expert and Founder/Author of the award winning "Cloud Musings" blog. Mr. Jackson has also been recognized as a "Top 100 Cybersecurity Influencer and Brand" by Onalytica (2015), a Huffington Post "Top 100 Cloud Computing Experts on Twitter" (2013) and a "Top 50 C...
In his session at 20th Cloud Expo, Mike Johnston, an infrastructure engineer at Supergiant.io, discussed how to use Kubernetes to set up a SaaS infrastructure for your business. Mike Johnston is an infrastructure engineer at Supergiant.io with over 12 years of experience designing, deploying, and maintaining server and workstation infrastructure at all scales. He has experience with brick and mortar data centers as well as cloud providers like Digital Ocean, Amazon Web Services, and Rackspace. H...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
DXWorldEXPO LLC, the producer of the world's most influential technology conferences and trade shows has announced the 22nd International CloudEXPO | DXWorldEXPO "Early Bird Registration" is now open. Register for Full Conference "Gold Pass" ▸ Here (Expo Hall ▸ Here)
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...