|By Business Wire||
|July 14, 2014 09:23 AM EDT||
Prompt Social analyzes discussions across Twitter, Facebook, LinkedIn, Instagram, YouTube and Google+ and provides business-relevant actions relating to customers, competitors and target audiences. It is based on several technologies and processes including a database of 300 billion tweets, computer learning and advanced linguistics, sophisticated hashtag analysis and site-specific tools to work with sites such as LinkedIn to measure attitudes across billions of social interactions and provide relevant business- data to B2B and B2C marketers.
The new social analysis and listening services will be sold to brands and businesses keen to understand the conversations, sentiment, attitudes and opportunities presented to them by consumers, users and citizens. The service enables planning before product launches, pre- during and post-event analysis, business-relevant social media metrics and campaign impact analysis.
Prompt Social’s new service utilizes technologies and tools with a methodology that scales to handle the volume, variety and pace of social media. The output is actionable analysis for brands, businesses and vendors based on genuine conversations that are being shared on social media platforms.
The social listening service will give marketers and organizations the ability to:
- Understand what consumers, citizens and prospects are discussing
- Measure marketing campaign effectiveness and reach and report on market attitudes for new products, marketing campaigns and marketing activities
- Make sense of the sheer volume of social media data
- Modify their conversations, products, services or customer services to build trust, engage and drive revenue opportunities
- Gauge real-time customer sentiment about specific services, campaigns, events and promotions
- Identify key social influencers and the most effective ways to leverage them
“The volume and pace of social media continues to increase which means it’s difficult to filter out the noise and understand what is really relevant to your product, event, campaign or business,” said Hazel Butters, CEO, Prompt. “There are brands and companies spending millions on campaigns, but not setting aside any thought or budget to evaluate the discussions of target audiences beforehand, or measure the effectiveness of their campaign – it’s nonsensical. It’s like spending a fortune on a focus group, then never asking them a single question.”
“Prompt Social is the solution for organizations to navigate vast amounts of unstructured, user-generated yet blatantly honest social media data to find meaning and context through the who, what, when, where, why and how – all straight from the horse’s mouth."
Prompt PR is a digital PR agency that enables marketers and entrepreneurs to increase sales and marketing effectiveness. Specialising in innovative markets including technology, green tech and sustainability, Prompt PR helps its clients communicate effectively and authentically with core audiences online and offline through PR, media relations, copywriting, webinars, market and industry analysis, social media, video content and customer reference programs. www.prompt-pr.com
Prompt>Ed provides technology coaching in WordPress, Magento and HTML5. Providing weekly coaching support on top of online classroom content Prompt>Ed builds confidence and skills in controlling online content for small business and corporate teams. Its flagship 60-day WordPress coaching course teaches small businesses & corporate teams in the US and the UK to communicate effectively online to share, grow, engage and sell. www.prompt-ed.com
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Oct. 4, 2015 09:00 AM EDT Reads: 531
As enterprises capture more and more data of all types – structured, semi-structured, and unstructured – data discovery requirements for business intelligence (BI), Big Data, and predictive analytics initiatives grow more complex. A company’s ability to become data-driven and compete on analytics depends on the speed with which it can provision their analytics applications with all relevant information. The task of finding data has traditionally resided with IT, but now organizations increasingl...
Oct. 4, 2015 09:00 AM EDT Reads: 343
SYS-CON Events announced today that DataClear Inc. will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The DataClear ‘BlackBox’ is the only solution that moves your PC, browsing and data out of the United States and away from prying (and spying) eyes. Its solution automatically builds you a clean, on-demand, virus free, new virtual cloud based PC outside of the United States, and wipes it clean...
Oct. 4, 2015 09:00 AM EDT Reads: 516
SYS-CON Events announced today that Machkey International Company will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Machkey provides advanced connectivity solutions for just about everyone. Businesses or individuals, Machkey is dedicated to provide high-quality and cost-effective products to meet all your needs.
Oct. 4, 2015 08:45 AM EDT Reads: 235
SYS-CON Events announced today that Agema Systems will exhibit at the 17th International Cloud Expo®, which will take place on November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Agema Systems is the leading provider of critical white-box rack solutions to data centers through the major integrators and value added distribution channels.
