Welcome!

News Feed Item

HumanaVitality Launches Cheer Squad App for Rock ‘n’ Roll Chicago Half Marathon

HumanaVitality®, a wellness and rewards program, today announced that it will offer support and motivation for the more than 20,000 runners participating in the Rock ‘n’ Roll Chicago Half Marathon with Cheer Squad. The app and website allow families and friends to cheer on runners from anywhere in the world by entering messages of inspiration that will appear on a giant screen during mile 10 of the race. HumanaVitality is a presenting sponsor of this year’s Rock ‘n’ Roll Chicago Half Marathon taking place on July 20, 2014, which starts and finishes in Grant Park, and features live bands performing at every mile along the scenic downtown course.

“At HumanaVitality we’re committed to giving our members the resources they need to succeed on their health and wellness journeys, that includes motivation and encouragement,” said Joe Woods, CEO of HumanaVitality. “Cheer Squad’s a fun way to enhance the experience for runners and spectators – seeing personal messages of support from friends and family is a great motivator for any runner.”

To send a cheer, runners’ friends and families can:

  • Visit the Cheer Squad app on Facebook or HumanaVitalityCheerSquad.com from their computer or mobile device.
  • Type in the first and last name of the runner they want to support.
  • Submit a personalized cheer that is 30 characters or less.

Runners can create personalized links to share with family and friends so they can easily send cheers through the app. All cheers must be submitted by 5 p.m. CDT on Saturday, July 19.

HumanaVitality has taken over mile 10 – one of the toughest miles in a half marathon – to motivate runners, beginning with the Cheer Squad. Additional activities include:

  • Sponge station
  • Bubble machine
  • Live music
  • Water station
  • Inflatable misting station

“Mile 10 is certainly the point during a half marathon where runners need a little inspiration and motivation to help them reach the finish line,” said Sean Clottu, VP of Competitor Group, Inc., which operates the event. “We’re thrilled to have HumanaVitality return as the presenting partner for the second consecutive year providing an enhanced experience to runners. Both brands are focused on improving health and wellness, and rewarding participants living an active lifestyle.”

This year, the Rock ‘n’ Roll Chicago Half Marathon is celebrating its sixth anniversary in the Windy City. Two 5K races will also be hosted during the weekend – one on Saturday, July 19, and the other in conjunction with the half marathon on Sunday, July 20. After crossing the finish line, runners can join family and friends to celebrate their accomplishment at the finish line festival.

For more information, visit RunRocknRoll.com. To send a runner a message of support, visit the Cheer Squad at HumanaVitalityCheerSquad.com.

About the Chicago Rock ‘n’ Roll Half Marathon presented by HumanaVitality

A Competitor Group event, the 2014 Rock ‘n’ Roll Chicago Half Marathon presented by HumanaVitality will welcome more than 20,000 participants to downtown Chicago the weekend of July 18-20, 2014. The running festival includes two-days of events, featuring live bands and entertainment along the course. A two-day Health & Fitness Expo kicks off race weekend at McCormick Place on Friday, July 18 and Saturday, July 19. The free expo is open to the public and will feature the latest in running apparel and nutrition products. Sunday’s half-marathon features a scenic course, which starts and finishes at Grant Park, while traveling past many of the city’s famed landmarks and iconic attractions. Event weekend concludes with a finish line celebration and concert headlined by the Cold War Kids. For more information, or to register online, please visit RunRocknRoll.com or follow @RunRocknRoll on Twitter.

About HumanaVitality

HumanaVitality, headquartered in Chicago, Ill., is a joint venture between Humana Inc. and Discovery Holdings, Ltd. Humana partnered with Discovery because of its 15 years of worldwide experience using behavioral, clinical and actuarial science to motivate individuals to make healthier choices. By integrating rewards with healthy behaviors, HumanaVitality provides the tools and support necessary to help Humana members live healthier lives and furthers Humana’s Dream to Help People Achieve Lifelong Well-BeingSM.

HumanaVitality has more than 3.5 million members who are enhancing their health and wellness through a comprehensive integrated approach to lifestyle improvement. For more information about HumanaVitality, please visit the company’s website at www.humanavitality.com. You can also find us on Facebook: http://facebook.com/humanavitality, Twitter: @HumanaVitality, Pinterest: http://pinterest.com/humanavitality, Tumblr: http://humanavitality.tumblr.com, and Google+: HumanaVitality.

About Humana

Humana Inc., headquartered in Louisville, Ky., is a leading health and well-being company focused on making it easy for people to achieve their best health with clinical excellence through coordinated care. The company’s strategy integrates care delivery, the member experience, and clinical and consumer insights to encourage engagement, behavior change, proactive clinical outreach and wellness for the millions of people Humana serves across the country.

More information regarding Humana is available at www.humana.com.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
While DevOps promises a better and tighter integration among an organization’s development and operation teams and transforms an application life cycle into a continual deployment, Chef and Azure together provides a speedy, cost-effective and highly scalable vehicle for realizing the business values of this transformation. In his session at @DevOpsSummit at 19th Cloud Expo, Yung Chou, a Technology Evangelist at Microsoft, will present a unique opportunity to witness how Chef and Azure work tog...
The vision of a connected smart home is becoming reality with the application of integrated wireless technologies in devices and appliances. The use of standardized and TCP/IP networked wireless technologies in line-powered and battery operated sensors and controls has led to the adoption of radios in the 2.4GHz band, including Wi-Fi, BT/BLE and 802.15.4 applied ZigBee and Thread. This is driving the need for robust wireless coexistence for multiple radios to ensure throughput performance and th...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
I'm a lonely sensor. I spend all day telling the world how I'm feeling, but none of the other sensors seem to care. I want to be connected. I want to build relationships with other sensors to be more useful for my human. I want my human to understand that when my friends next door are too hot for a while, I'll soon be flaming. And when all my friends go outside without me, I may be left behind. Don't just log my data; use the relationship graph. In his session at @ThingsExpo, Ryan Boyd, Engi...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
SYS-CON Events announced today that China Unicom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. China United Network Communications Group Co. Ltd ("China Unicom") was officially established in 2009 on the basis of the merger of former China Netcom and former China Unicom. China Unicom mainly operates a full range of telecommunications services including mobile broadband (GSM, WCDMA, LTE F...
Enterprise IT has been in the era of Hybrid Cloud for some time now. But it seems most conversations about Hybrid are focused on integrating AWS, Microsoft Azure, or Google ECM into existing on-premises systems. Where is all the Private Cloud? What do technology providers need to do to make their offerings more compelling? How should enterprise IT executives and buyers define their focus, needs, and roadmap, and communicate that clearly to the providers?
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace.
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
In his session at @DevOpsSummit at 19th Cloud Expo, Robert Doyle, lead architect at eCube Systems, will examine the issues and need for an agile infrastructure and show the advantages of capturing developer knowledge in an exportable file for migration into production. He will introduce the use of NXTmonitor, a next-generation DevOps tool that captures application environments, dependencies and start/stop procedures in a portable configuration file with an easy-to-use GUI. In addition to captu...