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RRsat Partners With DOGTV -- a Dedicated Channel Just For Dogs

First Network Specifically for Dogs Selects RRsat as Media Services Partner to Enable Channel to Focus on Core Content Creation

ENGLEWOOD CLIFFS, NJ -- (Marketwired) -- 07/14/14 -- RRsat Global Communications Network Ltd. (NASDAQ: RRST), a leading provider of digital content management and global content distribution services to the broadcasting industry, announced today the signing of a three-year contract with DOGTV, the first and only television network scientifically developed just for dogs. The partnership allows DOGTV to focus on its content creation, channel programming and marketing while RRsat provides the full range of extended media services, including content preparation, management, playout services and global distribution.

DOGTV is distributed through DirectTV via fiber in the U.S. and in Asia via Measat 3A satellite. This channel is a first for Asian viewers. While DOGTV will retain content creation in-house, RRsat will enable a vast array of media services by providing:

  • Content preparation and management
  • Channel distribution
  • Full playout services

"RRsat provides the best technical support and know-how to our team and creates a seamless solution for managing, playing out and distributing our content," said Aviv Messa, DOGTV Chief Operating Officer. "This partnership will enable our team to expand distribution capabilities we otherwise could not accomplish."

RRsat offers DOGTV HD and SD playout capability to multiple destinations. The ability to obtain all the needed technical support from one vendor, with the reliability RRsat's team offers, reinforced DOGTV's decision to partner with the provider.

"We are pleased to partner with a niche channel such as DOGTV and broaden our service offerings, while enabling DOGTV to focus on its core business functions," stated Lior Rival, Chief Commercial Officer of RRsat. "RRsat's global network capabilities offer DOGTV solutions beyond its current infrastructure and expand its distribution across the globe."

ABOUT DOG TV
DOGTV is the first and only television network for dogs. A trusted source of scientifically developed content for dogs, DOGTV programming is organized into relaxing, stimulating and exposure segments that work together to provide just the right balance for the daily routines of our beloved "stay-at-home" pups. DOGTV's revolutionary content is designed for a dog's visual, auditory and emotional sensibility. For more information, please visit dogtv.com.

About RRsat
RRsat Global Communications Network Ltd. (NASDAQ: RRST) provides global, end-to-end, digital content preparation and management, as well as content distribution services to the rapidly expanding broadcasting industry, covering more than 150 countries. Through its Global Network, composed of satellite, terrestrial fiber optic capacity and the public Internet, RRsat provides high-quality and flexible global content distribution 24 by 7 services to more than 630 channels reaching multiplatform operators, Internet TV and direct-to-home viewers worldwide. In addition, the company offers worldwide content management and distribution services for sports, news and other live events. More than 130 channels use RRsat's advanced production and playout centers, comprising of comprehensive media asset management services. Visit the company's website www.rrsat.com.

Safe Harbor Statement
This press release contains forward looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements involve known and unknown risks and uncertainties and are based on current expectations, assumptions, estimates and projections about the companies and the industry as of the date of this press release. We undertake no obligation to update forward-looking statements to reflect subsequent occurring events or circumstances, or to changes in our expectations, except as may be required by law. Forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially from those contemplated by the forward-looking statements, including the risks indicated in our filings with the Securities and Exchange Commission (SEC). For more details, please refer to our SEC filings and the amendments thereto, including our Annual Report on Form 20-F for the year ended December 31, 2012 and our Current Reports on Form 6-K

Corporate Contact:
Elad Manishviz
CMO
Tel: +1 201 6557245
Email Contact

Ohad Har-Lev
President of RRsat America
Tel: +1 570 2510227
Email Contact

Media Contact:
Radi8 Creative
PR for RRsat
Tel: +1 801 592 5575
Email Contact

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