Oct. 4, 2015 08:30 AM EDT Reads: 562
Mobile messaging has been a popular communication channel for more than 20 years. Finnish engineer Matti Makkonen invented the idea for SMS (Short Message Service) in 1984, making his vision a reality on December 3, 1992 by sending the first message ("Happy Christmas") from a PC to a cell phone. Since then, the technology has evolved immensely, from both a technology standpoint, and in our everyday uses for it. Originally used for person-to-person (P2P) communication, i.e., Sally sends a text...
Oct. 4, 2015 08:30 AM EDT Reads: 142
SYS-CON Events announced today that JFrog, maker of Artifactory, the popular Binary Repository Manager, will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based in California, Israel and France, founded by longtime field-experts, JFrog, creator of Artifactory and Bintray, has provided the market with the first Binary Repository solution and a software distribution social platform.
Oct. 4, 2015 08:15 AM EDT Reads: 421
SYS-CON Events announced today that VividCortex, the monitoring solution for the modern data system, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The database is the heart of most applications, but it’s also the part that’s hardest to scale, monitor, and optimize even as it’s growing 50% year over year. VividCortex is the first unified suite of database monitoring tools specifically desi...
Oct. 4, 2015 08:00 AM EDT Reads: 320
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Bradley Holt, Developer Advocate at IBM Cloud Data Services, will demonstrate techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, ...
Oct. 4, 2015 08:00 AM EDT Reads: 329
Organizations already struggle with the simple collection of data resulting from the proliferation of IoT, lacking the right infrastructure to manage it. They can't only rely on the cloud to collect and utilize this data because many applications still require dedicated infrastructure for security, redundancy, performance, etc. In his session at 17th Cloud Expo, Emil Sayegh, CEO of Codero Hosting, will discuss how in order to resolve the inherent issues, companies need to combine dedicated a...
Oct. 4, 2015 08:00 AM EDT Reads: 371
Interested in leveraging automation technologies and a cloud architecture to make developers more productive? Learn how PaaS can benefit your organization to help you streamline your application development, allow you to use existing infrastructure and improve operational efficiencies. Begin charting your path to PaaS with OpenShift Enterprise.
Oct. 4, 2015 08:00 AM EDT Reads: 290
For almost two decades, businesses have discovered great opportunities to engage with customers and even expand revenue through digital systems, including web and mobile applications. Yet, even now, the conversation between the business and the technologists that deliver these systems is strained, in large part due to misaligned objectives. In his session at DevOps Summit, James Urquhart, Senior Vice President of Performance Analytics at SOASTA, Inc., will discuss how measuring user outcomes –...
Oct. 4, 2015 08:00 AM EDT Reads: 285
DevOps is gaining traction in the federal government – and for good reasons. Heightened user expectations are pushing IT organizations to accelerate application development and support more innovation. At the same time, budgetary constraints require that agencies find ways to decrease the cost of developing, maintaining, and running applications. IT now faces a daunting task: do more and react faster than ever before – all with fewer resources.
Oct. 4, 2015 07:00 AM EDT Reads: 250
DevOps is speeding towards the IT world like a freight train and the hype around it is deafening. There is no reason to be afraid of this change as it is the natural reaction to the agile movement that revolutionized development just a few years ago. By definition, DevOps is the natural alignment of IT performance to business profitability. The relevance of this has yet to be quantified but it has been suggested that the route to the CEO’s chair will come from the IT leaders that successfully ma...
Oct. 4, 2015 06:00 AM EDT Reads: 14,010
According to Forrester, public cloud platforms are evolving, blurring the lines between Software as a Service (SaaS), Infrastructure as a Service (IaaS), and Platform as a Service (PaaS) in order to satisfy the needs of enterprises and widen their appeal to developers. In The Forrester Wave™: Enterprise Public Cloud Platforms, Q4 2014, Forrester evaluates the 16 most significant Enterprise Public Cloud Platforms and details how each vendor fulfills the 19 evaluation criteria points.
Oct. 4, 2015 05:00 AM EDT Reads: 738