Welcome!

News Feed Item

Clear Channel Outdoor-Canada Selected as Exclusive Media Provider by City Centre Terminal Corp. for Billy Bishop Toronto City Airport Terminal

New Partnership Will Enhance Traveler Experience and Bolster Advertising Revenue with Digital Media

TORONTO, ONTARIO -- (Marketwired) -- 07/15/14 -- Editors Note: There is a photo associated with this press release.

City Centre Terminal Corp. (CCTC) recently awarded Clear Channel Outdoor Company Canada (CCOC) a 10-year contract to provide a comprehensive advertising program boasting the latest in immersive and experiential digital media technologies for Billy Bishop Toronto City Airport's (BBTCA) passenger terminal. The BBTCA contract is effective September 1, 2014 and with Toronto Pearson, Vancouver International and Canadian Regional Airports already in its portfolio, CCOC is in the unique position to help brands reach nearly two-thirds of passenger volume travelling annually through Canadian airports.

"Clear Channel Outdoor global airports experience will bring a new level of sophistication to the passenger terminal experience," said Michael Deluce, executive vice president and chief commercial officer, City Centre Terminal Corp. "This includes advertising and traveler amenities, while enhancing terminal revenue."

The new partnership and digital makeover at the BBTCA terminal includes the latest in display and interactive technologies to make travel more enjoyable for passengers while providing local, regional and global advertisers with an interactive media platform to better promote their products and services.

"Our plan includes introducing modern conveniences for passengers and energy conscious designs and digital media concepts that render advertisers critical audience engagement opportunities while delivering a vital revenue stream to the airport terminal," says Toby Sturek, executive vice president, specialty businesses, Clear Channel Outdoor-North America.

Clear Channel Outdoor Company Canada will install five large-format digital displays throughout the airport terminal, allowing brands to connect with passengers in new and even more meaningful ways. Interactive advertiser displays will be encouraged capitalizing on passenger dwell time and creating engagement opportunities for marketers.

The BBTCA terminal represents Clear Channel Outdoor Company Canada's second major expansion this year. Earlier in 2014, the company acquired the rights to advertising media at Toronto's Union Station, which serves over 65 million commuters annually.

About Clear Channel Outdoor Company Canada

Clear Channel Outdoor Company Canada, (CCOC) is owned by Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) and by EL Media Holdings Canada. CCOC is an innovative leader in Canadian Airport, Mall, Spectacular and Digital OOH media and manages Ottawa's transit shelters. CCOC spectacular static and digital media networks are available across our 11 Airport network, and the premium Cadillac Fairview 16 mall portfolio. In addition CCOC offers spectacular and digital media on Toronto's Gardiner Expressway, at Toronto Eaton Centre, Dundas Square and Union Station.

Like us on Facebook at www.facebook.com/ClearChannelOutdoorCanada

Follow us on Twitter at www.twitter.com/CCOCanada

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) is one of the world's largest outdoor advertising companies, with more than 675,000 displays in over 40 countries across five continents, including 47 of the 50 largest markets in the United States. Clear Channel Outdoor Holdings offers many types of displays across its global platform to meet the advertising needs of its customers. This includes a growing digital platform that now offers over 1,000 digital billboards across 37 U.S. markets. Clear Channel Outdoor Holdings' International segment operates in nearly 30 countries across Asia, Australia, Europe and Latin America in a wide variety of formats.

Like us on Facebook at facebook.com/CCOutdoor

Follow us on Twitter at twitter.com/CCOutdoorNA

About EL Media Holdings Canada

EL Media Holdings Canada is a joint venture between The Ellman Companies and Cantor Fitzgerald. EL Media operates in the U.S. under the name Branded Cities Network, a fully integrated, digital, spectacular signage media company. BCN's current U.S. platform includes Los Angeles, Las Vegas, Phoenix, Denver, New York and New Jersey. BCN is also owned by The Ellman Companies and Cantor Fitzgerald. Ellman is a privately-owned media, real estate and investments company founded in 1972 with diverse ownership interests throughout the U.S., Canada and the Caribbean. For more information visit: www.brandedcities.com or www.ellmanco.com. Cantor Fitzgerald is a preeminent capital markets investment bank serving more than 5,000 institutional clients around the world, recognized for its strengths in fixed income and equity capital markets, investment banking services, prime brokerage and commercial real estate financing. For more information visit: www.cantor.com.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140715-ccoL.jpg.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-paced industry we could no longer afford this reality. We needed something that would take us beyond reducing the development lifecycles, CI and Agile methodologies. We made a fundamental difference, even changed our culture...
Things are changing so quickly in IoT that it would take a wizard to predict which ecosystem will gain the most traction. In order for IoT to reach its potential, smart devices must be able to work together. Today, there are a slew of interoperability standards being promoted by big names to make this happen: HomeKit, Brillo and Alljoyn. In his session at @ThingsExpo, Adam Justice, vice president and general manager of Grid Connect, will review what happens when smart devices don’t work togethe...
@DevOpsSummit taking place June 6-8, 2017 at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @DevOpsSummit at Cloud Expo New York Call for Papers is now open.
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Internet of @ThingsExpo, taking place June 6-8, 2017 at the Javits Center in New York City, New York, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @ThingsExpo New York Call for Papers is now open.
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
Providing the needed data for application development and testing is a huge headache for most organizations. The problems are often the same across companies - speed, quality, cost, and control. Provisioning data can take days or weeks, every time a refresh is required. Using dummy data leads to quality problems. Creating physical copies of large data sets and sending them to distributed teams of developers eats up expensive storage and bandwidth resources. And, all of these copies proliferating...
SYS-CON Events announced today that Catchpoint, a leading digital experience intelligence company, has been named “Silver Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Catchpoint Systems is a leading Digital Performance Analytics company that provides unparalleled insight into your customer-critical services to help you consistently deliver an amazing customer experience. Designed for digital business, C...
“DevOps is really about the business. The business is under pressure today, competitively in the marketplace to respond to the expectations of the customer. The business is driving IT and the problem is that IT isn't responding fast enough," explained Mark Levy, Senior Product Marketing Manager at Serena Software, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Catchpoint Systems, Inc., a provider of innovative web and infrastructure monitoring solutions, has been named “Silver Sponsor” of SYS-CON's DevOps Summit at 18th Cloud Expo New York, which will take place June 7-9, 2016, at the Javits Center in New York City, NY. Catchpoint is a leading Digital Performance Analytics company that provides unparalleled insight into customer-critical services to help consistently deliver an amazing customer experience. Designed ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.