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InsideView Adds InsideView Data Diagnostic to Improve Data Accuracy Awareness

New Product Reveals Customer's Data Hygiene Issues to Improve Sales and Marketing Productivity

SAN FRANCISCO, CA -- (Marketwired) -- 07/21/14 -- InsideView®, Inc. today announced the launch of InsideView Data Diagnostic. With Data Diagnostic companies can easily give their CRM or marketing database a health and profile assessment. The new tool focuses on more effective management of sales and marketing data in order to increase revenue.

InsideView Data Diagnostic is a free, self-service tool that analyzes data and generates a full quality assessment as well as providing an industry, firmographic and geographic segmentation. In less than five minutes users can gain an understanding of the condition of their database. Data Diagnostic emphasizes the importance of data hygiene in order to optimize sales and marketing productivity.

"Clean and accurate data is clearly essential for effective sales or marketing because bad data means bad performance. And sometimes it's hard to know where you stand," said Brian Kelly, CMO, InsideView. "Data Diagnostic is the first tool that, in a matter of a minutes, provides a deep understanding of your data quality and profile, in a self-service environment. It's the first step in understanding and maintaining an effective database."

All InsideView for Marketing products are built on the InsideView CRM Intelligence Platform and deliver accurate data, relevant business insights and professional connections for sales and marketing teams to use. Companies choose InsideView to deliver stronger and more consistent sales and marketing results. To learn more, visit

About InsideView

InsideView provides CRM Intelligence™ to drive marketing, sales and account management results. We help you find better leads, win more deals and maintain and grow customers. InsideView provides the data, insights, and connections that make every prospect and customer conversation more relevant, valuable and productive. InsideView® is used by more than 350,000 sales and marketing professionals, and in over 19,000 market-leading companies including Adobe, Marketo, Hub International, Franklin Covey, Rosetta Stone, and SuccessFactors. InsideView is headquartered in San Francisco, California. Follow @InsideView on Twitter or the InsideView Blog. For more information, visit

Brian LoSchiavo
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